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GoPro, Inc.

Formerly	Woodman Labs, Inc.
Type	Public
Traded as	Nasdaq: GPRO (Class A) Russell 2000 component
Industry	Technology Videography Consumer electronics
Founded	2002; 21 years ago
Founder	Nick Woodman
Headquarters	San Mateo, California , U.S.
Area served	Worldwide
Key people	Nick Woodman (CEO)
Products	Action camera Video editing software Mobile app
Revenue	US$1.09 billion (2022)
Operating income	US$38.96 million (2022)
Net income	US$28.85 million (2022)
Total assets	US$1.08 billion (2022)
Total equity	US$612 million (2022)
Owner	Nick Woodman (64%)[1]
Number of employees	877 (2022)
Subsidiaries	CineForm Replay Splice
Website	gopro.com
Footnotes / references [2]

GoPro, Inc.^[3] (marketed as GoPro and sometimes stylized as GoPRO) is an American technology company founded in 2002 by Nick Woodman. It manufactures action cameras and develops its own mobile apps and video-editing software. Founded as Woodman Labs, Inc, the company eventually focused on the connected sports genre, developing its line of action cameras and, later, video editing software. It is based in San Mateo, California.

It developed a quadcopter drone, Karma, released in October 2016. In January 2018, Karma was discontinued.^[4] Also in January 2018, the company hired JPMorgan Chase to pursue options of selling the company.^[4] However, a month later, the CEO denied this. GoPro has continued its business in manufacturing action cameras.^[5]

History[edit]

The company was founded by Nick Woodman in 2002.^[6] He was motivated by a 2002 surfing trip to Australia in which he was hoping to capture high quality action photos, but could not because amateur photographers could not get close enough or buy appropriate quality equipment at reasonable prices.^[7] The ‘GoPro’ name came about as Woodman and his surfing friends all aspired to become professional surfers as ‘going pro’ was the ultimate goal and the only way to be filmed on the water at that time.^[8][9][10]
The camera range was branded ‘Hero’ as their aim was to capture close-up action shots that made the subject look like a hero.^[8]

Woodman raised a portion of his initial capital by selling bead and shell belts for under US$20 from his VW van^[11] and, later, fashionable camera straps. He also received over $230,000 from his parents to invest in the business.^[12][13]

In 2004, the company sold its first camera system, which used 35 mm film.^[9] Digital still and video cameras were later introduced. As of 2014, a fixed-lens HD video camera with a wide 170-degree lens was available; two or more can be paired to create 360 video.^[9][14]

On June 4, 2014, the company announced the appointment of former Microsoft executive Tony Bates as president reporting directly to Woodman.^[15]

In January 2016, GoPro partnered with Periscope for live streaming.^[16]

After growing the number of employees by more than 500 in 2015, the company responded to weak sales in the fourth quarter by cutting about 7% of its workforce (100 workers) in January 2016.^[17]

In November 2016, the company announced it was laying off an additional 200 employees in an effort to reduce costs. The company also announced that President Tony Bates would be stepping down at the end of 2016.^[18] 270 more employees were laid off in March 2017,^[19] and 250 additional layoffs followed in January 2018, bringing the company’s workforce to «just under 1,000».^[20]

At its peak, a share of GoPro was valued at $86, but on March 26, 2018, only $4.81.^[21]

Because of the COVID-19 pandemic in 2020, GoPro laid off more than 20 percent of its workforce — over 200 employees.^[22]

Corporate actions[edit]

On March 30, 2011, GoPro acquired CineForm. The acquisition included the CineForm 444 video codec used in the film Slumdog Millionaire. The company claimed that the codec «makes HD and 3D editing faster and more convenient without sacrificing image quality». It was incorporated in the company’s 3D Hero System shortly after the acquisition.^[23][24]

In March 2013, GoPro issued a DMCA takedown notice to website DigitalRev.com, which had posted a review^[25] of its product, citing trademark use as a breach of copyright. This notice was retracted 10 days later, citing «erroneous enforcement».^[26][27]

On April 28, 2015, GoPro acquired Kolor, a spherical media and virtual reality startup based in Chambéry, France.^[28] Kolor were developers of Autopano, Autopano Video and Panotour. After September 14, 2018, Kolor products will no longer be for sale and Kolor products would no longer receive updates.^[29]

On February 29, 2016, GoPro spent $105 million and acquired two start-ups—Stupeflix and Vemory—for their video editing tools Replay and Splice.^[30][31]

In March 2020, GoPro acquired stabilization software company, ReelSteady.^[32]

IPO[edit]

On February 7, 2014, GoPro submitted a confidential filing for an initial public offering (IPO) with the Securities and Exchange Commission (SEC).^[33]

On May 19, 2014, GoPro filed its Form S-1 with the SEC without specifying the number of shares or their price. The company stated that they hoped to raise at least $100 million through the sale of shares, using the money to pay off debt in full ($111 million as of March 31, 2014) and «to acquire or invest in complementary businesses, technologies or assets». They said that they planned to list on the NASDAQ stock exchange using the symbol ‘GPRO.’^[34][35]

The expected price range was $21 to $24 a share; on June 25, 2014, GoPro sold 17.8 million shares to initial investors at $24 per share (totaling $427.2M).^[36] At the IPO price the company was valued at $2.95 billion.^[34][37]

One reason for GoPro’s decision to go public was the potential to become a media company to generate additional revenue from the content its cameras create.^[38][39]

Product lines[edit]

HERO cameras[edit]

Woodman worked on his first camera for two years after founding the company, eventually introducing the GoPro 35mm HERO in September 2004 at San Diego’s Action Sports Retailer trade show.^[40] In its first year GoPro sold $150,000 worth of products.^[40] In 2006 the company introduced its first Digital HERO, with 10 second video capability, and generated $800,000 in revenue. The following year GoPro sales quadrupled to $3.4 million.^[40]

In 2014, the company was selling the HERO3+ in editions of different colors. It was capable of filming in 16:9 aspect ratio, supporting 4K UHD video and 12 MP still photographs.^[41] The HERO4 was introduced on September 24, 2014.^[42]

On September 28, 2017, GoPro released the HERO6 Black, which claims improved stabilization over the HERO5 models and is capable of capturing 4K video in 60 FPS.

On September 20, 2018, GoPro came out with the HERO7 Black, which apart from providing improved stabilization over HERO6 models with HyperSmooth, also featured the new form of video capturing, «TimeWarp», providing a high speed effect to the videos. HERO7 also came out with capability to stream live across multiple platforms like Facebook and YouTube .

On July 11, 2018, GoPro announced that it had sold more than 30 million HERO cameras since inception.^[43]

On October 15, 2019 GoPro released the Hero8 Black, which included improved in-camera stabilization by way of Hypersmooth 2.0. The Hero8 Black introduced integrated mounting ‘fingers’ which could be folded down for use, and was also notable for not having an easily replaceable lens available from GoPro, though a third party replacement lens kit is available from a company called Camera Butter.^[44]

On September 9, 2020, GoPro released the Hero 9 Black, which saw the reinstatement of the user-replaceable lens and a new front-facing screen.

GoPro KARMA & GoPro KARMA Grip[edit]

The GoPro Karma was GoPro’s consumer drone, until its discontinuation in January 2018.

In 2014, GoPro entered into discussions with DJI for a private label model built with the GoPro branding. After the failure of these negotiations, GoPro entered into an agreement with 3D Robotics (3DR) for a similar partnership based on 3DR’s flight controllers. 3DR failed to meet their agreed-upon timelines. As a result, GoPro took full control of the development process in mid-2015.

Scheduled to be released early 2016, the GoPro Karma project was delayed several times before the GoPro Karma was announced with an introduction date of October 23, 2016. The Karma was released along with newer models of the HERO5 and Session cameras and features a removable handheld stabilizer (gimbal) integrated into the design. After a few customers complained about power failure during operation, GoPro recalled Karma drones and gave customers full refunds.^[45]

In February 2017, GoPro re-launched the Karma Drone.^[46] However, in January 2018, GoPro Inc. said that it will be cutting more than 20 percent of its global workforce and putting an end to its drone business after a disappointing fourth quarter. The company said it expects sales of about $340 million, well short of its own previous projection of as much as $480 million and the average analyst estimate of $472 million. Their revenue took an $80 million hit due to discounting for its Karma drones, as well as its Hero line of cameras, over the holiday season.^[47]

GoPro 360° Cameras[edit]

In November 2017, GoPro launched the Fusion camera,^[48] an omnidirectional camera which is capable of recording 360-degree footage. The Fusion was the first GoPro to feature an increased maximum resolution of 5.8K.^[49] In October 2019, GoPro updated this line-up with the introduction of the GoPro MAX.

Accessories[edit]

GoPro produces various mounting accessories for its cameras including a 3-way mount, suction cup, chest harness, jaws-type flexible clamp, dog harness, surfing mount, etc.^[50]

Video editing[edit]

The company developed GoPro Studio, a simple video editing software to edit camera footage.^[51] It was reported that GoPro intended to also become a content provider, also with a new app for the HERO5 called GoPro Quik to share, and edit videos easier.^[39] You can also edit and shoot photos and videos using the GoPro app released in 2015.

In 2020 Gopro canceled their GoPro Quik software support for Windows and MAC, leaving it just to mobile devices. [1]

In April 2014, GoPro was listed by Adweek as one of the «Top 10 Best Brand Channels on YouTube» based on a combination of views, shares, comments and overall engagement.^[52] Content is uploaded daily, an additional source of revenue for the company.^[53]

As part of its transformation to a media company in 2014, GoPro created additional channels with GoPro content on YouTube, Virgin America, and Xbox Live.^[38] This was extended to the PlayStation Network in 2015.^[54]

GoPro has more than 36 million followers across all social media platforms ^[55]

Products[edit]

The GoPro was originally designed for surfing and capturing pro camera angles, hence the name.

HERO cameras[edit]

Early GoPro HERO cameras (2005–11)

Model	35mm[56]	Digital HERO[57]	Digital HERO3[58][59]	Digital HERO5[60]	Wide HERO[61]	HD HERO[62]	HD HERO 960[63]	HD HERO2[64]
Generation	Film	Digital (1st)	HD (2nd)
Angle of View	75° (28mm lens)	54°	170°	170° 127° (1080p)	170°	170° 127° (1080p or 720p) 90°
Aperture	fixed	f/2.8
Dimensions	?	?	2.60 in × 1.75 in × 1.25 in (66 mm × 44 mm × 32 mm)	2.4 in × 1.6 in × 0.9 in (61 mm × 41 mm × 23 mm)	2.4 in × 1.6 in × 1.2 in (61 mm × 41 mm × 30 mm)	?
Weight	7.2 oz (200 g)	?	4.5 oz (130 g)	4.0 oz (110 g)	3.3 oz (94 g) 5.9 oz (170 g)[a]	?
Video modes	N/A	240p (10s)	384p30 (4:3)	1080p30, 960p30, 720p30/60, 480p60	960p30, 720p30, 480p60	1080p30, 960p48/30, 720p60/30, 480p120/60
Still image resolution	N/A	VGA	3.0MP	5.0MP	11/8/5MP
Photo burst	N/A	1	3	10
Connectivity	N/A	USB	USB, phono	Mini USB 2.0, component	USB

Notes

35mm[edit]

The 35mm camera (model #001) became available on April 13, 2005. It had dimensions of 2.5 by 3 inches (64 by 76 mm) and weighed 0.45 pounds (200 g). It included the camera, a clear case with quick release, a camera strap and ski glove adapter lash. It could pivot «on the fly» and be functional to a depth in water of about 15 feet (5 m). It was described as a «reusable wrist camera» and included a roll of 24 exposure Kodak 400 film.^[56]

Digital (1st gen)[edit]

The first generation of Digital HERO cameras (2006–09) were powered by conventional AAA batteries and included a rugged housing and wrist strap. Models were distinguished by their still image resolution and shot video in standard definition (480 lines or lower) with a 4:3 aspect ratio. Like the film camera HERO, the first-generation Digital HERO cameras were equipped with an optical viewfinder.

The original Digital HERO (DH1; 640×480 still resolution, 240p video in 10-second clips) of 2006 was succeeded by the Digital HERO3 (DH3; 3-megapixel stills, 384p video) and Digital HERO5 (DH5; same as DH3 but with 5-megapixel stills). All three of these had a 54° angle of view. A variant of the DH5 was released with an extreme wide-angle lens with 170° of angular coverage on the diagonal as the Wide HERO; the Wide HERO had a different housing than the other first-gen cameras (DH1/DH3/DH5) to accommodate its larger lens.

Digital HERO[edit]

The Digital HERO released in 2006 (Model: SQ907 mini-cam) had a 640×480 camera and shot QVGA definition 320X240 (10 fps) video for a maximum of 10 seconds. The Digital HERO1 had 32 MB internal memory without SD slot.^[57]

Digital HERO3[edit]

The Digital HERO3, released on February 21, 2007,^[65] had a 3-megapixel camera and shot standard definition 512×384 video. It was rated up to 30 m (98.4 feet) in depth.^[58][59][66]

Digital HERO5[edit]

The Digital HERO5 was first introduced in 2008. It had a 5 megapixel still photo sensor and supported standard definition (512×384) video capture. It ran on two AAA batteries, had 16 MB of internal memory and could function with a 2 GB SD card. Its housing was rated to 100 ft/30 meters depth. Its dimensions were 2.6 × 1.75 × 1.25 inches (66 × 44 × 32 mm).^[60] The camera is not designed to work with the newer HD HERO line of housings, although the standard screw mounts are indeed compatible.

The DH5 was marketed with a basic camera and housing as the Wrist HERO,^[67] or bundled with accessories as the Motorsports HERO.^[68]

Wide HERO[edit]

The GoPro Wide HERO was the first model with a 170° wide-angle lens. It was released in 2008 alongside the Digital HERO5 and had the same 5MP sensor (2592 x 1944), capable of 512×384 at 30fps video with sound recording (up to 56 min. on a 2GB SD card), 5MP Photos, 10s Self Timer, 3X sequence still photo burst and Auto «Photo every 2 or 5 seconds» mode. It was powered by 2 x AAA batteries (not included in the box).^[61][69]

The Wide HERO was marketed with the basic camera and housing alone,^[70] or bundled with accessories (as the Surf HERO,^[71] Motorsports HERO Wide,^[72] or Helmet HERO Wide).^[73] The camera was later renamed the SD HERO 170 to emphasize the differences with the succeeding HD HERO second generation cameras.^[74]

HD (2nd gen)[edit]

The second generation of the HERO cameras (2010–11) were branded HD HERO for their upgraded resolution, now offering up to 1080p high-definition video. With the HD HERO generation, GoPro dropped the optical viewfinder.

HD HERO[edit]

The basic HD HERO was marketed either with a basic set of accessories (case and mount) as the «Naked», or in bundles with additional accessories named for the intended purpose (such as the HD Helmet HERO, HD Motorsports HERO, and HD Surf HERO).^[75] For all HD HERO variants, the camera shoots a maximum of 1080p video with a reduced field of view (127°) on its 5 MP sensor.^[76] Alternative resolutions for the HD HERO included 960p30, 720p60, 720p30, and 480p60, with the same wide-angle (170°) view as the previous-generation Wide HERO.^[62] It was first listed on January 25, 2010.

HD HERO specifications:^[75]

• Sensor size: 1/2.5-inch (5.75 mm × 4.28 mm)
• Pixel size: 2.2 μm
• Connectivity: Mini USB 2.0; Component
• Image formats:

Mode	Size	fps	FOV
R1	848 × 480	60	170°
R2	1280 × 720	30	170°
R3	1280 × 720	60	170°
R4	1280 × 960	30	170°
R5	1920 × 1080	30	127°
Photo	2592 × 1944	0	170°

The HD HERO also offered an expansion port on the camera’s rear panel, branded the HERO Bus. Optional accessories included the LCD Bakpac, which offered a small monitor that displayed and played back video, and the Battery Bakpac, which doubled the battery life of the camera.^[75]

HD HERO 960[edit]

HD HERO 960 was a reduced-cost version of the HD HERO that shoots at a maximum video resolution of 960p30^[77] and is not compatible with the electronic accessories for the HD HERO because it lacks the proprietary HERO Bus expansion port, although the camera is compatible with all GoPro mounts.^[63] It was first listed on August 6, 2010.^[78]

HD HERO2[edit]

The HD HERO2 was launched on October 24, 2011. It has a 1/2.3″ 11 MP image sensor, improved low-light capability and records at up to 120 fps.^[64][79] It was sold with three different accessory packages as the Outdoor, Motorsports, and Surf Editions.^[80]

HERO3 (White/Silver/Black)[edit]

In late 2012, GoPro announced the HERO3 line of cameras.^[81] These cameras came in three editions: black, silver and white, denoting the relative capabilities of each camera, in descending order. Externally, the model is distinguished by the ink used to print the number «3» on the front of the camera.

All three versions of the HERO3 come in a 30% smaller and 25% lighter package, with WiFi built in. The change of the physical dimensions of the cameras compared to the previous generations (HD HERO and HD HERO2 were physically identical) means that some accessories for HD HERO Original and HERO2 are not compatible with HERO3, so GoPro made new versions of those accessories specifically for HERO3, which mostly also were compatible with HERO3+, see below. Those new versions of accessories are usually not compatible with older Hero camera generations. However, a lot of other accessories are compatible with all HD Hero camera generations.

The HERO3 Silver and Black cameras have significantly less battery endurance than the HD HERO Original and HERO2.^[82] For example, in 720p resolution with 25/30 fps, while HD HERO Original and HERO2 have a stated battery runtime of 3 hours, HERO3 Silver Edition has a stated battery runtime of 2 hours, and HERO3 Black Edition has a stated battery runtime of 1.5 hours (the Black Edition’s «most economical» setting is 1080p/30 fps, so this also partially contributes to its poor battery runtime).

The Black Edition^{[83][failed verification]} has a new 12 MP sensor, the Sony IMX117,^[84] that can capture 4K UHD digital video at 15 fps, 2.7K video at 30 fps, 1440p at 48 fps, 1080p at 60 fps, 960p at 100 fps, 720p at 120 fps and WVGA at 240 fps.^[85] The IMX117 is the first BSI sensor included in a GoPro. The Black edition also includes the WiFi Remote. The Black Edition cannot record at 25/30 fps in 720p and WVGA resolutions; it can only record at very fast frame rates in those resolutions. This is a deliberate firmware limitation, as the manufacturer does not expect that this high-end camera model will be used at these lower resolutions and frame rates.

The Silver Edition uses the same 11 MP sensor as the HD HERO2,^[86] and the White edition uses the same 5 MP sensor as the HD HERO Original.^[87]

HERO3/3+ models

Model	HERO3 White[87]	HERO3 Silver[86]	HERO3 Black	HERO3+ Silver[88]	HERO3+ Black[89]
Sensor Size	1/2.5″	1/2.3″	1/2.3″	1/2.3″	1/2.3″
Aperture	f/2.8
Dimensions	58.4 mm × 38.1 mm × 20.3 mm (2.30 in × 1.50 in × 0.80 in)
Weight	74 g (2.6 oz)	74 g (2.6 oz) 136 g (4.8 oz) with case
Video Modes	1080p30, 960p30, 720p60, 480p60	1080p30, 960p48, 720p60, 480p120	4k15, 2.7k30, 1440p48, 1080p60, 960p100 720p120, 480p240	1080p60, 960p60, 720p120, 480p120	4k15, 2.7k30, 1440p48, 1080p60, 960p100 720p120, 480p240
Video Formats	MP4 (H.264)
Stabilization	no
Loop Recording	yes
Still Image Resolution	5 MP	11 MP	12 MP	10 MP	12 MP
Photo burst	3 fps	10 fps	30 fps	10 fps	30 fps
Connectivity	WiFi
Battery	replaceable 1050 mAh, Li-Ion
Wired Connectors	Mini USB, Micro HDMI
Water Resistance	60 m (200 ft) (with case)	40 m (130 ft) (with case)
Touchscreen	optional, when equipped with LCD Touch BacPac
Audio Port	3.5mm (via USB adapter)
Launch Price (USD)	$199.99	$299.99	$399.99	$299.99	$399.99

HERO3+ (Silver/Black)[edit]

In October 2013, GoPro released the HERO3+, available in Black and Silver Editions,^[90] replacing the HERO3 generation.

The HERO3+ camera models claim dramatically improved low light performance and have a waterproof enclosure which is 20% lighter and 15% smaller than the HERO3’s, according to the GoPro website. The HERO3+ camera housing is 20% smaller than the HERO3. The cameras are claimed to have improved image sharpness (close focus down to 7″ vs about 3 ft on the HERO3, at the expense of distant focus which is slightly less sharp^{[clarification needed]} with HERO3+), and better audio functionality with wind noise reduction. Battery life is claimed to be 30% longer than for the HERO3 model (both through better efficiency and a higher-capacity battery of the same dimensions).^[82][91]

The Black Edition has video modes of 1440p48,^[89] 1080p60, 960p100 and 720p120 as well as 4K15 and 2.7K30 and can shoot 12 MP stills at up to 30 fps. The HERO3+ Black Edition also offers an optional function in firmware (called «SuperView») which increases the field of view. It has additional functions, including dynamic low light situation adjustment, higher-quality recording modes (higher bitrates, no white balance applied, etc.) etc. The Black Edition continues to include a Wifi Remote. It does not have the ability to record 25/30 fps in 720p and WVGA modes (it can only record at very fast frame rates in those lower resolutions). This is an intentional firmware limitation. The battery runtime of HERO3+ Black Edition is significantly longer than HERO3 Black Edition but 30–50% lower than the battery runtime of the older HERO2 and HERO1.

The Silver Edition has video modes of 1080p60 and 720p120 and can shoot 10 MP stills at up to 10 fps.^[88] In contrast to the Black Edition, the Silver Edition can record at 25/30 fps (or higher) in all supported resolutions. HERO3+ Silver Edition also has about 25%–50% longer battery runtime during recording than HERO3+ Black Edition (they both use the same batteries).^[91] The difference in runtime depends on the resolution/fps combination, and whether WiFi and GoPro mobile application are used during recording. The difference in runtime increases as the fps is lowered and the additional functions are deactivated on both cameras. The battery runtime of HERO3+ Silver Edition is similar to the battery runtime of HERO2 and HERO1.

The HERO3 HD camera was awarded the 2013 Technology & Engineering Emmy Award for its contribution to television.^[92]

HERO4 (Silver/Black)[edit]

In September 2014, GoPro announced the HERO4, available in Black Edition and Silver Edition,^[78] which replace their respective HERO3+ generation predecessors. The HERO Session, a budget camera, was also announced.

The HERO4 Black Edition still has a 12 megapixel (MP) CMOS and a f/2.8 fixed maximum aperture and focus free. It adds Bluetooth connectivity, Highlight tag, Protune Available for photo and a new processor claimed by GoPro to be twice as fast as that of the HERO3+ Black Edition, doubling the frame rates in most resolutions. The HERO4 Black Edition can record 4K UHD video (3840×2160) at a frame rate of 24, 25 and 30 fps.^[93] In Superview mode, 4K is only possible at 25 fps. Many other rates and resolutions are available. The HERO4 Black Edition still shoots stills at a maximum of 12 MP with a maximum burst rate of 30 fps. With Wi-Fi disabled at 4K/30, GoPro claims the HERO4 Black Edition battery life to be 65 minutes, increasing to a maximum of 1h 50′ at 720p/240.^[94] The HERO4 Black battery is in a different form factor than its predecessors. Initial side-by-side comparisons of HERO3+ and HERO4 Black edition video results suggest that the newer model has more detail at long range and similar performance at close range.

The HERO4 Silver Edition is basically a HERO3 Black Edition with the addition of a micro speaker,^[95] built-in touchscreen display, Protune for photo and highlight tag (the first GoPro with this), a lower clocked Cortex-A9 and missing the Black Edition’s integrated analog-to-digital converter which supports a wider variety of professional low-sensitivity external microphones.^[96] The video modes supported by the HERO4 Silver Edition are similar to those of the HERO3+ Black, due to the higher processing speed and thermal requirements of encoding 4K video (3840×2160), but it supports Wi-Fi, Bluetooth and contains the same^[97][98] Ambarella Inc. A9^[99] system on a chip (SoC) as in the HERO4 Black.

The HERO4 models maintain the H.264 video codec of previous versions and MP4 file formats. GoPro claims the mono microphone in both the Black and Silver Editions has twice the dynamic range of that in the HERO3+, and that the HERO4 Black and Silver Editions have improved low-light performance.

Model	HERO Session[100]	HERO4 Silver[101]	HERO4 Black[102]
Sensor Size	1/3.2″	1/2.3″
Aperture	f/2.8	f/2.8
Dimensions	38 mm × 38 mm × 38 mm (1.5 in × 1.5 in × 1.5 in)	59 mm × 41 mm × 30 mm (2.3 in × 1.6 in × 1.2 in)
Weight	74 g	83 g (147 g with case)	88 g (152 g with case)
Video Modes	1440p30, 1080p60, 720p100, 480p120	4k15, 2.7k30, 1080p60, 720p120, 480p240	4k30, 2.7k60, 1440p80, 1080p120, 720p240
Video Formats	MP4 (H.264)
Stabilization	no
Loop Recording	yes
Still Image Resolution	8 MP	12 MP
Photo burst	10 fps	30 fps
Connectivity	WiFi, Bluetooth
Battery	built-in 1000 mAh, Li-Ion	replaceable 1160 mAh, Li-Ion
Wired Connectors	Mini USB	Mini USB, Micro HDMI
Water Resistance	10 m	40 m (with case)
Touchscreen	no	1.5 inches (38 mm) 320×240	optional extra
Audio Port	no
Launch Price (USD)	$399 (Later reduced to $299, then $199)	$399	$499

HERO (2014)[edit]

In September 2014, GoPro released an entry level camera named simply «HERO», priced at $130, alongside the HERO4 Black and HERO4 Silver. It is built into a waterproof housing, unlike the HERO4 line.^[103][104]

The GoPro HERO (2014) can capture 5mp still images and has a 5fps burst option. It is able to record 1080P at 30 or 25fps and 720P at 60 or 50fps on to a MicroSD card up to 32GB. It has an LCD non touch display on the front and is waterproof down to 40m.

HERO+LCD[edit]

In June 2015, the company started to sell the GoPro HERO+LCD, which provides video recording at 1080p at 60 fps and 8 megapixel photos. The HERO+LCD is also built into a waterproof housing.^[105]

GoPro HERO+LCD has a touchscreen to preview the shot to frame the scene and letting the user navigate the menu.^[106] A new feature in the camera was instant camera editing. GoPro HERO+LCD is waterproof, because it is built directly into a waterproof case (waterproof to 131 feet (40 m)). The device also includes a feature HiLight Tagging and built-in video editing function, which allows the user to put a label on the main points while shooting video or in the process of view, which makes it possible to quickly find desired footage later. It also has built-in Wi-Fi and Bluetooth, and user-friendly modes like QuikCapture, SuperView and Auto Low Light.

HERO Session[edit]

The HERO Session, released July 6, 2015,^[107] is 50% smaller and 40% lighter compared to other versions of the GoPro HERO4 camera.^[108]

HERO+[edit]

In October 2015, GoPro released its third entry level camera: GoPro HERO+.^[78][109] This camera is the same as the previous HERO+LCD with its 1080p 60 fps / 720p 60 fps video resolution, 8 MP / 5 fps burst photo resolution, built-in Wi-Fi and Bluetooth, waterproof up to 40 m and other modes like Superview, Auto Low Light, QuikCapture and Timelapse mode which automatically captures photos at set time intervals from 0.5 to 60 seconds. However, it does not have an LCD built-in touchscreen display and it is slightly lighter than HERO+LCD. The HERO+ weighs 123 g whereas the HERO+LCD weighs 127 g. The housing also remained the same.

HERO5[edit]

HERO5 Black and HERO5 Session were introduced in September 2016.^[110] They are waterproof up to 10 m, support 4K video recording at up to 30 fps and 1080p at up to 120 fps, automatic upload of footage to cloud and voice controls.

Model	HERO5 Session[111]	HERO5 Black[112]
Sensor Size	1/3.2″	1/2.3″, Sony IMX177[113]
Aperture	f/2.8	f/2.8
Dimensions	38 x 38 x 36 mm	62 x 45 x 33 mm
Weight	73 g	118 g
Video Modes	4K30, 2.7K30, 1920×1440 @ 60p, 1080p90	4K30, 2.7K60, 1080p120, 720p240
Video Formats	MP4 (H.264)	MP4 (H.264)
Stabilization	yes	yes
Loop Recording	yes	yes
Still Image Resolution	10 MP	12 MP
Photo burst	30 FPS	30 FPS
Connectivity	WiFi, Bluetooth	WiFi, Bluetooth, GPS
Battery[114]	built-in 1000 mAh, Li-Ion	replaceable 1220 mAh, Li-Ion
Wired Connectors	USB-C	USB-C, micro HDMI
Water Resistance	10 m	10 m
Touchscreen	no	yes
Audio Port	no	no
Launch Price (USD)	$299	$399

HERO6[edit]

The HERO6 Black was introduced on September 28, 2017.^[115][116] The camera is waterproof up to 10 m, supports 4K HEVC video recording at up to 60 fps and 1080p at up to 240 fps, automatic upload of footage to cloud, voice controls and 5 GHz Wi-Fi. It was the first GoPro sporting GoPro’s custom system on a chip (SoC) the GP1.

Model	HERO6 Black[112]	Hero (2018 edition)[112]
Sensor Size	1/2.3″, Sony IMX277[117]	1/2.3″
Aperture	f/2.8	f/2.8
Dimensions	65 x 45 x 35 mm	65 x 45 x 35 mm
Weight[118]	117 g	117g
Video Modes	4K60, 2.7K120, 1080p240	1920×1440 4:3 @ 60p, 1080p60 16:9
Video Formats	MP4 (H.264 / H.265)	MP4 (H.264)
Stabilization	yes	yes
Loop Recording	yes	no[119]
Still Image Resolution	12 MP	10 MP
Photo burst	30 FPS	10 FPS
Connectivity	5 GHz/2.4 GHz Wi-Fi, Bluetooth, GPS	2.4 GHz Wi-Fi, Bluetooth, no GPS
Battery[114]	replaceable 1220 mAh, Li-Ion	Removable 1220 mAh, Li-Ion
Wired Connectors	USB-C, micro HDMI	USB-C, micro HDMI
Water Resistance	10 m	33 ft (10m)
Touchscreen	yes	yes
Audio Port	no	no
Launch Price (USD)	$399	$199

HERO (2018)[edit]

The HERO (2018 edition) was announced on March 29, 2018^[120] intended as an entry-level camera alongside the HERO6 Black.^[121] The new model offers some similar features and functionality to the HERO5 Black and HERO6 Black, including a touchscreen and built-in time-lapse video mode, but with slightly lower resolution and frame-rate, and lacking the GPS functionality and exposure control; because the hardware is identical to that of the HERO5, the firmware can be modified to include the GoPro HERO5 Black’s capabilities.^[122]

HERO7[edit]

The HERO7 White, HERO7 Silver and HERO7 Black were announced and released in September 2018, as the seventh-generation action camera series from GoPro.^[123]

The HERO7 White was intended as the entry-level camera, featuring only 1440p resolutions for video and time-lapse video functions and a lack of WDR or HDR in its photos. The HERO7 Silver was intended as the mid-range camera, featuring 4K resolutions for video and time-lapse video resolutions and WDR in its photo mode. Initially, both the HERO7 White and Silver defaulted to a video resolution of 1440p with 1080p only available by cropping.^[124] This was met with considerable criticism, of which GoPro responded by releasing software updates to both cameras to allow for change in default resolution to 1080p.^[125] The HERO7 White and Silver use a Qualcomm Snapdragon 624 image processor and use a firmware based on Android.^[126] In contrast to the HERO7 Black, these cameras lacked most time-lapse photo modes, ProTune, wake-on-voice capabilities, H.265 formats and live-streaming.

By contrast, the HERO7 Black was introduced at the high-end level and primarily encompasses the features of the HERO6 Black with major improvements. The HERO7 Black introduced a heavily improved electronic image stabilisation known as «HyperSmooth» video stabilization, which GoPro has advertised heavily as «Gimbal-Like», as its primary improvement.^[127] This feature has resulted in a new time-lapse video feature known as «TimeWarp», essentially a hyperlapse mode, although the original time-lapse video mode continues to remain. The HERO7 Black also introduced a live-streaming feature that would live-stream content, in 720p, directly from the HERO7 Black to the user’s social media account, provided the user keeps a nearby internet-connected device.

During its release, the HERO7 Black largely competed with rival camera and camera accessory manufacturer DJI which released the DJI OSMO Action, which also introduced a similar enhanced stabilization feature.

On February 28, 2019, GoPro released HERO7 Black in a new «dusk white» color. This is a limited edition and it has the same specs as in regular version and differs just in color.^[128]

Model	HERO7 White[129]	HERO7 Silver	HERO7 Black
Sensor Size	1/2.3″, Sony IMX458[126]	1/2.3″, Sony IMX458[126]	1/2.3″, Sony IMX277[130]
Aperture	f/2.8	f/2.8	f/2.8
Dimensions	62.3 x 44.9 x 28.3 mm	62.3 x 44.9 x 28.3 mm	62.3 x 44.9 x 33 mm
Weight	92.4 g	94.4 g	116 g
Video Modes	1440p60, 1080p60	4K30, 1440p60, 1080p60	4K60, 2.7K120, 1440p120, 1080p240
Video Formats	MP4 (H.264)	MP4 (H.264)	MP4 (H.264 / H.265)
Stabilization	Standard	Standard	HyperSmooth
Loop Recording	No	No	Yes
Live Streaming	No	No	Yes
TimeWarp Video	No	No	Yes
Still Image Resolution	10 MP	10 MP	12 MP
Photo burst	15 FPS	15 FPS	30 FPS
Connectivity	WiFi, Bluetooth	WiFi, Bluetooth, GPS	WiFi, Bluetooth, GPS
Battery	Built-in	Built-in	Removable 1220 mAh, Li-Ion
Water Resistance	33 ft (10m)	33 ft (10m)	33 ft (10m)
Touchscreen	Yes	Yes	Yes
Audio Port	No	No	No
Launch Price (USD)	$199	$299	$399

HERO8[edit]

The HERO8 Black was announced as the successor to the HERO7 Black on October 1, 2019, alongside the GoPro MAX that offered 360 degree capture.

The HERO8 Black essentially contained the former features of the HERO7 Black, however improved on certain functions. Most notably, the «HyperSmooth» feature introduced in the HERO7 Black was improved on and named «HyperSmooth 2.0», also resulting in an improvement of the TimeWarp feature introduced in the HERO7 Black. The HERO8 Black also improved the image quality, improving the HDR functions of the camera to allow HDR to assist the SuperPhoto function of the camera that automatically chooses what image processing to use such as high dynamic range (HDR). GoPro also reintroduced the field-of-view (FOV) functionality as, «Digital Lenses» which retains the original SuperView, Wide, Narrow, Linear FOV settings. Moreover, live-streaming now streams in 1080p instead of the HERO7 Black’s 720p and the RAW imaging functionality has now been expanded for all photo modes.

The HERO8 Black largely introduced several new functions into the camera. Physically, the HERO8 Black now incorporates the connecting prongs that are used to connect accessories, directly onto the camera. Originally, the cameras would only be able to access the prongs if the cameras utilised either the frames (for cameras HERO5 to HERO7) or the protective cases for HERO4 and before. Moreover, the GoPro logo moved under the LCD screen to make way for extra microphones. More additions to the camera most notably were part of the software aspects of the camera. These included an option to switch between various settings presets, including standard, activity, cinematic and action shots and adjusting on-screen shortcuts of the user interface. Most notably as part of software, was the introduction of the night-lapse video, which similar to the time-lapse video mode, automatically stitches the frames captured by the camera at set intervals, however with the addition of improved low-light performance.

The HERO8 Black also attempts to address vloggers who may wish to use the GoPro in such a manner. As such, GoPro has also introduced an external accessory known as the «Media Mod» which includes a USB Type-C port for supplying power to external microphones and accessories, a micro-HDMI port and a 3.5mm microphone port. Moreover, the accessory includes a mount to connect either external microphones, LEDs or an LCD screen.

Model	HERO8 Black[129]
Sensor Size	1/2.3″, Sony IMX277[131]
Aperture[132]	f/2.8
Dimensions	66.3 x 48.6 x 28.4 mm
Weight	126 g
Video Modes	4K60, 2.7K120, 1440p120, 1080p240
Video Formats	MP4 (H.264 / H.265)
Stabilization	HyperSmooth 2.0
Loop Recording[133]	Yes
Live Streaming	Yes
TimeWarp Video	Yes
Still Image Resolution	12 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	Removable 1220 mAh, Li-Ion
Water Resistance	33 ft (10m)
Touchscreen	Yes
Audio Port	No
Launch Price (USD)	$399

HERO9[edit]

The HERO9 Black was announced as the successor to the HERO8 Black on September 1, 2020.^[134]

The HERO9 Black essentially contained the former features of the HERO8 Black, however, improved on certain functions. Most notably, the «HyperSmooth» feature introduced in the HERO7 Black and refined in HERO8 Black was improved on and named «HyperSmooth 3.0». It also features a max resolution of 5K for video and 20M for photos and adds a front-facing 1.4-inch color «selfie» screen.

The HERO9 is slightly bigger than other models.

Model	HERO9 Black[129]
Sensor Size	1/2.3″, Sony IMX677[135]
Aperture[132]	f/2.5
Dimensions	71 x 55 x 33.6 mm
Weight	158 g
Video Modes	5k30, 4K60, 2.7K120, 1440p120, 1080p240
Video Formats	MP4 (H.264 / H.265)
Stabilization	HyperSmooth 3.0
Loop Recording	Yes
Live Streaming	Yes
TimeWarp Video	Yes
Still Image Resolution	20 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	Removable 1720 mAh, Li-Ion
Water Resistance	33 ft (10m)
Touchscreen	Yes
Audio Port	No
Launch Price (USD)	$449 ($349 if purchased direct from GoPro bundled with a 1-year subscription service)

HERO10[edit]

The HERO10 Black was announced as the successor to the HERO9 Black on September 16, 2021.^[136]

The HERO10 Black essentially contained the former features of the HERO9 Black, however, improved on certain functions. Most notably, the «HyperSmooth» feature introduced in the HERO7 Black and refined in HERO8 Black was improved on and named «HyperSmooth 4.0».

The major changes new GP2 processor, HERO10 Black shoots 5.3K video with double the frame rate, 23MP photos, enhanced low-light performance and HyperSmooth 4.0 video stabilization in all modes. On top of all that, HERO10 is cloud connected—so the moment you charge it, your footage is automatically uploaded to the cloud.

The HERO10 Black is the same size as the HERO9 Black.

Model	HERO10 Black
Sensor Size	1/2.3″, Sony IMX677[137]
Processor	GP2
Aperture	f/2.5
Dimensions	71 x 55 x 33.6 mm
Weight	158 g
Video Modes	5.3k60, 4K120, 2.7K240, 1080p240
Video Formats	MP4 (H.264 / H.265)
Stabilization	HyperSmooth 4.0
Loop Recording	Yes
Live Streaming	Yes
TimeWarp Video	Yes
Still Image Resolution	23 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	Removable 1720 mAh, Li-Ion
Water Resistance	33 ft (10m)
Touchscreen	Yes
Audio Port	No
Launch Price (USD)	$549 ($449 if purchased directly from GoPro bundled with a 1-year subscription service)

Karma Drone[edit]

Karma Drone became available October 23, 2016. The drone is compatible with the HERO7 Black, HERO6 Black, HERO5 Black and HERO4 Black and Silver. The Drone has 20 minutes of battery life.^[138]
The stabilizer can be taken out and attached to a Karma grip. The Karma grip has greater than 1-hour battery life.

On November 8, 2016, GoPro announced the recall of the Karma Drone following reports of loss of electrical power on the drone during operation.^[139] On February 1, 2017, the company announced that the Karma Drone will return to stores with a redesigned battery latch.^[140]

On January 9, 2018, GoPro announced that it was discontinuing the Karma drone and that it was exiting the drone marketplace.^[141]

Multiple-lens and synchronized cameras[edit]

3D HERO and Dual HERO[edit]

GoPro released the 3D HERO system in April 2011, which coupled two HD HERO cameras via a synchronization cable in a single housing to form a stereoscopic 3D camera. One of the cameras is used in upside-down mode.^[142] The 3D HERO system is also compatible with the HD HERO2. The synchronized videos are processed using GoPro CineForm software and exported as an anaglyph to be viewed wearing red-cyan glasses.^[143]

In 2014, GoPro released an update as the Dual HERO system, which provides similar functionality using two HERO3+ Black edition cameras. The updated Dual HERO BacPac sync/link cable now has an asymmetric design: the right or primary camera (viewed with the lens facing away from the user) is larger than the left (secondary) camera, and the left camera is used in upside-down mode.^[144] Like the preceding 3D HERO, the Dual HERO uses CineForm software to process synchronized images and videos for export as anaglyphs.^[145]

Odyssey[edit]

The Odyssey is a 16-camera panoramic stereo rig designed to produce content for the Google Jump virtual reality platform by synchronizing the cameras and automatically stitching their footage together.^[146] The Odyssey was originally announced at Google I/O in May 2015^[147] and GoPro began taking applications from «professional content creators» in September for the US$15,000 rig, which included 16 GoPro HERO4 Black cameras;^[148] limited shipments began in May 2016.^[149]

Omni[edit]

The Omni also was announced in May 2015, leveraging its recent acquisition of Kolor, which developed software to stitch video footage together;^[150] Omni was a camera rig that synchronizes six GoPro HERO4 Black cameras, allowing users to stitch and make virtual reality 360° videos. Omni began shipping in August 2016.^[151]

Fusion[edit]

The Fusion was announced alongside the HERO6 Black^[116] and released on November 24, 2017.^[152] It has two cameras, each recording to a separate microSD memory card; their outputs can be stitched together using the bundled Fusion Studio desktop software as 360° Panorama video. Fusion Studio can export to several formats, including H.264 (4K), CineForm 422, and Apple ProRes 422.^[153]

Model	Fusion[153]	Max[154][155]
Sensor Size	2× 1/2.3″[156]	2× 1/2.3″
Aperture	2× f/2.8[157]
Dimensions	3.5 in × 3.0 in × 1.0 in (89 mm × 76 mm × 25 mm)	2.7 in × 2.5 in × 1.6 in (69 mm × 64 mm × 41 mm)
Weight	7.8 oz (220 g)	5.8 oz (160 g)
Video Modes	5.2K30, 3K60 (crop to 1080p/720p using Overcapture)	5.6K30
Video Formats	MP4 (H.264)	H.264 & H.265 (HEVC)
Stabilization	Spherical (via crop)
Loop Recording	no
Still Image Resolution	16.6 MP	18 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	replaceable 2620 mAh, Li-Ion	replaceable 1600 mAh, Li-Ion
Water Resistance	yes, 16 ft (4.9 m)
Touchscreen	no	yes
Audio Port	no
Launch Price (USD)	$699	$499

MAX[edit]

The MAX succeeded the Fusion when it began shipping on October 24, 2019, alongside the HERO8.^[158] Compared to the Fusion, MAX records to a single memory card and includes a color touchscreen that allows users to preview video.^[154]

Chips[edit]

Starting from the HERO6 GoPro stopped using Ambarella SoC’s and started making their own, starting with the GP1.

GoPro GP1[edit]

The GoPro GP1 is their own System-on-Chip with the main task of image processing. It replaces the earlier used Ambarella SoC’s and launched in the GoPro HERO6.^[159] The SoC was designed in collaboration with Socionext.

The GP1 encodes video in the H.265 codec, also known as HEVC. The available resolutions are 4K60, 2.7K120 and 1080p240 unstabilized or 4K30, 2.7K60 and 1080p120 digitally stabilized.

GoPro GP2[edit]

The GoPro GP2 is the second generation System-on-Chip. It replaces the earlier used GP1 SoC’s and launched in the GoPro HERO10.^[160]

The GP2 encodes video in the H.265 codec, also known as HEVC. The available resolutions are Video 5.3K60, 4K120 + 2.7K240 Wide FOV

See also[edit]

• Unmanned aerial vehicle (UAV)
• Egocentric vision
• Action camera

References[edit]

External links[edit]

• Official website
• Business data for GoPro:
  • Bloomberg
  • Google
  • Reuters
  • SEC filings
  • Yahoo!

GoPro, Inc.

Formerly	Woodman Labs, Inc.
Type	Public
Traded as	Nasdaq: GPRO (Class A) Russell 2000 component
Industry	Technology Videography Consumer electronics
Founded	2002; 21 years ago
Founder	Nick Woodman
Headquarters	San Mateo, California , U.S.
Area served	Worldwide
Key people	Nick Woodman (CEO)
Products	Action camera Video editing software Mobile app
Revenue	US$1.09 billion (2022)
Operating income	US$38.96 million (2022)
Net income	US$28.85 million (2022)
Total assets	US$1.08 billion (2022)
Total equity	US$612 million (2022)
Owner	Nick Woodman (64%)[1]
Number of employees	877 (2022)
Subsidiaries	CineForm Replay Splice
Website	gopro.com
Footnotes / references [2]

GoPro, Inc.^[3] (marketed as GoPro and sometimes stylized as GoPRO) is an American technology company founded in 2002 by Nick Woodman. It manufactures action cameras and develops its own mobile apps and video-editing software. Founded as Woodman Labs, Inc, the company eventually focused on the connected sports genre, developing its line of action cameras and, later, video editing software. It is based in San Mateo, California.

It developed a quadcopter drone, Karma, released in October 2016. In January 2018, Karma was discontinued.^[4] Also in January 2018, the company hired JPMorgan Chase to pursue options of selling the company.^[4] However, a month later, the CEO denied this. GoPro has continued its business in manufacturing action cameras.^[5]

History[edit]

The company was founded by Nick Woodman in 2002.^[6] He was motivated by a 2002 surfing trip to Australia in which he was hoping to capture high quality action photos, but could not because amateur photographers could not get close enough or buy appropriate quality equipment at reasonable prices.^[7] The ‘GoPro’ name came about as Woodman and his surfing friends all aspired to become professional surfers as ‘going pro’ was the ultimate goal and the only way to be filmed on the water at that time.^[8][9][10]
The camera range was branded ‘Hero’ as their aim was to capture close-up action shots that made the subject look like a hero.^[8]

Woodman raised a portion of his initial capital by selling bead and shell belts for under US$20 from his VW van^[11] and, later, fashionable camera straps. He also received over $230,000 from his parents to invest in the business.^[12][13]

In 2004, the company sold its first camera system, which used 35 mm film.^[9] Digital still and video cameras were later introduced. As of 2014, a fixed-lens HD video camera with a wide 170-degree lens was available; two or more can be paired to create 360 video.^[9][14]

On June 4, 2014, the company announced the appointment of former Microsoft executive Tony Bates as president reporting directly to Woodman.^[15]

In January 2016, GoPro partnered with Periscope for live streaming.^[16]

After growing the number of employees by more than 500 in 2015, the company responded to weak sales in the fourth quarter by cutting about 7% of its workforce (100 workers) in January 2016.^[17]

In November 2016, the company announced it was laying off an additional 200 employees in an effort to reduce costs. The company also announced that President Tony Bates would be stepping down at the end of 2016.^[18] 270 more employees were laid off in March 2017,^[19] and 250 additional layoffs followed in January 2018, bringing the company’s workforce to «just under 1,000».^[20]

At its peak, a share of GoPro was valued at $86, but on March 26, 2018, only $4.81.^[21]

Because of the COVID-19 pandemic in 2020, GoPro laid off more than 20 percent of its workforce — over 200 employees.^[22]

Corporate actions[edit]

On March 30, 2011, GoPro acquired CineForm. The acquisition included the CineForm 444 video codec used in the film Slumdog Millionaire. The company claimed that the codec «makes HD and 3D editing faster and more convenient without sacrificing image quality». It was incorporated in the company’s 3D Hero System shortly after the acquisition.^[23][24]

In March 2013, GoPro issued a DMCA takedown notice to website DigitalRev.com, which had posted a review^[25] of its product, citing trademark use as a breach of copyright. This notice was retracted 10 days later, citing «erroneous enforcement».^[26][27]

On April 28, 2015, GoPro acquired Kolor, a spherical media and virtual reality startup based in Chambéry, France.^[28] Kolor were developers of Autopano, Autopano Video and Panotour. After September 14, 2018, Kolor products will no longer be for sale and Kolor products would no longer receive updates.^[29]

On February 29, 2016, GoPro spent $105 million and acquired two start-ups—Stupeflix and Vemory—for their video editing tools Replay and Splice.^[30][31]

In March 2020, GoPro acquired stabilization software company, ReelSteady.^[32]

IPO[edit]

On February 7, 2014, GoPro submitted a confidential filing for an initial public offering (IPO) with the Securities and Exchange Commission (SEC).^[33]

On May 19, 2014, GoPro filed its Form S-1 with the SEC without specifying the number of shares or their price. The company stated that they hoped to raise at least $100 million through the sale of shares, using the money to pay off debt in full ($111 million as of March 31, 2014) and «to acquire or invest in complementary businesses, technologies or assets». They said that they planned to list on the NASDAQ stock exchange using the symbol ‘GPRO.’^[34][35]

The expected price range was $21 to $24 a share; on June 25, 2014, GoPro sold 17.8 million shares to initial investors at $24 per share (totaling $427.2M).^[36] At the IPO price the company was valued at $2.95 billion.^[34][37]

One reason for GoPro’s decision to go public was the potential to become a media company to generate additional revenue from the content its cameras create.^[38][39]

Product lines[edit]

HERO cameras[edit]

Woodman worked on his first camera for two years after founding the company, eventually introducing the GoPro 35mm HERO in September 2004 at San Diego’s Action Sports Retailer trade show.^[40] In its first year GoPro sold $150,000 worth of products.^[40] In 2006 the company introduced its first Digital HERO, with 10 second video capability, and generated $800,000 in revenue. The following year GoPro sales quadrupled to $3.4 million.^[40]

In 2014, the company was selling the HERO3+ in editions of different colors. It was capable of filming in 16:9 aspect ratio, supporting 4K UHD video and 12 MP still photographs.^[41] The HERO4 was introduced on September 24, 2014.^[42]

On September 28, 2017, GoPro released the HERO6 Black, which claims improved stabilization over the HERO5 models and is capable of capturing 4K video in 60 FPS.

On September 20, 2018, GoPro came out with the HERO7 Black, which apart from providing improved stabilization over HERO6 models with HyperSmooth, also featured the new form of video capturing, «TimeWarp», providing a high speed effect to the videos. HERO7 also came out with capability to stream live across multiple platforms like Facebook and YouTube .

On July 11, 2018, GoPro announced that it had sold more than 30 million HERO cameras since inception.^[43]

On October 15, 2019 GoPro released the Hero8 Black, which included improved in-camera stabilization by way of Hypersmooth 2.0. The Hero8 Black introduced integrated mounting ‘fingers’ which could be folded down for use, and was also notable for not having an easily replaceable lens available from GoPro, though a third party replacement lens kit is available from a company called Camera Butter.^[44]

On September 9, 2020, GoPro released the Hero 9 Black, which saw the reinstatement of the user-replaceable lens and a new front-facing screen.

GoPro KARMA & GoPro KARMA Grip[edit]

The GoPro Karma was GoPro’s consumer drone, until its discontinuation in January 2018.

In 2014, GoPro entered into discussions with DJI for a private label model built with the GoPro branding. After the failure of these negotiations, GoPro entered into an agreement with 3D Robotics (3DR) for a similar partnership based on 3DR’s flight controllers. 3DR failed to meet their agreed-upon timelines. As a result, GoPro took full control of the development process in mid-2015.

Scheduled to be released early 2016, the GoPro Karma project was delayed several times before the GoPro Karma was announced with an introduction date of October 23, 2016. The Karma was released along with newer models of the HERO5 and Session cameras and features a removable handheld stabilizer (gimbal) integrated into the design. After a few customers complained about power failure during operation, GoPro recalled Karma drones and gave customers full refunds.^[45]

In February 2017, GoPro re-launched the Karma Drone.^[46] However, in January 2018, GoPro Inc. said that it will be cutting more than 20 percent of its global workforce and putting an end to its drone business after a disappointing fourth quarter. The company said it expects sales of about $340 million, well short of its own previous projection of as much as $480 million and the average analyst estimate of $472 million. Their revenue took an $80 million hit due to discounting for its Karma drones, as well as its Hero line of cameras, over the holiday season.^[47]

GoPro 360° Cameras[edit]

In November 2017, GoPro launched the Fusion camera,^[48] an omnidirectional camera which is capable of recording 360-degree footage. The Fusion was the first GoPro to feature an increased maximum resolution of 5.8K.^[49] In October 2019, GoPro updated this line-up with the introduction of the GoPro MAX.

Accessories[edit]

GoPro produces various mounting accessories for its cameras including a 3-way mount, suction cup, chest harness, jaws-type flexible clamp, dog harness, surfing mount, etc.^[50]

Video editing[edit]

The company developed GoPro Studio, a simple video editing software to edit camera footage.^[51] It was reported that GoPro intended to also become a content provider, also with a new app for the HERO5 called GoPro Quik to share, and edit videos easier.^[39] You can also edit and shoot photos and videos using the GoPro app released in 2015.

In 2020 Gopro canceled their GoPro Quik software support for Windows and MAC, leaving it just to mobile devices. [1]

In April 2014, GoPro was listed by Adweek as one of the «Top 10 Best Brand Channels on YouTube» based on a combination of views, shares, comments and overall engagement.^[52] Content is uploaded daily, an additional source of revenue for the company.^[53]

As part of its transformation to a media company in 2014, GoPro created additional channels with GoPro content on YouTube, Virgin America, and Xbox Live.^[38] This was extended to the PlayStation Network in 2015.^[54]

GoPro has more than 36 million followers across all social media platforms ^[55]

Products[edit]

The GoPro was originally designed for surfing and capturing pro camera angles, hence the name.

HERO cameras[edit]

Early GoPro HERO cameras (2005–11)

Model	35mm[56]	Digital HERO[57]	Digital HERO3[58][59]	Digital HERO5[60]	Wide HERO[61]	HD HERO[62]	HD HERO 960[63]	HD HERO2[64]
Generation	Film	Digital (1st)	HD (2nd)
Angle of View	75° (28mm lens)	54°	170°	170° 127° (1080p)	170°	170° 127° (1080p or 720p) 90°
Aperture	fixed	f/2.8
Dimensions	?	?	2.60 in × 1.75 in × 1.25 in (66 mm × 44 mm × 32 mm)	2.4 in × 1.6 in × 0.9 in (61 mm × 41 mm × 23 mm)	2.4 in × 1.6 in × 1.2 in (61 mm × 41 mm × 30 mm)	?
Weight	7.2 oz (200 g)	?	4.5 oz (130 g)	4.0 oz (110 g)	3.3 oz (94 g) 5.9 oz (170 g)[a]	?
Video modes	N/A	240p (10s)	384p30 (4:3)	1080p30, 960p30, 720p30/60, 480p60	960p30, 720p30, 480p60	1080p30, 960p48/30, 720p60/30, 480p120/60
Still image resolution	N/A	VGA	3.0MP	5.0MP	11/8/5MP
Photo burst	N/A	1	3	10
Connectivity	N/A	USB	USB, phono	Mini USB 2.0, component	USB

Notes

35mm[edit]

The 35mm camera (model #001) became available on April 13, 2005. It had dimensions of 2.5 by 3 inches (64 by 76 mm) and weighed 0.45 pounds (200 g). It included the camera, a clear case with quick release, a camera strap and ski glove adapter lash. It could pivot «on the fly» and be functional to a depth in water of about 15 feet (5 m). It was described as a «reusable wrist camera» and included a roll of 24 exposure Kodak 400 film.^[56]

Digital (1st gen)[edit]

The first generation of Digital HERO cameras (2006–09) were powered by conventional AAA batteries and included a rugged housing and wrist strap. Models were distinguished by their still image resolution and shot video in standard definition (480 lines or lower) with a 4:3 aspect ratio. Like the film camera HERO, the first-generation Digital HERO cameras were equipped with an optical viewfinder.

The original Digital HERO (DH1; 640×480 still resolution, 240p video in 10-second clips) of 2006 was succeeded by the Digital HERO3 (DH3; 3-megapixel stills, 384p video) and Digital HERO5 (DH5; same as DH3 but with 5-megapixel stills). All three of these had a 54° angle of view. A variant of the DH5 was released with an extreme wide-angle lens with 170° of angular coverage on the diagonal as the Wide HERO; the Wide HERO had a different housing than the other first-gen cameras (DH1/DH3/DH5) to accommodate its larger lens.

Digital HERO[edit]

The Digital HERO released in 2006 (Model: SQ907 mini-cam) had a 640×480 camera and shot QVGA definition 320X240 (10 fps) video for a maximum of 10 seconds. The Digital HERO1 had 32 MB internal memory without SD slot.^[57]

Digital HERO3[edit]

The Digital HERO3, released on February 21, 2007,^[65] had a 3-megapixel camera and shot standard definition 512×384 video. It was rated up to 30 m (98.4 feet) in depth.^[58][59][66]

Digital HERO5[edit]

The Digital HERO5 was first introduced in 2008. It had a 5 megapixel still photo sensor and supported standard definition (512×384) video capture. It ran on two AAA batteries, had 16 MB of internal memory and could function with a 2 GB SD card. Its housing was rated to 100 ft/30 meters depth. Its dimensions were 2.6 × 1.75 × 1.25 inches (66 × 44 × 32 mm).^[60] The camera is not designed to work with the newer HD HERO line of housings, although the standard screw mounts are indeed compatible.

The DH5 was marketed with a basic camera and housing as the Wrist HERO,^[67] or bundled with accessories as the Motorsports HERO.^[68]

Wide HERO[edit]

The GoPro Wide HERO was the first model with a 170° wide-angle lens. It was released in 2008 alongside the Digital HERO5 and had the same 5MP sensor (2592 x 1944), capable of 512×384 at 30fps video with sound recording (up to 56 min. on a 2GB SD card), 5MP Photos, 10s Self Timer, 3X sequence still photo burst and Auto «Photo every 2 or 5 seconds» mode. It was powered by 2 x AAA batteries (not included in the box).^[61][69]

The Wide HERO was marketed with the basic camera and housing alone,^[70] or bundled with accessories (as the Surf HERO,^[71] Motorsports HERO Wide,^[72] or Helmet HERO Wide).^[73] The camera was later renamed the SD HERO 170 to emphasize the differences with the succeeding HD HERO second generation cameras.^[74]

HD (2nd gen)[edit]

The second generation of the HERO cameras (2010–11) were branded HD HERO for their upgraded resolution, now offering up to 1080p high-definition video. With the HD HERO generation, GoPro dropped the optical viewfinder.

HD HERO[edit]

The basic HD HERO was marketed either with a basic set of accessories (case and mount) as the «Naked», or in bundles with additional accessories named for the intended purpose (such as the HD Helmet HERO, HD Motorsports HERO, and HD Surf HERO).^[75] For all HD HERO variants, the camera shoots a maximum of 1080p video with a reduced field of view (127°) on its 5 MP sensor.^[76] Alternative resolutions for the HD HERO included 960p30, 720p60, 720p30, and 480p60, with the same wide-angle (170°) view as the previous-generation Wide HERO.^[62] It was first listed on January 25, 2010.

HD HERO specifications:^[75]

• Sensor size: 1/2.5-inch (5.75 mm × 4.28 mm)
• Pixel size: 2.2 μm
• Connectivity: Mini USB 2.0; Component
• Image formats:

Mode	Size	fps	FOV
R1	848 × 480	60	170°
R2	1280 × 720	30	170°
R3	1280 × 720	60	170°
R4	1280 × 960	30	170°
R5	1920 × 1080	30	127°
Photo	2592 × 1944	0	170°

The HD HERO also offered an expansion port on the camera’s rear panel, branded the HERO Bus. Optional accessories included the LCD Bakpac, which offered a small monitor that displayed and played back video, and the Battery Bakpac, which doubled the battery life of the camera.^[75]

HD HERO 960[edit]

HD HERO 960 was a reduced-cost version of the HD HERO that shoots at a maximum video resolution of 960p30^[77] and is not compatible with the electronic accessories for the HD HERO because it lacks the proprietary HERO Bus expansion port, although the camera is compatible with all GoPro mounts.^[63] It was first listed on August 6, 2010.^[78]

HD HERO2[edit]

The HD HERO2 was launched on October 24, 2011. It has a 1/2.3″ 11 MP image sensor, improved low-light capability and records at up to 120 fps.^[64][79] It was sold with three different accessory packages as the Outdoor, Motorsports, and Surf Editions.^[80]

HERO3 (White/Silver/Black)[edit]

In late 2012, GoPro announced the HERO3 line of cameras.^[81] These cameras came in three editions: black, silver and white, denoting the relative capabilities of each camera, in descending order. Externally, the model is distinguished by the ink used to print the number «3» on the front of the camera.

All three versions of the HERO3 come in a 30% smaller and 25% lighter package, with WiFi built in. The change of the physical dimensions of the cameras compared to the previous generations (HD HERO and HD HERO2 were physically identical) means that some accessories for HD HERO Original and HERO2 are not compatible with HERO3, so GoPro made new versions of those accessories specifically for HERO3, which mostly also were compatible with HERO3+, see below. Those new versions of accessories are usually not compatible with older Hero camera generations. However, a lot of other accessories are compatible with all HD Hero camera generations.

The HERO3 Silver and Black cameras have significantly less battery endurance than the HD HERO Original and HERO2.^[82] For example, in 720p resolution with 25/30 fps, while HD HERO Original and HERO2 have a stated battery runtime of 3 hours, HERO3 Silver Edition has a stated battery runtime of 2 hours, and HERO3 Black Edition has a stated battery runtime of 1.5 hours (the Black Edition’s «most economical» setting is 1080p/30 fps, so this also partially contributes to its poor battery runtime).

The Black Edition^{[83][failed verification]} has a new 12 MP sensor, the Sony IMX117,^[84] that can capture 4K UHD digital video at 15 fps, 2.7K video at 30 fps, 1440p at 48 fps, 1080p at 60 fps, 960p at 100 fps, 720p at 120 fps and WVGA at 240 fps.^[85] The IMX117 is the first BSI sensor included in a GoPro. The Black edition also includes the WiFi Remote. The Black Edition cannot record at 25/30 fps in 720p and WVGA resolutions; it can only record at very fast frame rates in those resolutions. This is a deliberate firmware limitation, as the manufacturer does not expect that this high-end camera model will be used at these lower resolutions and frame rates.

The Silver Edition uses the same 11 MP sensor as the HD HERO2,^[86] and the White edition uses the same 5 MP sensor as the HD HERO Original.^[87]

HERO3/3+ models

Model	HERO3 White[87]	HERO3 Silver[86]	HERO3 Black	HERO3+ Silver[88]	HERO3+ Black[89]
Sensor Size	1/2.5″	1/2.3″	1/2.3″	1/2.3″	1/2.3″
Aperture	f/2.8
Dimensions	58.4 mm × 38.1 mm × 20.3 mm (2.30 in × 1.50 in × 0.80 in)
Weight	74 g (2.6 oz)	74 g (2.6 oz) 136 g (4.8 oz) with case
Video Modes	1080p30, 960p30, 720p60, 480p60	1080p30, 960p48, 720p60, 480p120	4k15, 2.7k30, 1440p48, 1080p60, 960p100 720p120, 480p240	1080p60, 960p60, 720p120, 480p120	4k15, 2.7k30, 1440p48, 1080p60, 960p100 720p120, 480p240
Video Formats	MP4 (H.264)
Stabilization	no
Loop Recording	yes
Still Image Resolution	5 MP	11 MP	12 MP	10 MP	12 MP
Photo burst	3 fps	10 fps	30 fps	10 fps	30 fps
Connectivity	WiFi
Battery	replaceable 1050 mAh, Li-Ion
Wired Connectors	Mini USB, Micro HDMI
Water Resistance	60 m (200 ft) (with case)	40 m (130 ft) (with case)
Touchscreen	optional, when equipped with LCD Touch BacPac
Audio Port	3.5mm (via USB adapter)
Launch Price (USD)	$199.99	$299.99	$399.99	$299.99	$399.99

HERO3+ (Silver/Black)[edit]

In October 2013, GoPro released the HERO3+, available in Black and Silver Editions,^[90] replacing the HERO3 generation.

The HERO3+ camera models claim dramatically improved low light performance and have a waterproof enclosure which is 20% lighter and 15% smaller than the HERO3’s, according to the GoPro website. The HERO3+ camera housing is 20% smaller than the HERO3. The cameras are claimed to have improved image sharpness (close focus down to 7″ vs about 3 ft on the HERO3, at the expense of distant focus which is slightly less sharp^{[clarification needed]} with HERO3+), and better audio functionality with wind noise reduction. Battery life is claimed to be 30% longer than for the HERO3 model (both through better efficiency and a higher-capacity battery of the same dimensions).^[82][91]

The Black Edition has video modes of 1440p48,^[89] 1080p60, 960p100 and 720p120 as well as 4K15 and 2.7K30 and can shoot 12 MP stills at up to 30 fps. The HERO3+ Black Edition also offers an optional function in firmware (called «SuperView») which increases the field of view. It has additional functions, including dynamic low light situation adjustment, higher-quality recording modes (higher bitrates, no white balance applied, etc.) etc. The Black Edition continues to include a Wifi Remote. It does not have the ability to record 25/30 fps in 720p and WVGA modes (it can only record at very fast frame rates in those lower resolutions). This is an intentional firmware limitation. The battery runtime of HERO3+ Black Edition is significantly longer than HERO3 Black Edition but 30–50% lower than the battery runtime of the older HERO2 and HERO1.

The Silver Edition has video modes of 1080p60 and 720p120 and can shoot 10 MP stills at up to 10 fps.^[88] In contrast to the Black Edition, the Silver Edition can record at 25/30 fps (or higher) in all supported resolutions. HERO3+ Silver Edition also has about 25%–50% longer battery runtime during recording than HERO3+ Black Edition (they both use the same batteries).^[91] The difference in runtime depends on the resolution/fps combination, and whether WiFi and GoPro mobile application are used during recording. The difference in runtime increases as the fps is lowered and the additional functions are deactivated on both cameras. The battery runtime of HERO3+ Silver Edition is similar to the battery runtime of HERO2 and HERO1.

The HERO3 HD camera was awarded the 2013 Technology & Engineering Emmy Award for its contribution to television.^[92]

HERO4 (Silver/Black)[edit]

In September 2014, GoPro announced the HERO4, available in Black Edition and Silver Edition,^[78] which replace their respective HERO3+ generation predecessors. The HERO Session, a budget camera, was also announced.

The HERO4 Black Edition still has a 12 megapixel (MP) CMOS and a f/2.8 fixed maximum aperture and focus free. It adds Bluetooth connectivity, Highlight tag, Protune Available for photo and a new processor claimed by GoPro to be twice as fast as that of the HERO3+ Black Edition, doubling the frame rates in most resolutions. The HERO4 Black Edition can record 4K UHD video (3840×2160) at a frame rate of 24, 25 and 30 fps.^[93] In Superview mode, 4K is only possible at 25 fps. Many other rates and resolutions are available. The HERO4 Black Edition still shoots stills at a maximum of 12 MP with a maximum burst rate of 30 fps. With Wi-Fi disabled at 4K/30, GoPro claims the HERO4 Black Edition battery life to be 65 minutes, increasing to a maximum of 1h 50′ at 720p/240.^[94] The HERO4 Black battery is in a different form factor than its predecessors. Initial side-by-side comparisons of HERO3+ and HERO4 Black edition video results suggest that the newer model has more detail at long range and similar performance at close range.

The HERO4 Silver Edition is basically a HERO3 Black Edition with the addition of a micro speaker,^[95] built-in touchscreen display, Protune for photo and highlight tag (the first GoPro with this), a lower clocked Cortex-A9 and missing the Black Edition’s integrated analog-to-digital converter which supports a wider variety of professional low-sensitivity external microphones.^[96] The video modes supported by the HERO4 Silver Edition are similar to those of the HERO3+ Black, due to the higher processing speed and thermal requirements of encoding 4K video (3840×2160), but it supports Wi-Fi, Bluetooth and contains the same^[97][98] Ambarella Inc. A9^[99] system on a chip (SoC) as in the HERO4 Black.

The HERO4 models maintain the H.264 video codec of previous versions and MP4 file formats. GoPro claims the mono microphone in both the Black and Silver Editions has twice the dynamic range of that in the HERO3+, and that the HERO4 Black and Silver Editions have improved low-light performance.

Model	HERO Session[100]	HERO4 Silver[101]	HERO4 Black[102]
Sensor Size	1/3.2″	1/2.3″
Aperture	f/2.8	f/2.8
Dimensions	38 mm × 38 mm × 38 mm (1.5 in × 1.5 in × 1.5 in)	59 mm × 41 mm × 30 mm (2.3 in × 1.6 in × 1.2 in)
Weight	74 g	83 g (147 g with case)	88 g (152 g with case)
Video Modes	1440p30, 1080p60, 720p100, 480p120	4k15, 2.7k30, 1080p60, 720p120, 480p240	4k30, 2.7k60, 1440p80, 1080p120, 720p240
Video Formats	MP4 (H.264)
Stabilization	no
Loop Recording	yes
Still Image Resolution	8 MP	12 MP
Photo burst	10 fps	30 fps
Connectivity	WiFi, Bluetooth
Battery	built-in 1000 mAh, Li-Ion	replaceable 1160 mAh, Li-Ion
Wired Connectors	Mini USB	Mini USB, Micro HDMI
Water Resistance	10 m	40 m (with case)
Touchscreen	no	1.5 inches (38 mm) 320×240	optional extra
Audio Port	no
Launch Price (USD)	$399 (Later reduced to $299, then $199)	$399	$499

HERO (2014)[edit]

In September 2014, GoPro released an entry level camera named simply «HERO», priced at $130, alongside the HERO4 Black and HERO4 Silver. It is built into a waterproof housing, unlike the HERO4 line.^[103][104]

The GoPro HERO (2014) can capture 5mp still images and has a 5fps burst option. It is able to record 1080P at 30 or 25fps and 720P at 60 or 50fps on to a MicroSD card up to 32GB. It has an LCD non touch display on the front and is waterproof down to 40m.

HERO+LCD[edit]

In June 2015, the company started to sell the GoPro HERO+LCD, which provides video recording at 1080p at 60 fps and 8 megapixel photos. The HERO+LCD is also built into a waterproof housing.^[105]

GoPro HERO+LCD has a touchscreen to preview the shot to frame the scene and letting the user navigate the menu.^[106] A new feature in the camera was instant camera editing. GoPro HERO+LCD is waterproof, because it is built directly into a waterproof case (waterproof to 131 feet (40 m)). The device also includes a feature HiLight Tagging and built-in video editing function, which allows the user to put a label on the main points while shooting video or in the process of view, which makes it possible to quickly find desired footage later. It also has built-in Wi-Fi and Bluetooth, and user-friendly modes like QuikCapture, SuperView and Auto Low Light.

HERO Session[edit]

The HERO Session, released July 6, 2015,^[107] is 50% smaller and 40% lighter compared to other versions of the GoPro HERO4 camera.^[108]

HERO+[edit]

In October 2015, GoPro released its third entry level camera: GoPro HERO+.^[78][109] This camera is the same as the previous HERO+LCD with its 1080p 60 fps / 720p 60 fps video resolution, 8 MP / 5 fps burst photo resolution, built-in Wi-Fi and Bluetooth, waterproof up to 40 m and other modes like Superview, Auto Low Light, QuikCapture and Timelapse mode which automatically captures photos at set time intervals from 0.5 to 60 seconds. However, it does not have an LCD built-in touchscreen display and it is slightly lighter than HERO+LCD. The HERO+ weighs 123 g whereas the HERO+LCD weighs 127 g. The housing also remained the same.

HERO5[edit]

HERO5 Black and HERO5 Session were introduced in September 2016.^[110] They are waterproof up to 10 m, support 4K video recording at up to 30 fps and 1080p at up to 120 fps, automatic upload of footage to cloud and voice controls.

Model	HERO5 Session[111]	HERO5 Black[112]
Sensor Size	1/3.2″	1/2.3″, Sony IMX177[113]
Aperture	f/2.8	f/2.8
Dimensions	38 x 38 x 36 mm	62 x 45 x 33 mm
Weight	73 g	118 g
Video Modes	4K30, 2.7K30, 1920×1440 @ 60p, 1080p90	4K30, 2.7K60, 1080p120, 720p240
Video Formats	MP4 (H.264)	MP4 (H.264)
Stabilization	yes	yes
Loop Recording	yes	yes
Still Image Resolution	10 MP	12 MP
Photo burst	30 FPS	30 FPS
Connectivity	WiFi, Bluetooth	WiFi, Bluetooth, GPS
Battery[114]	built-in 1000 mAh, Li-Ion	replaceable 1220 mAh, Li-Ion
Wired Connectors	USB-C	USB-C, micro HDMI
Water Resistance	10 m	10 m
Touchscreen	no	yes
Audio Port	no	no
Launch Price (USD)	$299	$399

HERO6[edit]

The HERO6 Black was introduced on September 28, 2017.^[115][116] The camera is waterproof up to 10 m, supports 4K HEVC video recording at up to 60 fps and 1080p at up to 240 fps, automatic upload of footage to cloud, voice controls and 5 GHz Wi-Fi. It was the first GoPro sporting GoPro’s custom system on a chip (SoC) the GP1.

Model	HERO6 Black[112]	Hero (2018 edition)[112]
Sensor Size	1/2.3″, Sony IMX277[117]	1/2.3″
Aperture	f/2.8	f/2.8
Dimensions	65 x 45 x 35 mm	65 x 45 x 35 mm
Weight[118]	117 g	117g
Video Modes	4K60, 2.7K120, 1080p240	1920×1440 4:3 @ 60p, 1080p60 16:9
Video Formats	MP4 (H.264 / H.265)	MP4 (H.264)
Stabilization	yes	yes
Loop Recording	yes	no[119]
Still Image Resolution	12 MP	10 MP
Photo burst	30 FPS	10 FPS
Connectivity	5 GHz/2.4 GHz Wi-Fi, Bluetooth, GPS	2.4 GHz Wi-Fi, Bluetooth, no GPS
Battery[114]	replaceable 1220 mAh, Li-Ion	Removable 1220 mAh, Li-Ion
Wired Connectors	USB-C, micro HDMI	USB-C, micro HDMI
Water Resistance	10 m	33 ft (10m)
Touchscreen	yes	yes
Audio Port	no	no
Launch Price (USD)	$399	$199

HERO (2018)[edit]

The HERO (2018 edition) was announced on March 29, 2018^[120] intended as an entry-level camera alongside the HERO6 Black.^[121] The new model offers some similar features and functionality to the HERO5 Black and HERO6 Black, including a touchscreen and built-in time-lapse video mode, but with slightly lower resolution and frame-rate, and lacking the GPS functionality and exposure control; because the hardware is identical to that of the HERO5, the firmware can be modified to include the GoPro HERO5 Black’s capabilities.^[122]

HERO7[edit]

The HERO7 White, HERO7 Silver and HERO7 Black were announced and released in September 2018, as the seventh-generation action camera series from GoPro.^[123]

The HERO7 White was intended as the entry-level camera, featuring only 1440p resolutions for video and time-lapse video functions and a lack of WDR or HDR in its photos. The HERO7 Silver was intended as the mid-range camera, featuring 4K resolutions for video and time-lapse video resolutions and WDR in its photo mode. Initially, both the HERO7 White and Silver defaulted to a video resolution of 1440p with 1080p only available by cropping.^[124] This was met with considerable criticism, of which GoPro responded by releasing software updates to both cameras to allow for change in default resolution to 1080p.^[125] The HERO7 White and Silver use a Qualcomm Snapdragon 624 image processor and use a firmware based on Android.^[126] In contrast to the HERO7 Black, these cameras lacked most time-lapse photo modes, ProTune, wake-on-voice capabilities, H.265 formats and live-streaming.

By contrast, the HERO7 Black was introduced at the high-end level and primarily encompasses the features of the HERO6 Black with major improvements. The HERO7 Black introduced a heavily improved electronic image stabilisation known as «HyperSmooth» video stabilization, which GoPro has advertised heavily as «Gimbal-Like», as its primary improvement.^[127] This feature has resulted in a new time-lapse video feature known as «TimeWarp», essentially a hyperlapse mode, although the original time-lapse video mode continues to remain. The HERO7 Black also introduced a live-streaming feature that would live-stream content, in 720p, directly from the HERO7 Black to the user’s social media account, provided the user keeps a nearby internet-connected device.

During its release, the HERO7 Black largely competed with rival camera and camera accessory manufacturer DJI which released the DJI OSMO Action, which also introduced a similar enhanced stabilization feature.

On February 28, 2019, GoPro released HERO7 Black in a new «dusk white» color. This is a limited edition and it has the same specs as in regular version and differs just in color.^[128]

Model	HERO7 White[129]	HERO7 Silver	HERO7 Black
Sensor Size	1/2.3″, Sony IMX458[126]	1/2.3″, Sony IMX458[126]	1/2.3″, Sony IMX277[130]
Aperture	f/2.8	f/2.8	f/2.8
Dimensions	62.3 x 44.9 x 28.3 mm	62.3 x 44.9 x 28.3 mm	62.3 x 44.9 x 33 mm
Weight	92.4 g	94.4 g	116 g
Video Modes	1440p60, 1080p60	4K30, 1440p60, 1080p60	4K60, 2.7K120, 1440p120, 1080p240
Video Formats	MP4 (H.264)	MP4 (H.264)	MP4 (H.264 / H.265)
Stabilization	Standard	Standard	HyperSmooth
Loop Recording	No	No	Yes
Live Streaming	No	No	Yes
TimeWarp Video	No	No	Yes
Still Image Resolution	10 MP	10 MP	12 MP
Photo burst	15 FPS	15 FPS	30 FPS
Connectivity	WiFi, Bluetooth	WiFi, Bluetooth, GPS	WiFi, Bluetooth, GPS
Battery	Built-in	Built-in	Removable 1220 mAh, Li-Ion
Water Resistance	33 ft (10m)	33 ft (10m)	33 ft (10m)
Touchscreen	Yes	Yes	Yes
Audio Port	No	No	No
Launch Price (USD)	$199	$299	$399

HERO8[edit]

The HERO8 Black was announced as the successor to the HERO7 Black on October 1, 2019, alongside the GoPro MAX that offered 360 degree capture.

The HERO8 Black essentially contained the former features of the HERO7 Black, however improved on certain functions. Most notably, the «HyperSmooth» feature introduced in the HERO7 Black was improved on and named «HyperSmooth 2.0», also resulting in an improvement of the TimeWarp feature introduced in the HERO7 Black. The HERO8 Black also improved the image quality, improving the HDR functions of the camera to allow HDR to assist the SuperPhoto function of the camera that automatically chooses what image processing to use such as high dynamic range (HDR). GoPro also reintroduced the field-of-view (FOV) functionality as, «Digital Lenses» which retains the original SuperView, Wide, Narrow, Linear FOV settings. Moreover, live-streaming now streams in 1080p instead of the HERO7 Black’s 720p and the RAW imaging functionality has now been expanded for all photo modes.

The HERO8 Black largely introduced several new functions into the camera. Physically, the HERO8 Black now incorporates the connecting prongs that are used to connect accessories, directly onto the camera. Originally, the cameras would only be able to access the prongs if the cameras utilised either the frames (for cameras HERO5 to HERO7) or the protective cases for HERO4 and before. Moreover, the GoPro logo moved under the LCD screen to make way for extra microphones. More additions to the camera most notably were part of the software aspects of the camera. These included an option to switch between various settings presets, including standard, activity, cinematic and action shots and adjusting on-screen shortcuts of the user interface. Most notably as part of software, was the introduction of the night-lapse video, which similar to the time-lapse video mode, automatically stitches the frames captured by the camera at set intervals, however with the addition of improved low-light performance.

The HERO8 Black also attempts to address vloggers who may wish to use the GoPro in such a manner. As such, GoPro has also introduced an external accessory known as the «Media Mod» which includes a USB Type-C port for supplying power to external microphones and accessories, a micro-HDMI port and a 3.5mm microphone port. Moreover, the accessory includes a mount to connect either external microphones, LEDs or an LCD screen.

Model	HERO8 Black[129]
Sensor Size	1/2.3″, Sony IMX277[131]
Aperture[132]	f/2.8
Dimensions	66.3 x 48.6 x 28.4 mm
Weight	126 g
Video Modes	4K60, 2.7K120, 1440p120, 1080p240
Video Formats	MP4 (H.264 / H.265)
Stabilization	HyperSmooth 2.0
Loop Recording[133]	Yes
Live Streaming	Yes
TimeWarp Video	Yes
Still Image Resolution	12 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	Removable 1220 mAh, Li-Ion
Water Resistance	33 ft (10m)
Touchscreen	Yes
Audio Port	No
Launch Price (USD)	$399

HERO9[edit]

The HERO9 Black was announced as the successor to the HERO8 Black on September 1, 2020.^[134]

The HERO9 Black essentially contained the former features of the HERO8 Black, however, improved on certain functions. Most notably, the «HyperSmooth» feature introduced in the HERO7 Black and refined in HERO8 Black was improved on and named «HyperSmooth 3.0». It also features a max resolution of 5K for video and 20M for photos and adds a front-facing 1.4-inch color «selfie» screen.

The HERO9 is slightly bigger than other models.

Model	HERO9 Black[129]
Sensor Size	1/2.3″, Sony IMX677[135]
Aperture[132]	f/2.5
Dimensions	71 x 55 x 33.6 mm
Weight	158 g
Video Modes	5k30, 4K60, 2.7K120, 1440p120, 1080p240
Video Formats	MP4 (H.264 / H.265)
Stabilization	HyperSmooth 3.0
Loop Recording	Yes
Live Streaming	Yes
TimeWarp Video	Yes
Still Image Resolution	20 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	Removable 1720 mAh, Li-Ion
Water Resistance	33 ft (10m)
Touchscreen	Yes
Audio Port	No
Launch Price (USD)	$449 ($349 if purchased direct from GoPro bundled with a 1-year subscription service)

HERO10[edit]

The HERO10 Black was announced as the successor to the HERO9 Black on September 16, 2021.^[136]

The HERO10 Black essentially contained the former features of the HERO9 Black, however, improved on certain functions. Most notably, the «HyperSmooth» feature introduced in the HERO7 Black and refined in HERO8 Black was improved on and named «HyperSmooth 4.0».

The major changes new GP2 processor, HERO10 Black shoots 5.3K video with double the frame rate, 23MP photos, enhanced low-light performance and HyperSmooth 4.0 video stabilization in all modes. On top of all that, HERO10 is cloud connected—so the moment you charge it, your footage is automatically uploaded to the cloud.

The HERO10 Black is the same size as the HERO9 Black.

Model	HERO10 Black
Sensor Size	1/2.3″, Sony IMX677[137]
Processor	GP2
Aperture	f/2.5
Dimensions	71 x 55 x 33.6 mm
Weight	158 g
Video Modes	5.3k60, 4K120, 2.7K240, 1080p240
Video Formats	MP4 (H.264 / H.265)
Stabilization	HyperSmooth 4.0
Loop Recording	Yes
Live Streaming	Yes
TimeWarp Video	Yes
Still Image Resolution	23 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	Removable 1720 mAh, Li-Ion
Water Resistance	33 ft (10m)
Touchscreen	Yes
Audio Port	No
Launch Price (USD)	$549 ($449 if purchased directly from GoPro bundled with a 1-year subscription service)

Karma Drone[edit]

Karma Drone became available October 23, 2016. The drone is compatible with the HERO7 Black, HERO6 Black, HERO5 Black and HERO4 Black and Silver. The Drone has 20 minutes of battery life.^[138]
The stabilizer can be taken out and attached to a Karma grip. The Karma grip has greater than 1-hour battery life.

On November 8, 2016, GoPro announced the recall of the Karma Drone following reports of loss of electrical power on the drone during operation.^[139] On February 1, 2017, the company announced that the Karma Drone will return to stores with a redesigned battery latch.^[140]

On January 9, 2018, GoPro announced that it was discontinuing the Karma drone and that it was exiting the drone marketplace.^[141]

Multiple-lens and synchronized cameras[edit]

3D HERO and Dual HERO[edit]

GoPro released the 3D HERO system in April 2011, which coupled two HD HERO cameras via a synchronization cable in a single housing to form a stereoscopic 3D camera. One of the cameras is used in upside-down mode.^[142] The 3D HERO system is also compatible with the HD HERO2. The synchronized videos are processed using GoPro CineForm software and exported as an anaglyph to be viewed wearing red-cyan glasses.^[143]

In 2014, GoPro released an update as the Dual HERO system, which provides similar functionality using two HERO3+ Black edition cameras. The updated Dual HERO BacPac sync/link cable now has an asymmetric design: the right or primary camera (viewed with the lens facing away from the user) is larger than the left (secondary) camera, and the left camera is used in upside-down mode.^[144] Like the preceding 3D HERO, the Dual HERO uses CineForm software to process synchronized images and videos for export as anaglyphs.^[145]

Odyssey[edit]

The Odyssey is a 16-camera panoramic stereo rig designed to produce content for the Google Jump virtual reality platform by synchronizing the cameras and automatically stitching their footage together.^[146] The Odyssey was originally announced at Google I/O in May 2015^[147] and GoPro began taking applications from «professional content creators» in September for the US$15,000 rig, which included 16 GoPro HERO4 Black cameras;^[148] limited shipments began in May 2016.^[149]

Omni[edit]

The Omni also was announced in May 2015, leveraging its recent acquisition of Kolor, which developed software to stitch video footage together;^[150] Omni was a camera rig that synchronizes six GoPro HERO4 Black cameras, allowing users to stitch and make virtual reality 360° videos. Omni began shipping in August 2016.^[151]

Fusion[edit]

The Fusion was announced alongside the HERO6 Black^[116] and released on November 24, 2017.^[152] It has two cameras, each recording to a separate microSD memory card; their outputs can be stitched together using the bundled Fusion Studio desktop software as 360° Panorama video. Fusion Studio can export to several formats, including H.264 (4K), CineForm 422, and Apple ProRes 422.^[153]

Model	Fusion[153]	Max[154][155]
Sensor Size	2× 1/2.3″[156]	2× 1/2.3″
Aperture	2× f/2.8[157]
Dimensions	3.5 in × 3.0 in × 1.0 in (89 mm × 76 mm × 25 mm)	2.7 in × 2.5 in × 1.6 in (69 mm × 64 mm × 41 mm)
Weight	7.8 oz (220 g)	5.8 oz (160 g)
Video Modes	5.2K30, 3K60 (crop to 1080p/720p using Overcapture)	5.6K30
Video Formats	MP4 (H.264)	H.264 & H.265 (HEVC)
Stabilization	Spherical (via crop)
Loop Recording	no
Still Image Resolution	16.6 MP	18 MP
Photo burst	30 FPS
Connectivity	WiFi, Bluetooth, GPS
Battery	replaceable 2620 mAh, Li-Ion	replaceable 1600 mAh, Li-Ion
Water Resistance	yes, 16 ft (4.9 m)
Touchscreen	no	yes
Audio Port	no
Launch Price (USD)	$699	$499

MAX[edit]

The MAX succeeded the Fusion when it began shipping on October 24, 2019, alongside the HERO8.^[158] Compared to the Fusion, MAX records to a single memory card and includes a color touchscreen that allows users to preview video.^[154]

Chips[edit]

Starting from the HERO6 GoPro stopped using Ambarella SoC’s and started making their own, starting with the GP1.

GoPro GP1[edit]

The GoPro GP1 is their own System-on-Chip with the main task of image processing. It replaces the earlier used Ambarella SoC’s and launched in the GoPro HERO6.^[159] The SoC was designed in collaboration with Socionext.

The GP1 encodes video in the H.265 codec, also known as HEVC. The available resolutions are 4K60, 2.7K120 and 1080p240 unstabilized or 4K30, 2.7K60 and 1080p120 digitally stabilized.

GoPro GP2[edit]

The GoPro GP2 is the second generation System-on-Chip. It replaces the earlier used GP1 SoC’s and launched in the GoPro HERO10.^[160]

The GP2 encodes video in the H.265 codec, also known as HEVC. The available resolutions are Video 5.3K60, 4K120 + 2.7K240 Wide FOV

See also[edit]

• Unmanned aerial vehicle (UAV)
• Egocentric vision
• Action camera

References[edit]

External links[edit]

• Official website
• Business data for GoPro:
  • Bloomberg
  • Google
  • Reuters
  • SEC filings
  • Yahoo!

На основании Вашего запроса эти примеры могут содержать грубую лексику.

На основании Вашего запроса эти примеры могут содержать разговорную лексику.

стать профессионалом

стать профи

стать профессионалами

стать профессиональным игроком

Go Pro

идти в про-лигу

выйти в профессионалы

женщина-профессионал

All I can hear about is how fast he can go pro.

Additionally, it has boost features that don’t work and it requires an account creation to go pro.

Кроме того, он имеет функции повышения, которые не работают, и он требует создания учетной записи, чтобы стать профессионалом.

Coach says I could even go pro someday.

Тренер говорит, что когда-нибудь смогу стать профи.

And then later in the dressing room, I told him I was leaving home to go pro.

А потом, в раздевалке, я сказал ему, что уезжаю из дома, чтобы стать профи.

After the 1988 Worlds, they decided to go pro.

Meanwhile, young gamers who want to go pro are forced to gain a following via Twitch, or hit up all those tournaments and find a way to shine.

Между тем, молодые геймеры, которые хотят стать профессионалами, вынуждены искать единомышленников через Twitch, или участвовать во всех этих турнирах и искать способы, чтобы проявить себя.

The number of people in basketball is over 600,000… but those who can go pro and make a living at it is just a tiny handful.

В баскетбол играют более 600000… но тех, кто может стать профессионалом и зарабатывать этим — маленькая горстка.

We all come here to see if you want to go pro.

Look, did I want to go pro?

Starting a website now before you actually need it will give you a major boost when you finally decide to go pro.

Запуск сайта сейчас, прежде чем он вам действительно понадобится, даст вам серьезную поддержку, когда вы, наконец, решите стать профессионалом.

Life did screw me. That’s why I didn’t go pro.

All you have to remember is to begin by learning all the tricks of the trade and invest a small amount of money before you decide to go pro.

Все, что вам нужно помнить, это начать с изучения всех приемов торговли и инвестировать небольшую сумму денег, прежде чем вы решите стать профессионалом.

John isn’t good enough to go pro, and his bank job gets him little praise for the years he spent honing his craft.

Джон не достаточно хорош, чтобы стать профессионалом, а банк, где он работает, мало хвалит и поощряет его за те годы, которые он потратил на то, чтобы отточить своё мастерство.

When we asked why he didn’t go pro in either of those games, his reply was simple: «I wasn’t good enough.»

Когда мы спросили, почему он не стал профессионалом в любой из этих игр, его ответ был прост: «Я был недостаточно хорош».

You had a chance to go pro, to be the best!

The best part though is that you can use the free version as long as you want and if you like it enough you can go pro anytime you like on payment of a nominal fee.

Самое приятное то, что вы можете использовать бесплатную версию столько, сколько хотите, и, если вам это нравится, вы можете стать профессионалом в любое время, заплатив номинальную плату.

Source: iPad (2017) review: With a stripped-down iPad for $329, you may not need to go pro | Macworld

Обзор iPad (2017): с урезанным iPad за 329 долларов, вам, возможно, не понадобится стать профессионалом

If you want to level up, you should give Sculptris a try — if you want to go pro, try ZBrush or Mudbox.

Если вы хотите повысить свой уровень, вы должны попробовать Sculptris — если вы хотите стать профессионалом, попробуйте ZBrush или Mudbox.

Ничего не найдено для этого значения.

Результатов: 95. Точных совпадений: 95. Затраченное время: 108 мс

Documents

Корпоративные решения

Спряжение

Синонимы

Корректор

Справка и о нас

Индекс слова: 1-300, 301-600, 601-900

Индекс выражения: 1-400, 401-800, 801-1200

Индекс фразы: 1-400, 401-800, 801-1200

В возрасте 38 лет Ник Вудмен обладал достаточно крупным денежным состоянием —  1,3 млрд долларов, настоящий рекорд для человека его возраста. А ведь в начале 2000-х он запирался в своей спальне и, вооружившись швейной машинкой своей матери, собственноручно шил первые прототипы креплений для камеры, которой было суждено стать мировым стандартом в области записи экстремальных видеороликов. Да-да, именно так начиналась история компании GoPro.

Вудмен родился в весьма состоятельной семье, и был самым младшим из четырех братьев. Он рос в городке Атертон в Силиконовой долине солнечной Калифорнии. С раннего детства он был весьма независимым и, вместе с тем, жизнерадостным ребенком. «С его лица не сходила беззаботная или озорная улыбка. Она могла означать либо «да, я счастлив», либо «да, я счастлив и что-то замышляю» – вспоминает бывший бейсбольный тренер и учитель истории Крейг Шуф.

Спорт интересовал Ника гораздо больше, чем учеба. Окончив школу с невысоким средним баллом, он решил поступить в университет Сан-Диего в Калифорнии. Это место было выбрано не просто так: рядом было побережье, и Вудмен мог вне учебы заниматься своим любимым увлечением – сёрфингом. Родители не одобряли его выбора, но сам Ник уверен, что именно это предопределило его дальнейший успех.

 К 2001 году Вудман имел опыт двух неудавшихся проектов. Сначала Ник создал онлайн-магазин EmpowerAll.com, но довольно скоро потерял интерес к проекту. В 1999 году он запустил игровую платформу Funbug, рухнувшую вместе с другими доткомами – коммерческими интернет-сайтами – в кризисе 2000-2001 года. Проект унес $3,9 млн. привлеченных им инвестиций. «Я серьезно задумался: действительно ли мои идеи настолько хороши? Может быть, я просто не умею заниматься такими вещами?» – вспоминает сам Ник.

Чтобы развеяться и набраться сил Вудмен с небольшой компанией отправляется сперва в  Австралию, затем в Индонезию, чтобы покататься на сёрфе. Именно там Ник, с помощью ремня и резинки, впервые пробует прикрепить одноразовый фотоаппарат Kodak на руку, чтобы получить возможность делать эффектные кадры прямо в воде. Первые испытания не были успешными: крепление не отличалось удобством и надежностью, а камера не была приспособлена к контакту с морской водой. Но в Калифорнию Ник возвращался, окрыленный новой идеей. Он был полон решимости добиться успеха.

В основе задумки Вудмена лег концепт о том, что сёрфингисты нередко хотят запечатлеть свои достижения на фото- и видеокамеры. Сам он неоднократно думал о том, что хочет поделиться с другими своими ощущениями, этим приливом адреналина, когда ты скользишь в огромной водяной трубе, смыкающейся прямо у тебя за спиной, и ты так близко, что можешь коснуться воды рукой. Но получить такие кадры могли только профессиональные спортсмены, у которых была возможность нанять дорогую аппаратуру и команду профессиональных операторов для съемки. Стремление снимать как настоящий профи стало основой  будущего бренда, дав ему соответствующее название – GoPro, от английского «to go pro», т.е. «стать профессионалом».

Продав купленную перед отъездом из Индонезии партию бус, Вудмен получил небольшой стартовый капитал и, отгородившись от окружающих,  заперся в своей спальне, где без отдыха работал над новым проектом – браслетами-креплениями для камер. Он твердо решил, что это его последняя попытка начать свое дело. Если через 4 года он не сможет добиться успеха, то оставит мысли о предпринимательстве и устроится на обычную работу. Ник был настолько захвачен новым делом, что во время работы над проектом носил туристическую питьевую систему, наполненную водой вперемешку с энергетическим напитком, чтобы лишний раз не ходить на кухню и не отвлекаться от работы.

Первоначально Вудмен хотел создать просто крепления для камер, но эксперименты показали, что для успеха необходимо также сделать водонепроницаемый кейс, а еще лучше – собственную камеру. Ник решил найти недорогой аппарат, доработать его, сделать водонепроницаемый чехол и продавать под собственным брендом. После долгих поисков он остановился на маленькой китайской компании Hotax, производящей аналоговые 35 миллиметровые камеры. Ее продукцию достаточно активно вытесняли с рынка цифровые технологи. При оптовой закупке цена одной камеры была чуть выше $3. Ник, не имея никаких четких гарантий, договорился с Hotax о пробной партии продукции и перевел на счет компании $5000. Так как Вудмен не обладал навыками 3D моделирования, он отправил им по почте склеенный им собственноручно прототип пластикового корпуса камеры. Сам он признается, что был готов к тому, что вовсе не получит ответа. Однако его ожидания оправдались, и спустя несколько месяцев он уже получил трехмерные образцы. И вот в 2004 году на Action Sports Retailer Show впервые была продемонстрирована камера GoPro Hero. Там же Вудмен подписал контракт на поставку первых 100 камер. Дело пошло в гору, и за год компания, состоящая на тот момент из Ника Вудмена и его друга Нила Дана, заработала доход в $350 000.

Следующий виток в разработке произошел, когда Вудмен, увлекшийся на тот момент гонками, попробовал закрепить GoPro на раме автомобиля. Это привело его к мысли, что камера должна крепиться не только на запястье, а вообще где угодно и использоваться не только сёрфингистами, но любыми поклонниками экстремального спорта. Данное решение помогло компании изменить курс, сделав ее в будущем самым известным производителем спортивных камер.

В 2006 году GoPro выпустила камеру Digital Hero, способную вести запись на цифровой носитель. Событие очень удачно совпало с покупкой компанией Google малоизвестного на тот момент сайта YouTube. Возможность самостоятельно запечатлеть свои достижения и поделиться ими со зрителями по всему миру позволила GoPro прочно завоевать рынок спортивных камер. Теперь каждый спортсмен имел право на свою минуту славы.

«Наша цель — прославить вдохновенных безумцев со всего света, которые творят невероятные вещи» – говорит Вудмен о своей компании. Пожалуй, Ник лучше всех чувствует идею GoPro и знает, как должен развиваться его бренд. Он до сих пор устраивает ежемесячные экстремальные сёрф-туры, за что получил прозвище «сумасшедший миллионер». И останавливаться он явно не собирается: «Когда мне приходится принимать серьезные решения, я представляю себе, что мне 90 лет и я смотрю назад на свою жизнь. В этот момент всегда становится легко принимать решения, ведь единственное, о чем потом будешь жалеть,— что струсил».

Самые интересные моменты не останутся за кадром

Что такое GoPro: характеристики, особенности и область применения

Свою популярность камеры GoPro снискали за уникальную на тот момент возможность крепления практически на всё: шлемы, доски для сёрфинга, велосипеды и скейты. Здесь и раскрылись её возможности. Спортсмены и любители экстремальных видов спорта начали массово записывать ролики с видом от первого лица. Таким образом, продукт стал рекламировать сам себя. С течением времени компания развивалась, создавая всё новые и более совершенные модели. На сегодняшний день GoPro является самой распространённой моделью среди камер для видеоблогеров, людей, ведущих активный образ жизни, и спортсменов.

Блогеры не расстаются с камерами GoPro, транслируя каждый шаг своей жизни

ИНТЕРЕСНЫЙ ФАКТ!

Интересный факт: в 2015 году на экраны вышел фильм «Хардкор» в жанре боевик. Всё действие картины происходит от первого лица главного героя. Этот фильм снят с помощью камеры GoPro Hero 3.

Весь модельный ряд камер GoPro характеризуется удобством использования, большим набором функций и надёжностью. Помимо самих камер, компания выпускает различные аксессуары, крепления, стабилизаторы и специальное программное обеспечение. В 2016 году компанией была выпущена серия квадрокоптеров, однако уже в 2018 было заявлено о закрытии подразделения по их производству.

Дрон от GoPro похож на механического жука

Является ли камера Гоу Про водонепроницаемой

Последние версии камер GoPro позволяют производить съёмку на глубине до 10 м. Но из любой модели можно сделать и «глубоководный» вариант. Для этого придётся приобрести специальный бокс, который позволит снимать видео на глубине до 60 м. Некоторые модели и модификации сразу поставляются с таким дополнением в комплекте.

Основные модификации экшн-камеры GoPro и их характеристики

При первом погружении в мир камер GoPro неподготовленного пользователя ждёт небольшой диссонанс. Связано это не только с тем, что было выпущено множество серий, линеек и версий, но и со своеобразной маркировкой устройств. Например, существует такая модификация камеры — GoPro Hero 3+ Black Edition Adventure. Hero3 — это поколение камер, «+» означает, что базовая версия серии была улучшена. Каких-либо стандартных алгоритмов улучшения нет, каждая очередная модификация может иметь свои особенности апгрейда. Маркер Black Edition, казалось бы, должен отвечать за цвет, но только не у GoPro. Потому что подобная версия с обозначением Silver Edition в названии обладает другими характеристиками. Кстати, ориентироваться на индекс серии тоже не получится, потому что выпускались они параллельно. То есть, первая модель Hero 5 вышла в 2007 г., а одна из базовых Hero — в 2014 г. Приставка Adventure означает комплектацию — наличие дополнительных креплений и «фишек». Что ж, будем разбираться, как купить камеру Гоу Про и при этом не заблудиться в дремучем лесу названий, маркировок и технологий.

Серия Hero и основные модификации

Самая первая модель серии называлась GP Hero и являлась, по сути, плёночным вариантом камеры. Именно она начала историю GoPro. С помощью крепления GP Hero можно было носить на запястье. А имеющийся бокс позволял нырять на глубину до 5 м.

Самая первая модель

GoPro Digital Hero

Как можно понять из названия, это первая цифровая камера от GoPro. Она обладала собственной памятью, размер которой составлял всего 16 Мб, и хватало её всего лишь на 10 секунд видео. Однако эта камера обрела большую популярность и принесла компании первую солидную прибыль. В качестве питания использовались батарейки стандарта ААА, а разместить устройство можно было на запястье руки.

GoPro HD Hero

Тут тоже всё понятно из названия — модификация серии, способная снимать видео в формате FullHD. Из интересных нововведений — оснащение задней части особым универсальным разъёмом, с помощью которого можно присоединить различные аксессуары.

GoPro Hero + и GoPro Hero + LCD

Технически, обе модели представляют собой практически полную копию предыдущей модели. Из нововведений — встроенный модуль Wi-Fi и наличие LCD-экрана в модели с соответствующей маркировкой.

GoPro Hero Session

Модификации Session достаточно компактны

Одна из последних модификаций серии. Приставка Session добавилась к модели в результате смены дизайна. Теперь она представляет собой компактный кубик. Такие же изменения коснулись 4 и 5 серии. Способна записывать видео в FullHD, имеет флешку на борту и модуль Wi-Fi. Эта камера имеет самое малое количество аксессуаров в комплекте и является самой бюджетной среди всех моделей. Была перевыпущена под текущим именем на базе GoPro Hero 4 Session.

Серия Hero 2

Ничего лишнего, только самое необходимое

Серия − это слишком громкое название, так как известна всего одна её модель — GoPro HD Hero 2. Является точной копией GoPro HD Hero, за исключением нескольких моментов. Добавились новые режимы для съёмки и порт MiniHDMI. Данная модификация выпускалась в нескольких различных комплектациях, в зависимости от сферы применения.

Серия Hero 3

Базой для серии послужила камера Hero HD. Постепенно в неё добавлялись новые «навороты» и возможности, расширяя функционал.

GoPro Hero 3 White, Black и Silver Edition

3 White.

Это первые продукты серии. Как уже упоминалось ранее, существуют различия между Silver, Black и White. Внешне модели не отличались, и узнать каждую можно было по цвету цифры «3» на передней части устройства, который соответствовал названию модификации. Самым бюджетным среди трёх устройств считается White. По сути, это клон HD Hero, только более компактный и с модулем Wi-Fi на борту

Модификация Silver — клон HD Hero 2, с теми же изменениями, что и в White.

3 Silver

Самой дорогой и функциональной является модификация Black. Она была собрана с нуля и не имела аналогов в общем модельном ряду. 12-мегапиксельная камера могла снимать видео в формате 4К. Управлять устройством можно было с помощью специального пульта управления через Wi-Fi. Но и это ещё не всё. Модификация Black могла быть в трёх комплектациях: Adventure, Motorsport и Surf Edition. Они отличались набором креплений для того или иного вида активного отдыха.

3 Black

GoPro Hero 3+ Black и Silver

3+ Black

Основные отличия от характеристик GoPro Hero 3 касались увеличенной ёмкости аккумулятора. Менее значительные изменения были внесены в программную часть и большинству пользователей незаметны.

Версия Silver «научилась» снимать видео в FullHD на частоте 60 кадров в секунду.

3+ Silver

Gopro Hero

Серия Hero 4

4 Silver Edition

4 поколение камер. Серия представлена всего 3 моделями: GoPro Hero 4 Black Edition, GoPro Hero 4 Silver Edition и GoPro Hero 4 Session. Silver повторяла Hero 3+ Black по техническим параметрам. Дизайн был новым, а также появился экран на задней части.

Black взяла дизайн с модификации Silver, только без заднего экрана. Начинка была другой и позволяла снимать видео в формате 4К в 30 к/с, FullHD − в 120 к/с и HD − в 240 к/с.

4 Black Edition

Session вообще представляла собой абсолютно новый дизайн — кубик. В ходе ребрендинга эта модель стала отдельным видом и потеряла индекс серии — GoPro Hero Session. Цена GoPro Hero 4 варьируется от 13 000 до 23 000 руб.

Gopro Hero 4

4 Session.

Серия Hero 5

5 серия, практически, как и все остальные, базировалась на прошлых версиях, с небольшими дополнениями.

GoPro Digital Hero 5

Полный аналог базовой модели GoPro Digital Hero. В этой версии использована новая матрица в 5 МП, добавлена возможность снимать видео в разрешении 512 на 384 с частотой 30 к/с, и установлен модуль для SD-карты.

Gopro Hero 5

Модификации Session и Black

5 Session

Одни из актуальных моделей и по сей день. По аналогии с другими сериями, Session была собрана в новом дизайне «кубика». Начинка позволяла снимать видео во всех современных форматах и делать фото в разрешении 10 МП.

GoPro Hero 5 Black Edition более «навороченная» версия. В ней появился GPS-модуль, сенсорный LCD-экран и поддержка облачного сервиса GoPro Plus.

5 Black

Серия Hero 6

Hero 6

Gopro Hero 5

Эта серия представлена всего одной модификацией — Black. За основу была взята модель Hero 5 Black. Изменения коснулись новой аппаратной начинки − добавление новых частот съёмки видео и различных программных функций. Цена на камеру Гоу Про 6 не превышает 32 000−33 000 руб.

Fusion

Fusion

Последняя версия устройств от GoPro. Абсолютно новый дизайн. Из особенностей можно выделить возможность съёмки в 360°, разрешение − 4К, ночной режим, 18 Мп камеры. Управлять можно с помощью дистанционного пульта. Из интерфейсов имеются Wi-Fi, USB, Bluetooth. Для хранения контента используется SD-карта. Из датчиков присутствует компас, акселерометр и гироскоп, а также GPS.

Gopro Fusion

Сравнительная таблица в разрезе серий и характеристик

Настало время собрать все выпущенные модели в кучу и систематизировать. Для этого мы подготовили небольшую сравнительную таблицу:

Камера	Характеристики	Цена
Серия Hero
GP Digital	Встроенная память: 16 Мб. Разрешение видео: 320×240.
GP HD	Разрешение видео: 1920×1080.
GP + LCD	Разрешение видео: 1920×1080. Wi-Fi. LCD-экран.
GP Session	Разрешение видео: 1920×1440. Wi-Fi, Bluetooth, MicroSD.	24 000
Серия Hero 2
GP HD 2	Разрешение видео: 1920×1080 MicroSD.
Серия Hero 3
GP 3 White	Разрешение видео: 1920×1080. Wi-Fi, Bluetooth, MicroSD.
GP 3 Black	Разрешение видео: 4096×2160. Wi-Fi, Bluetooth, MicroSD.
GP 3 Silver	Разрешение видео: 1920×1080. Wi-Fi, Bluetooth, MicroSD.
GP 3+ Black	Разрешение видео: 1920×1080. Wi-Fi, Bluetooth, MicroSD.
GP 3+ Silver	Разрешение видео: 1920×1080. Wi-Fi, Bluetooth, MicroSD.
Серия Hero 4
Hero 4 Black	Разрешение видео: 3840×2160. Wi-Fi, Bluetooth, MicroSD.	20 000
GP 4 Silver	Разрешение видео: 3840×2160. Wi-Fi, Bluetooth, MicroSD.
GP 4 Session	Разрешение видео: 1920×1080. Wi-Fi, Bluetooth, MicroSD.
Серия Hero 5
5 Session	Разрешение видео: 3840×2160. Wi-Fi, Bluetooth, MicroSD.	24 000
5 Black	Разрешение видео: 3840×2160. Wi-Fi, Bluetooth, MicroSD.	20 000
Серия Hero 6
Black	Разрешение видео: 3840×2160. Wi-Fi, Bluetooth, MicroSD.	22 000
Fusion
Fusion	Разрешение видео: 4992×2496. Wi-Fi, Bluetooth, MicroSD. Съёмка в 360°.	45 000

Как видно, технические характеристики очень мало меняются от серии к серии и от модели к модели. Более подробные сравнительные характеристики мы приведём чуть дальше в совокупности с ценами на каждую модель.

Камера Гоу Про — какую выбрать исходя из потребностей

Большой выбор моделей, модификаций и комплектаций позволяет любому пользователю выбрать идеально подходящую версию именно под свои нужды. Тем, кто впервые собирается познакомиться с продукцией компании, лучше начать с более простых и бюджетных моделей. Слово «простых» отнюдь не означает, что она не будет соответствовать необходимым требованиям. Например, Hero Session прекрасно подойдёт для съёмок видео в формате FullHD. Отсутствие большого функционала и многочисленных настроек сыграет на руку тем, кто только собрался освоить мир видеокамер.

Более искушённым людям можно купить GoPro Hero 5, точнее, одну из последних модификаций. Съёмка в режиме 4К на частоте 30 к/с, запись в различных форматах, GPS, MicroSD открывают широкий спектр возможностей для создания профессионального видеоконтента. Тем же, кто старается идти в ногу с современными технологиями, например, делать видео в формате 360°, можно обратить свой взор на модель Fusion. Конечно, её цена довольно высока, однако характеристики вобрали в себя весь прошлый багаж всего модельного ряда с добавлением новых уникальных функций.

Аналоги Гоу Про — что может предложить рынок

Первое, что приходит на ум среди аналогичных устройств, — экшн-камера Xiaomi Yi. Как и вся продукция китайской промышленности, продукт находится в довольно низком ценовом диапазоне — приобрести камеру можно примерно за 5 500 руб. При этом она может снимать видео в разрешении 1920×1080, пишет весь контент на SD-карту и обладает функцией Time-Lapse. Если сравнить, сколько стоит GoPro среднего уровня, то данная камера заметно вырывается вперёд по ценовому диапазону.

Ещё один неплохой экземпляр — SJCAM SJ5000x Elite. Разрешение видеосъёмки составляет 2560×1440. Имеются все необходимые интерфейсы: HDMI, Bluetooth, Wi-Fi. Запись производится на карту SD. Для погружения под воду имеется специальный водонепроницаемый бокс. Всё это удовольствие обойдётся примерно в 6 700 руб. Эта модель является практически полной копией Гоу Про 4. Цена, естественно, заметно различается. Из особенностей можно отметить богатую комплектацию из самых разнообразных аксессуаров.

Ну и третий конкурент — Amkov AMK5000S. Его цена обычно не превышает 4 500 руб. За такие деньги пользователь получает не самые плохие характеристики — съёмка с разрешением 1920×1080 при 30 к/с, 20-мегапиксельную матрицу для фото, функцию Time Lapse и запись на карту SD. Возможно, этот вариант окажется наиболее интересным для тех, кто желает познакомиться с азами видеосъёмки.

Квадрокоптер с камерой Гоу Про

Модная тенденция последних лет — дроны не могли обойти стороной Гоу Про. Ведь камеры обладают всем необходимым функционалом и возможностями для применения на квадрокоптерах.

ВНИМАНИЕ!

Не на все дроны можно установить камеры GoPro без дополнительных креплений. Обратите внимание при покупке на то, адаптирован ли квадрокоптер именно под эти камеры.

Стоит также отметить, что сама компания GoPro выпустила свою версию квадрокоптера Karma. Дрон оснащён 4 винтами диаметром 25 см. Его максимальная скорость 15 м/с. Управляется летательный аппарат по радиоканалу на расстоянии до 1000 м. Karma совместим с моделями GoPro Hero 4, 5, Session 5.

Аккумуляторная батарея в квадрокоптере установлена ёмкостью в 5100 мАч, которой хватает на 20 мин беспрерывного полёта.

Цены на Гоу Про, её модификации: обзорная таблица

Мы составили сравнительную таблицу устройств, имеющихся в продаже на сегодняшний день, с ценами и подробными характеристиками:

Камера	Характеристики	Особенности	Цена, рублей
Hero	Разрешение видео: 1920×1080. Угол обзора: 170°. Максимальная частота кадров: 60. Time Lapse: есть. Разрешение фото: 2592×1944.	MicroSD, USB, аквабокс − до 40 м глубины, стабилизатора нет, ЖК-экрана – нет.	От 30 000
Session	Разрешение видео: 1920×1440. Угол обзора: 120°. Максимальная частота кадров: 100. Time Lapse: есть. Разрешение фото: 8Мп.	MicroSD до 64 Гб, USB, Wi-Fi, Bluetooth, стабилизатора нет, ЖК-экрана нет, непрерывная съёмка, подавление шума ветра.	От 20 500
Hero 4 Black	Разрешение видео: 3840×2160. Угол обзора: 170°. Максимальная частота кадров: 120. Time Lapse: есть. Разрешение фото: 4000×3000.	MicroSD, USB, Wi-Fi, Bluetooth, HDMI, стабилизатора нет, ЖК-экрана нет, ночная съёмка, непрерывная съёмка, подавление шума ветра, пульт ДУ, аквабокс − до 40 м глубины.	От 20 800
GP 4 Silver	Разрешение видео: 3840×2160. Угол обзора: 170°. Максимальная частота кадров: 120. Time Lapse: есть. Разрешение фото: 4000×3000.	MicroSD, USB, Wi-Fi, Bluetooth, HDMI, стабилизатора нет, ЖК-экран, с сенсорным дисплеем, ночная съёмка, непрерывная съёмка, подавление шума ветра, пульт ДУ, аквабокс − до 40 м глубины.	От 30 000
GP 4 Session	Разрешение видео: 1920×1080. Максимальная частота кадров: 100. Time Lapse: есть. Разрешение фото: 3264×2448.	MicroSD, USB, Wi-Fi, Bluetooth, стабилизатора нет, ЖК-экран, с сенсорным дисплеем, ночная съёмка, двойной микрофон.	От 23 000
5 Session	Разрешение видео: 3840×2160. Угол обзора: 170°. Максимальная частота кадров: 240. Time Lapse: есть. Разрешение фото: 3840×2160.	MicroSD, USB, Wi-Fi, Bluetooth, HDMI, стабилизатор электронный, ЖК-экран, с сенсорным дисплеем, ночная съёмка, непрерывная съёмка, подавление шума ветра, пульт ДУ, аквабокс − до 40 м глубины, GPS.	От 23 000
5 Black	Разрешение видео: 3840×2160. Максимальная частота кадров: 120. Time Lapse: есть. Разрешение фото: 3840×2160.	MicroSD, USB, Wi-Fi, Bluetooth, электронный стабилизатор, ЖК-экрана нет, непрерывная съёмка, подавление шума ветра, пульт ДУ, аквабокс − до 40 м глубины.	От 19 000
Black	Разрешение видео: 3840×2160. Максимальная частота кадров: 240. Time Lapse: есть. Разрешение фото: 4048×3040.	MicroSD, USB, Wi-Fi, Bluetooth, HDMI, стабилизатор электронный, ЖК-экран, с сенсорным дисплеем, ночная съёмка, непрерывная съёмка, подавление шума ветра, пульт ДУ, аквабокс − до 40 м глубины, GPS, голосовое управление.	От 30 000
Fusion	Разрешение видео: 4992×2496. Съёмка на 360°. Time Lapse: есть. Разрешение фото: 5760×2880.	MicroSD, USB, Wi-Fi, Bluetooth, стабилизатор электронный, ЖК-экран, с сенсорным дисплеем, ночная съёмка, непрерывная съёмка.	От 65 000

Подобрать лучшую модель экшн-камеры после прочтения статьи на нашем портале не составит труда. Иногда неважно, сколько стоят камеры Гоу Про, гораздо важнее те моменты, которые она смогла запечатлеть.

Если у вас есть опыт обращения с камерами GoPro, то поделитесь им в комментариях с другими пользователями.