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кельвин кляйн — Перевод на английский — примеры русский
На основании Вашего запроса эти примеры могут содержать грубую лексику.
На основании Вашего запроса эти примеры могут содержать разговорную лексику.
Кельвин Кляйн приходит в мой офис и прилюдно нападает на мою персону!
Calvin Klein here comes into my place of business and publicly attacks my character!
Он работает в отделе маркетинга в Кельвин Кляйн.
Кельвин Кляйн… показ белья… и вы, ребята, идёте со мной.
Calvin Klein lingerie show, and you guys are coming with me.
Армани, Кельвин Кляйн, ну их к чёрту?
Что это, «Кельвин Кляйн«?
Что это, «Кельвин Кляйн«? Очень мило!
Это что, Кельвин Кляйн?
Кельвин Кляйн, верно?
Кельвин Кляйн этого бы не одобрил.
Куда ты собрался, Кельвин Кляйн?
Предложить пример
Другие результаты
Придётся возвращаться на старую работу… топ моделью к Кельвину Кляйну.
Рубашки от Кельвина Кляйна, ботинки от Дана Керена, галстуки Армани.
I had everything in CK shirts, my DKNY shoes, my AX ties.
Ты наденешь платье от Кельвина Кляйна или Зака Позена?
Нет, он похож модель из Кельвина Кляйна, который на автобусе наклеен.
No, he looks like the Calvin Klein
model that’s on the side of the bus.
«Диссидентство от Кельвина Кляйна!»
Я иду с Кельвином Кляйном, ясно?.
Но, цитируя Кельвина Кляйна…
Я иду с Кельвином Кляйном, ясно?.
context.reverso.net
calvin klein jeans — с английского на русский
Calvin Klein — Calvin Richard Klein (2011) Calvin Richard Klein (* 19. November 1942 in der Bronx in New York, USA) ist ein bekannter amerikanischer Modedesigner ungarischer Abstammung. Das von ihm 1968 gegründete, international tätige Bekleidungsunternehmen… … Deutsch Wikipedia
Calvin Klein Collection — is the brand name for the costly high end designer menswear and womenswear lines from fashion house Calvin Klein.Designer apparel, dresses, coats, dress shirts, eyewear, footwear and leather goods are sold under this black label line, which… … Wikipedia
Calvin Klein Inc. — Тип … Википедия
Calvin Klein — This article is about the corporation Calvin Klein Inc. For the fashion designer who founded the company, see Calvin Klein (fashion designer). Calvin Klein Incorporated Type Subsidiary Founded 1 … Wikipedia
Calvin Klein (fashion designer) — For the company of the same name, see Calvin KleinInfobox Fashion Designer |caption= name=Calvin Klein nationality=American birth date=Birth date and age|1942|11|19 birth place= The Bronx, New York death date= death place= education=Fashion… … Wikipedia
Calvin Klein — Logo de Calvin Klein Création 1968 Fondateurs Calvin Klein … Wikipédia en Français
Ck Calvin Klein — is the bridge collection for Calvin Klein. ck Calvin Klein apparel ispresently distributed for women and men exclusively through licensing partner Onward Kashiyama inJapan, and through free standing stores operated by licensee Club 21 in… … Wikipedia
ck Calvin Klein — is the bridge collection for Calvin Klein. ck Calvin Klein apparel is presently distributed for women and men exclusively through licensing partner Onward Kashiyama in Japan, and through free standing stores operated by licensee Club 21 in… … Wikipedia
KLEIN, CALVIN RICHARD — (1942– ), U.S. fashion designer. Born and reared in a middle class Bronx community of first and second generation American Jews, Calvin Klein – the son of a Hungarian immigrant who owned a neighborhood grocery store – became one of the world s… … Encyclopedia of Judaism
Klein, Calvin — (1942 ) Born in the Bronx, New York, Klein first learned fashion at the Fashion Institute of Technology and, after a few design positions in the moderate priced market, opened his own business with his friend Barry Schwartz in 1968. Klein… … Historical Dictionary of the Fashion Industry
Jeans
— Jacob Davisin created jeans in Nevada in 1873. He and Levi Strauss joined to patent the garment. In the 1970s, designer jeans became a must have and Gloria Vanderbilt began the association of jeans to glamour. Calvin Klein, in 1980, launched… … Historical Dictionary of the Fashion Industry
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Перевод «calvin klein» с английского на русский язык с примерами
Calvin Klein? |
Corpus name: OpenSubtitles2016. License: not specified. References: http://opus.lingfil.uu.se/OpenSubtitles2016.php, http://stp.lingfil.uu.se/~joerg/published/ranlp-V.pdf |
Calvin Klein. |
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Calvin Klein ? |
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Calvin Klein. |
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Calvin klein? |
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Calvin Klein? |
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Calvin Klein … |
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Klein? |
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Calvin! |
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Calvin. |
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Calvin? |
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Calvin. |
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Calvin? |
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Calvin. |
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Calvin! |
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Calvin? |
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Calvin… |
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Calvin ! |
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Calvin. |
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Calvin. « |
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Calvin… |
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Calvin! |
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Calvin ? |
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ru.contdict.com
Кельвин Кляйн — Перевод на английский — примеры русский
На основании Вашего запроса эти примеры могут содержать грубую лексику.
На основании Вашего запроса эти примеры могут содержать разговорную лексику.
Кельвин Кляйн приходит в мой офис и прилюдно нападает на мою персону!
Calvin Klein here comes into my place of business and publicly attacks my character!
Он работает в отделе маркетинга в Кельвин Кляйн.
Кельвин Кляйн… показ белья… и вы, ребята, идёте со мной.
Calvin Klein lingerie show, and you guys are coming with me.
Армани, Кельвин Кляйн, ну их к чёрту?
Что это, «Кельвин Кляйн«?
Что это, «Кельвин Кляйн«? Очень мило!
Это что, Кельвин Кляйн?
Кельвин Кляйн, верно?
Кельвин Кляйн этого бы не одобрил.
Куда ты собрался, Кельвин Кляйн?
Предложить пример
Другие результаты
Придётся возвращаться на старую работу… топ моделью к Кельвину Кляйну.
Рубашки от Кельвина Кляйна, ботинки от Дана Керена, галстуки Армани.
I had everything in CK shirts, my DKNY shoes, my AX ties.
Ты наденешь платье от Кельвина Кляйна или Зака Позена?
Нет, он похож модель из Кельвина Кляйна, который на автобусе наклеен.
No, he looks like the Calvin Klein model that’s on the side of the bus.
«Диссидентство от Кельвина Кляйна!»
Я иду с Кельвином Кляйном, ясно?.
Но, цитируя Кельвина Кляйна…
Я иду с Кельвином Кляйном, ясно?.
context.reverso.net
Кляйн — Перевод на английский — примеры русский
Посмотреть также:
г-н кляйн
На основании Вашего запроса эти примеры могут содержать грубую лексику.
На основании Вашего запроса эти примеры могут содержать разговорную лексику.
Хотя, извини за день рождения Эмбер Кляйн.
I am sorry, though, for Amber Klein’s birthday party.
Спасибо за попытку, доктор Кляйн.
Thank you for trying, Dr. Klein.
Нет, Келли Кляйн куда-то… запропастилась.
No, Kelly Kline — it’s like she’s… just disappeared.
Поможешь выследить Келли Кляйн и можешь возвращаться в общину.
You help us track down Kelly Kline, and you’ll be welcomed back into the fold.
Это же госпожа Кляйн, жена доктора.
It’s Mrs. Klein, the doctor’s wife.
Эндрю Кляйн — отличный агент с отличными клиентами.
Listen, Andrew Klein is a good agent with good clients.
Знаешь, по молодости Эндрю Кляйн был мной.
You know, Andrew Klein was me when we were younger.
Я знаком с ОВР, мистер Кляйн.
I am familiar with the IIB, Mr Klein.
Кляйн, ты похож на Малефисенту.
Ahh… Klein, you look like Maleficent.
Дорогая, Эндрю Кляйн — настоящий семьянин.
Baby, Andrew Klein is a true family man.
Ты знаешь, Эндрю Кляйн был мной когда-то.
You know, andrew klein was me when we were younger.
Как большинство из вас уже знает, Я ДИ-Рейчел Кляйн.
As most of you already know, I’m DI Rachel Klein.
Хорошо, Кляйн ждет его, чтобы допросить.
OK, well, Klein wants him brought in for questioning.
Милая, Эндрю Кляйн — семьянин.
Baby, Andrew Klein is a true family man.
Г-жа Мишел Кляйн Соломон, Постоянный наблюдатель
Mrs. Michele Klein Solomon, Permanent Observer
Вечеринка по поводу тринадцатилетия Эмбер Кляйн.
Нашего блестящего режиссера, Нильса Келлинга, моего очень яркого агента, Эллен Кляйн.
Our brilliant director, Niles Kelling, my very loud agent, Ellen Klein.
М-р Тренер Кляйн, Вы опять боитесь Рэда Бульё?
Mr Coach Klein, are you afraid of Red Beaulieu?
Мне это не нравится, м-р Тренер Кляйн.
l don’t like it, Mr Coach Klein.
Ну, мне нравится Анна Кляйн.
context.reverso.net
Как правильно произносить названия модных брендов
TOPBEAUTY подготовил для тебя шпаргалку с верным произношением названий самых популярных модных брендов, чтобы ты не ударила в грязь лицом!
Трудности с правильным произношением названий различных модных брендов возникают у всех, даже у тех, кто давно работает в мире моды. Часто этому способствует не очень качественный перевод фильмов и сериалов и банальное незнание иностранных языков. Чтобы раз и навсегда разобраться с этим вопросом, мы собрали для тебя 15 брендов, названия которых вызывают трудности в произношении чаще всего.
- Nike – Найки. Нет, не просто «Найк», а именно «Найки». Кстати, неправильное произношение названия марки так прижилось, особенно у нас, в России, что само российское представительство бренда стало называть его неправильно.
- Levi’s – Ливайз. Если исходить из правил английской грамматики и учитывать то, что создателя марки звали Леви, то правильно будет «Левис». Однако все больше и больше источников настаивают на том, что правильно все-таки «Ливайз».
- Hermès – Эрмэс. Никаких «Гермесов» и «Хермесов»! И букву «с» на конце тоже терять не стоит. Все-таки это название произошло от фамилии основателя, а значит, обычные правила французского языка тут не совсем действуют.
- Christian Louboutin – Кристиан Лубутан. Французы иногда еще убирают обе «н» на конце. Но это важно не так сильно, как то, что «Лубутан», а не «Лабутен» или «Лубутен».
- Hervé Léger – Эрве Леже. Дизайнер марки по совету Карла Лагерфельда поменял свою фамилию на Леже, чтобы клиентам было легче запомнить.
- Burberry – Бёрбери. Вспомни об этом, когда в очередной раз будешь говорить, что мечтаешь об их тренче.
- Moschino – Москино. Никаких «ч» тут нет.
- Lanvin – Ланван. Здесь читается не так, как пишется.
- Vera Wang – Вера Вонг. На крайний случай – Вэнг (американцы часто говорят именно так). Но не Ванг!
- Chloé – Клоэ. А не Хлоя.
- Calvin Klein – Калвин Клайн. Некоторые вообще читают не Калвин, а Кевин почему-то…
- Zuhair Murad – Зухер Мурад. Да-да, именно так.
- Carolina Herrera – Каролина Эррера. Фамилия дизайнера читается на испанский манер.
- Tommy Hilfiger – Томми Хилфигер. Сколько можно коверкать фамилии?
- Mulberry – Малбери. Не Мулбери.
www.tbeauty.ru
calvin klein — перевод — Английский-Русский Словарь
en I’m wearing Calvin Klein » Stench of Death » parfum de toilette.
OpenSubtitles2018.v3ru Ему и правда понравилось
en At the time, Calvin Klein had recently yielded to pressure and removed its advertisement campaign showing teenagers in “suggestive” poses.
UN-2ru Мы создаём реальность в целом, а не в частностях
en I’ll have to go back to my old job as a Calvin Klein model.
OpenSubtitles2018.v3ru И я тебя люблю, Сол
en The project is aimed at selling clothes, shoes and accessories of the most well-known brands like Gucci, Armani, Galliano, Diesel, Burberry, Calvin Klein, Gianfranco Ferre, Cartier, DelMaro, Prada, Dolce & Gabbana, Guess, Dsquared, Hugo Boss, Moschino, etc. (There are more than 100 (!
Common crawlru Релиз группа OTHfilm. ru представляет» Сплетница » Сезон # Эпизод
en He could be the future bulge of Calvin Klein.
OpenSubtitles2018.v3ru Настал наш черед
en I’m going with Calvin Klein, okay?
OpenSubtitles2018.v3ru До встречи на будущей неделе, Ливия!
en I’m gonna sew a Calvin Klein label on it.
OpenSubtitles2018.v3ru Мой коллега, доктор Уотсон
en Like calvin klein models.
OpenSubtitles2018.v3ru Знаете, главное- установить лидерство как можно быстрее
en But to paraphrase Calvin Klein…
OpenSubtitles2018.v3ru Вы не против если я заплачу через # дня?
en Yeah, » Grandma «, by Calvin Klein.
OpenSubtitles2018.v3ru Нет, Нет.М- р Джордж Лэнсинг, эсквайр
en » Dissidence from Calvin Klein «!
OpenSubtitles2018.v3ru Генерал Чой!
en There are at least 558 garment factories in Cambodia which produce and supply garments to major international brands such as Adidas, Calvin Klein, Clarks, H&M, Levi’s, Macy’s, Nike, Old Navy, Puma, Reebok, The Gap, WalMart, and others.
gv2019ru Эта Селеста просто божий дар
en No, I’m quite sure it’s Calvin Klein’s Obsession.
OpenSubtitles2018.v3ru Вы видели, как девушка проходила?
en I felt sorry for guys packed into gyms, trying to look like how Calvin Klein or Tommy Hilfiger said they should.
OpenSubtitles2018.v3ru Он никогда не изменится, и он всегда будет неудачником
en And there’s that calvin klein underwear model.
OpenSubtitles2018.v3ru Когда он увидел презерватив, он подумал, что я врала ему, когда говорила, что больше не хочу заниматься сексом в средней школе или, может быть, даже до тех пор, пока не выйду замуж, поэтому он мне и не звонил и не отвечал на мои звонки, потому что не хотел ничего со мной делать
en Where’s that punk Calvin Klein, anyway?
OpenSubtitles2018.v3ru На твоем мозге
en I went to a meeting with reps from Calvin Klein.
OpenSubtitles2018.v3ru Нет- нет, не могу сказать
en I thought that with Calvin Klein and everything, it might seem like it was him.
OpenSubtitles2018.v3ru Последний элемент, который будет помещён-это Вычисляемое поле для поля копии. Для назначения суммы(копий) установите свойство Field вычисляемого поля в копии и CalculationType в # (функция суммы
en That Calvin Klein ad I was telling you about came out today.
OpenSubtitles2018.v3ru Ну, хоть попытался
en Like calvin klein models.
OpenSubtitles2018.v3ru Пора съездить в Aмерику
en The project is aimed at selling clothes, shoes and accessories of the most well-known brands like Gucci, Armani, Galliano, Diesel, Burberry, Calvin Klein, Gianfranco Ferre, Cartier, Prada, Dolce & Gabbana, Guess, Dsquared, Hugo Boss, Moschino, etc.
Common crawlru Если мы хоть что- то оставим этим придуркам, ничего никогда не будет сделано, правда?
ru.glosbe.com
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Большинство людей предпочитает покупать дорогие брендовые вещи, но не всегда высокая цена гарантирует такое же качество. Часто под видом оригинальной продукции предлагают копии популярных компаний. Одна из них – «Кельвин Кляйн»: как отличить от подделки бренд, интересует многих покупателей. Сделать это несложно, просто надо вооружиться необходимыми знаниями и запастись терпением.
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Содержание
- История и репутация бренда «Кельвин Кляйн»
- Как определить подлинность одежды Calvin Klein
- Правильность написания
- Съемные бирки
- Уникальный номер
- Металлические плашки с гравировками
- Запасные пуговицы и другие элементы для мелкого ремонта одежды
- Стоимость настоящих вещей
- Тонкости проверки подлинности обуви Calvin Klein
- Качественность швов и соединений
- Характеристики материалов
- Оригинальная упаковка
- Бирки и логотипы
- Другие способы
- Как отличить настоящие часы Calvin Klein
- Фирменная упаковка
- Наличие гравировки
- Внешний вид циферблата
- Качество и характеристики ремешка
- Eternity Flame For Women – парфюм от «Кельвин Кляйн»
- Описание упаковки
- Оригинальный флакон и надписи на нем
- Проверка по штрихкоду
- Где покупать брендовые вещи, чтобы быть уверенным в их оригинальности
- Промокоды
История и репутация бренда «Кельвин Кляйн»
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Торговая марка Calvin Klein была основана в США в 1968 г. На протяжении многих лет продукция модного дома удерживает лидирующие места и остается популярной. Под этой торговой маркой выпускают не только дизайнерскую одежду, но и обувь, парфюмерию, аксессуары.
Основатели компании – Кельвин Кляйн и Барри Шварц. Сначала дизайнеры занимались только пошивом мужской верхней одежды. В начале 70-х гг. на одном из показов они представили женское двубортное пальто с лацканами. Попытка адаптировать мужской костюм к женской моде была настолько удачной, что такое решение оставалось популярным на протяжении многих лет.
С 1974 года компания приступила к выпуску меховой одежды и аксессуаров, а в 1978 г. появились первые дизайнерские джинсы. Рабочую одежду превратили в модные брюки, позволяющие демонстрировать девушкам их стройные бедра и длинные ноги.
В 2003 г. компанию купила Phillips-Van Heusen Corporation. Сегодня она стала одной из самых богатых модельных фирм мира.
Таблица: линии продукции, выпускаемой под этим брендом
Название линейки Calvin Klein | Продукция |
Label | Одежда и обувь для спорта |
Watches & Jewelry | Часы и украшения |
Golf | Одежда для игры в гольф |
Jeans | Джинсы |
CK | Ежедневная одежда |
Underwear | Нижнее белье |
Home | Одежда для дома |
Perfumery | Парфюмерия |
Как определить подлинность одежды Calvin Klein
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Чтобы отличить оригинальную брендовую вещь от подделки, учитывают много факторов. Уважающая себя компания никогда не экономит на материалах, и все процессы производства всегда выполняются качественно. Кривые швы, торчащие из них нитки, неправильно или неровно написанные названия сразу бросаются в глаза. Сейчас научились хорошо подделывать вещи и, чтобы купить оригинальную, придется запастись не только знаниями, но и терпением.
Лайфхак: Если не уверены в товаре – штрих код проверить онлайн
Правильность написания
Сначала узнают, как правильно пишется название бренда. Часто на подделках меняют всего одну букву и многие неопытные покупатели не придают этому значения, считая, что приобрели фирменную вещь.
В 2017 г. был изменен логотип компании. Если раньше он был в виде двух букв СК, под которыми писалось название бренда, то теперь аббревиатуру убрали, а слова написали заглавными буквами.
Осматривая бирки, обращают внимание на все мелочи, например, в старом названии «К» несимметричная. Это маленькая деталь, на которую мало кто смотрит, но совокупность таких нюансов и помогает купить оригинальную дизайнерскую вещь.
Съемные бирки
На вещах, произведенных компанией СК, логотип и название бренда написаны на внутреннем ярлыке, а рядом находится второй с размером. Оба они тканевые и качественно пришиты к одежде. Кроме этого, есть съемные бирки. Они бумажные и несут информацию о серийном номере вещи и стиля, цвете модели. На пластиковых элементах соединения ярлыка с одеждой выгравирован логотип. Также есть небольшая голограмма, которую на фальсификате не делают.
На заднем кармане джинсов всегда присутствует кожаная бирка. На ней название бренда выполнено методом тиснения.
Здесь даже пояс является оригинальным и на него таким же способом наносится логотип.
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Уникальный номер
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Внутри на одежде всегда есть вшитая бирка. На ней нанесен уникальный номер вещи. Он должен полностью совпадать с тем, что имеется на съемном ярлыке. При изготовлении подделок этому часто не придают значения, что помогает выявлять фальсификат.
Металлические плашки с гравировками
При осмотре джинсов внимательно изучите карманы. Здесь есть небольшой металлический треугольник с выгравированным логотипом бренда. Настоящие дизайнерские вещи на кнопках, пуговицах имеют гравировки в виде букв СК, а на замках молний они наносятся с двух сторон. Надписи выполняют методом гравировки, а не пишут краской.
Запасные пуговицы и другие элементы для мелкого ремонта одежды
В комплекте с оригинальной одеждой от СК всегда есть запасные пуговицы, причем они должны быть не только на манжеты, но и на рукава, основную застежку. Если их нет, это 100% фальсификат. Создавая подделки, недобросовестные производители не придают значения таким мелочам.
Стоимость настоящих вещей
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Одна из самых простых характеристик, на которые обращают внимание, покупая брендовые вещи, – цена. Она не бывает низкой. Даже если вы приобретаете джинсы в комиссионном магазине, их стоимость не может опускаться ниже разумных пределов. В таком случае особенно тщательно проверяйте все признаки оригинальной вещи, которые вы знаете.
Если говорить о цене вещей этого бренда, то женские и мужские трусы стоят от 1300 руб., джинсы в зависимости от модели и размера – от 12-15 тыс. руб.
Тонкости проверки подлинности обуви Calvin Klein
Разрабатывая обувь, дизайнеры компании большое внимание уделяют не только стилю и комфорту. Большинство продукции СК выпускается в традиционной черно-белой гамме, но есть и выполненные в других естественных оттенках (красном, синем, бежевом и т.д.).
Основной упор делают на выпуск повседневной удобной и комфортной обуви, но это не только туфли и кроссовки. Компания также предлагает:
- сапоги и ботфорты;
- ботинки;
- босоножки;
- сандалии;
- сникерсы;
- ботильоны;
- слипоны;
- кеды и т.д.
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Все спортивные модели имеют толстую и мягкую подошву, что обеспечивает комфортную ходьбу или бег по любому дорожному покрытию. Туфли, босоножки и другая обувь на высоком каблуке обязательно устойчива, независимо от его высоты и толщины.
Качественность швов и соединений
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Все швы должны быть не только прочными, но и ровными. Оценивайте качество соединения деталей обуви между собой. При осмотре швов нигде не должны торчать нитки.
Характеристики материалов
При изготовлении обуви используют натуральные ткани, кожу, экокожу, резину, на некоторых моделях есть сетчатые вставки, элементы из пластика и металла.
Оригинальная упаковка
Вся обувь «Кельвин Кляйн» упаковывается в фирменные коробки белого цвета. На них есть логотип компании, он должен быть не только на центральной, но и на боковых частях упаковки.
Обязательно на коробке есть наклейка, на которой указана следующая информация:
- уникальный серийный код модели;
- номер партии;
- название, размер и цвет модели.
Бирки и логотипы
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Все бирки, имеющиеся на обуви, закрепляют аккуратно и надежно. Если они кожаные, то логотип наносится методом тиснения. На металлических деталях название бренда гравируют. Вся металлическая декоративная фурнитура дополнительно оборачивается защитной бумагой.
На каждой подошве имеется надпись, указывающая на дизайнера, разработавшего модель.
Другие способы
Есть еще ряд характеристик, свидетельствующих о том, что перед вами оригинальная обувь Calvin Klein:
- изделия отдельно завернуты в тишью (тонкую белую упаковочную бумагу);
- каждый элемент пары помещен в отдельный прозрачный фирменный пакет.
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«Кельвин Кляйн» дорожит репутацией, поэтому щепетильно и ответственно относится не только к выбору материалов для изготовления обуви, но и фурнитуры, много внимания уделяет качеству, прочности швов и соединений.
Как отличить настоящие часы Calvin Klein
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Сначала компания специализировалась только на одежде, но сейчас это символ стиля и изысканности, выпускающий обувь, разные аксессуары, в том числе и наручные часы. Они являются обязательным предметом при создании современного мужского и женского стиля. Компания предлагает широкий модельный ряд, поэтому можно подобрать этот аксессуар под классический, повседневный или спортивный стиль.
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Оригинальные часы этого бренда отличаются минимализмом. Часто, пытаясь украсить фальсификат, производители наносят на циферблат рисунки и дополнительные детали. Чтобы не купить подделку известной фирмы и не разочароваться в приобретенном товаре, надо знать нюансы, позволяющие отличить оригинальные часы от фальсификата.
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Фирменная упаковка
Независимо от модели часов, женские они или мужские, «Кельвин Кляйн» большое внимание уделяет не только качеству и внешнему виду товара, но и упаковке. На ней присутствует фирменный логотип. Кроме часов, в каждой коробке есть инструкция, сертификат качества и гарантийный талон. При покупке его обязательно заполняют. Снизу на коробке имеется штрих-код и наклейка с указанием серийного номера. Он должен совпадать с тем, что выгравирован на часах.
Наличие гравировки
На всех часах присутствует бирка с указанием страны производителя, серийного номера и логотипа компании. На задней крышке наносится проба, делают ее методом гравировки. На подделке она либо отсутствует, либо сделана неаккуратно, нечеткая, написана краской. Брендовая надпись в виде букв СК наносится на заводную головку часов, на фальсификате ее чаще всего не делают.
Для изготовления часов используют специальную медицинскую сталь. Она качественная, не вызывает аллергии, имеет высокую прочность, поэтому на оригинальных часах не будет царапин или потертостей.
Внешний вид циферблата
При осмотре циферблата оцените качество нанесенных обозначений. Они должны быть четкими, одного оттенка, без потертостей, потеков краски. Буквы CK и название бренда размещаются точно по центру циферблата, они не наносятся по кругу и не делаются слишком большими.
Оцените и движение стрелок. В оригинальных часах это происходит плавно, без рывков и бесшумно. Если слышно тиканье, другие посторонние звуки, то у вас в руках подделка.
Качество и характеристики ремешка
Ремешки делают только из натуральной кожи, она не имеет постороннего, неприятного и резкого запаха. Все швы и соединения прочные и качественные, нет торчащих нитей. Отверстия для застежек сделаны на одинаковом расстоянии друг от друга, аккуратные и ровные. На застежке выгравировано название компании.
Проверить аутентичность часов Calvin Klein всегда можно на официальном сайтеcalvinklein.ru, где зарегистрированы все выпущенные изделия. Достаточно зайти на него, найти интересующую модель и сверить серийный номер онлайн на подлинность.
Eternity Flame For Women – парфюм от «Кельвин Кляйн»
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Первый свой парфюм компания выпустила в 1981 г. Тогда появились такие популярные духи, как Eternity, Obsession и др. В 1986 г. фирма Coty приобрела права на выпуск парфюмерии торговой марки «Кельвин Кляйн» и представила более 60 ароматов, среди которых CK Euphoria, CK One, CK Be и др.
Во всех ароматах количество спирта одинаковое, различие будет в качестве и концентрации ароматических масел. После того как туалетную воду нанесли на руку, надо подождать 10-15 секунд. Только потом вы оцените аромат духов и решите, подходит он вам или нет.
Описание упаковки
Оригинальная коробка аккуратно запакована слюдой, при этом спайку выполняют снизу или сверху. На некоторых заводах место соединения делают круглым, но это не обязательное условие. Главное, чтобы все было выполнено аккуратно, а слюда плотно прилегала к упаковке.
Оригинальный флакон и надписи на нем
Надписи на флаконе выполняют четко, без расплавов, неровностей и кривых букв. Смотрите на правильность написания, чтобы название было без ошибок.
Номера партии указывают на упаковке (качественная наклейка) и на дне флакона (гравировка), при этом они должны полностью совпадать.
Оценивают качество пульверизатора. Его металлическая окантовка хорошо прилегает к флакону и выполнена аккуратно. Колпачок ровный и плотно сидит на своем месте.
Проверка по штрихкоду
Введите 13 цифр штрих-кода:
В связи с тем, что оригинальная туалетная вода всегда имеет штрихкод и на него в первую очередь смотрит покупатель, фальсификаторы научились качественно его подделывать. Теперь на флаконах, сделанных в Турции или Китае, часто штрихкод, указывает, что духи произведены во Франции или Англии. Нельзя ориентироваться на один признак оригинальности парфюма. Надо в совокупности оценивать все факторы, только так можно определить фирменную продукцию.
Недобросовестные производители идут на разные уловки. Они закачивают в пульверизатор несколько капель оригинальной туалетной воды. Когда покупатель начинивает сомневаться в качестве упаковки и флакона, ему предлагают оценить запах. Вследствие того, что внутри немного натурального продукта, человека убеждают, что это оригинал, и продают ему поддельные духи по цене продукции Calvin Klein.
Читайте также: бизнес на шубах – как отличить норку от подделки
Когда настоящие духи заканчиваются и поступает непонятная смесь, подделка раскрывается, но часто продавца уже нельзя найти или ему ничего не докажешь. Покупать надо только у надежных поставщиков.
Где покупать брендовые вещи, чтобы быть уверенным в их оригинальности
Оригинальные вещи от Calvin Klein рекомендуем покупать здесь
Чтобы купить брендовую вещь, лучше делать это в фирменных магазинах. На рынке приобрести новые и оригинальные джинсы, кроссовки и т.д. этого бренда практически невозможно. Бывшие в употреблении вещи ищут в комиссионных магазинах или секонд-хендах. Здесь есть брюки, обувь, сумки и т.д. в хорошем состоянии и за сравнительно невысокую цену. Надо внимательно осматривать вещь, оценивать все компоненты, указывающие на ее оригинальность, и только потом покупать.
Даже бывшие в употреблении оригинальные вещи СК, часы, сумки не будут стоить мало, т.к. это мировой бренд, продукция которого всегда популярна и пользуется спросом.
Значительно сэкономить на покупке брендовых вещей можно. Используйте промокоды с сайта promokodus.com и получайте скидки на покупки в интернет магазинах.
Что делать если продали подделку?
Куда обращаться, если продали подделку?
Узнать!
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1
Calvin Klein
English-Russian dictionary of regional studies > Calvin Klein
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jeans
English-Russian dictionary of regional studies > jeans
См. также в других словарях:
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Calvin Klein — Calvin Richard Klein (2011) Calvin Richard Klein (* 19. November 1942 in der Bronx in New York, USA) ist ein bekannter amerikanischer Modedesigner ungarischer Abstammung. Das von ihm 1968 gegründete, international tätige Bekleidungsunternehmen… … Deutsch Wikipedia
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Calvin Klein Collection — is the brand name for the costly high end designer menswear and womenswear lines from fashion house Calvin Klein.Designer apparel, dresses, coats, dress shirts, eyewear, footwear and leather goods are sold under this black label line, which… … Wikipedia
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Calvin Klein Inc. — Тип … Википедия
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Calvin Klein — This article is about the corporation Calvin Klein Inc. For the fashion designer who founded the company, see Calvin Klein (fashion designer). Calvin Klein Incorporated Type Subsidiary Founded 1 … Wikipedia
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Calvin Klein (fashion designer) — For the company of the same name, see Calvin KleinInfobox Fashion Designer |caption= name=Calvin Klein nationality=American birth date=Birth date and age|1942|11|19 birth place= The Bronx, New York death date= death place= education=Fashion… … Wikipedia
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Calvin Klein — Logo de Calvin Klein Création 1968 Fondateurs Calvin Klein … Wikipédia en Français
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Ck Calvin Klein — is the bridge collection for Calvin Klein. ck Calvin Klein apparel ispresently distributed for women and men exclusively through licensing partner Onward Kashiyama inJapan, and through free standing stores operated by licensee Club 21 in… … Wikipedia
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ck Calvin Klein — is the bridge collection for Calvin Klein. ck Calvin Klein apparel is presently distributed for women and men exclusively through licensing partner Onward Kashiyama in Japan, and through free standing stores operated by licensee Club 21 in… … Wikipedia
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KLEIN, CALVIN RICHARD — (1942– ), U.S. fashion designer. Born and reared in a middle class Bronx community of first and second generation American Jews, Calvin Klein – the son of a Hungarian immigrant who owned a neighborhood grocery store – became one of the world s… … Encyclopedia of Judaism
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Klein, Calvin — (1942 ) Born in the Bronx, New York, Klein first learned fashion at the Fashion Institute of Technology and, after a few design positions in the moderate priced market, opened his own business with his friend Barry Schwartz in 1968. Klein… … Historical Dictionary of the Fashion Industry
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Jeans — Jacob Davisin created jeans in Nevada in 1873. He and Levi Strauss joined to patent the garment. In the 1970s, designer jeans became a must have and Gloria Vanderbilt began the association of jeans to glamour. Calvin Klein, in 1980, launched… … Historical Dictionary of the Fashion Industry
Type | Subsidiary |
---|---|
Industry | Apparel, perfume, fashion |
Founded | 1968; 55 years ago |
Founders |
|
Headquarters |
New York City , U.S. |
Area served |
Worldwide |
Key people |
|
Products | Apparel, perfume, undergarments, watches, etc. |
Services | Retailing |
Number of employees |
1001–5000 (2015)[citation needed] |
Parent | PVH (2002–present) |
Website | calvinklein.com |
Calvin Klein Inc. () is an internationally operating, American fashion house. The company, which became famous for its designer underwear and denim lines in the 1980s, specializes in mass-market ready-to-wear clothing for all genders and age groups as well as leather products, lifestyle accessories and shoes, home furnishings, perfume/cosmetics, eyewear, jewellery and watches in the mid-price segment. Its high-end runway fashion division, which represented the top level of the various Calvin Klein sub-brands, was discontinued in 2019.
The company was founded by designer Calvin Klein and his childhood friend, Barry K. Schwartz, in 1968[1][2] and was acquired by PVH Corp. for a total of $700 million in 2003. It is headquartered in Midtown Manhattan, New York City,[3] and has substantial market share in retail and commercial lines around the globe. In 2013, PVH bought Warnaco Group, one of the largest Calvin Klein licensees, for around $3 billion. Global retail sales under the Calvin Klein brand, including sales by the label’s 40 licensees, amounted to $8.5 billion in 2021.
History[edit]
The early years[edit]
Calvin Klein was one of several design leaders raised in the Jewish community in the Bronx, along with Robert Denning and Ralph Lauren.[4] He became a protégé of Baron de Gunzburg,[5] through whose introductions he became the toast of the New York elite fashion scene even before he had his first mainstream success with the launch of his first jeans line. He was immediately recognized for his talent after his first major showing at New York Fashion Week.
In 1968, Klein founded Calvin Klein Limited, a coat shop in the York Hotel in New York City, with $10,000.[6][7] The first Calvin Klein collection was a line of «youthful, understated coats and dresses» featured at the New York City store Bonwit Teller.[6]
In September 1969, Klein appeared on the cover of Vogue magazine.[8]
1970s[edit]
By 1971, Klein had added sportswear, classic blazers, and lingerie to his women’s collection.[citation needed]
In 1973, he received his first Coty American Fashion Critics’ Award for his 74-piece womenswear collection – the youngest recipient at that time.[8] Klein won the award again in 1974 and 1975.[8] By 1977, annual revenues had increased to $30 million (equivalent to $134 million in 2023), and Klein had licenses for scarves, shoes, belts, furs, sunglasses, and bedsheets. Klein and Schwartz were making $4 million each. After the company signed licenses for cosmetics, jeans, and menswear, Klein’s annual retail volume was estimated[by whom?] at $100 million (equivalent to $447 million in 2023). In 1978, Klein claimed sales of 200,000 pairs of his famous jeans the first week they were on the market. By 1981, Fortune figured Klein’s annual income at $8.5 million. In the mid-1970s, he had created a designer-jeans craze by putting his name on the back pocket. Klein’s design assistant at the time, Jeffrey Banks, has claimed credit for the logo garments, stating that he had the logo from a press folder silkscreened onto the sleeve of a brown T-shirt as a present for Klein.[9] The gift was assumed by Schwartz to be part of the upcoming line, and similar logo shirts formed the uniform for the front-of-house staff at Klein’s next catwalk show, leading to buyer demand.[9]
In the late 1970s, the company also made attempts to set up its own fragrance and cosmetics lines, but soon withdrew from the market with big financial losses.[citation needed]
1980s[edit]
In the 1980s, as the designer-jeans frenzy reached its all-time high, Calvin Klein introduced a highly successful line of boxer shorts for women and a men’s underwear collection which would later gross $70 million in a single year.[citation needed] The American market of men’s underwear was changed – from one where most men’s underwear was white, purchased in packs of three by a «wife, mother or girlfriend when they needed to be» to one where «the American male [cares] about the brand of something few ever see».[10]
Growth continued through the early eighties. The licensing program, which brought in $24,000 when it was initiated in 1974 (equivalent to $131,870 in 2021), had royalty income of $7.3 million ten years later (equivalent to $19.04 million in 2023). That year, worldwide retail sales were estimated at more than $60 million (equivalent to $1564.96 million in 2023). Klein’s clothes were sold through 12,000 stores in the United States and were available in six other countries through licensing deals, namely Canada, the United Kingdom, Ireland, Australia, New Zealand, and Japan. His annual income passed $12 million (equivalent to $31.3 million in 2023).
Financial problems increased pressure from all sides, disagreements with the licensee of the menswear line and its disappointing sales as well as an enormous employee turnover both within Calvin Klein and its licensing partners led to the first rumors that Calvin Klein Industries, as the company had been known by then, was up for sale. And indeed, in late 1987, it was said[who?] that the sale of the company to Triangle Industries, a container manufacturer, had only failed because of the crashing stock market.
1990s[edit]
Although the company almost faced bankruptcy in 1992, Calvin Klein managed to regain and increase the profitability of his empire throughout the later 1990s, mainly through the success of its highly popular underwear and fragrance lines, as well as the ck sportswear line. During his 1990–1995 stint as Calvin Klein’s head of menswear design, John Varvatos pioneered a type of men’s underwear called boxer briefs, a hybrid of boxer shorts and briefs.[11] Made famous by a series of 1992 print ads featuring Mark «Marky Mark» Wahlberg,[11][12] they have been called «one of the greatest apparel revolutions of the century.»[11]
Klein was named «America’s Best Designer» for his minimalist all-American designs in 1993, and it came as a surprise in 1999 when it was announced that CKI was again up for sale. Planning to expand its business, the company had been approached by two luxury goods companies, LVMH and Pinault Printemps Redoute, to join Calvin Klein, but nothing resulted. Other potentials like Tommy Hilfiger Corp. and Italy’s Holding di Partecipazioni proved to be similar disappointments because of CKI’s steep price tag of supposedly $1 billion. After seven months and no potential buyer, Klein announced that his empire was not on the market anymore. The company would never manage to go public, which had supposedly been Klein’s plan once.
Former logo from 1975 to 2017
2002–present: Acquisition by Phillips van Heusen[edit]
In mid-December 2002, Calvin Klein Inc. (CKI) was sold to Phillips Van Heusen Corp (PVH),[13] whose then CEO Bruce Klatsky[14] was the driving force behind the deal, for about $400 million in cash, $30 million in stock as well as licensing rights and royalties linked to revenues over the following 15 years that were estimated at $200 to $300 million.[15] The sale also included an ongoing personal financial incentive for Klein based on future sales of the Calvin Klein brand.
PVH outbid VF Corp., the maker of Lee and Wrangler jeans, which had also been interested in the jeans, underwear and swimwear business of CK that had been controlled by Warnaco Group, maker of Speedo swimwear in the US, since 1997. The deal with PVH did not include these businesses, and they remained with Warnaco. Unable to pay debts from acquisitions and licensing agreements and due to bad publicity by a later dismissed lawsuit with Calvin Klein over selling license products to retailers other than agreed upon with Calvin Klein, Warnaco had filed for chapter 11 protection in mid-2001 but eventually emerged from bankruptcy in February 2003.[16]
The transaction between Calvin Klein and PVH was financially supported by Apax Partners Inc., a New York private equity firm, which is said to have made a $250 million equity investment in PVH convertible preferred stock, as well as a $125 million, two-year secured note, all in exchange for seats on the board of PVH.[17]
CKI thus became a wholly owned subsidiary of PVH. In the beginning, Klein himself, who was included as a person in the 15-year contract he had signed with PVH, remained creative head of the collections but then continued as an advisor (consulting creative director) to the new company from 2003 on and has since been more withdrawn from the business. Barry K. Schwartz was said to concentrate on his role as chairman of the New York Racing Association, a horse-racing club. The current President and COO of the CKI division within PVH are Tom Murry, who had filled this position already before the acquisition.[citation needed]
Upon the acquisition of Calvin Klein, Phillips-Van Heusen announced plans of launching a new men’s sportswear collection that rivals Ralph Lauren’s collection. This line is produced by Van Heusen.[18]
With the fall 2006 Collection runway presentations in New York City, CKI inaugurated an 8,600 sq ft (800 m2) showroom space that can seat up to 600 people on the ground floor of 205 West 39th Street, in Times Square South where Calvin Klein has been headquartered since 1978.[citation needed]
In a 2010 report, PVH, who manages the ready-to-wear activities, had estimated sales of €4.6 billion of Calvin Klein products.[19]
In February 2013, Warnaco Group was acquired by PVH which united Calvin Klein formal, underwear, jeans and sportswear lines.[20][21]
In 2020, PVH announced that as part of their animal welfare policy, the company does not use exotic skins and would be banning their use in Calvin Klein collections when «our annual update of that policy is released.»[22]
Product and brand history[edit]
A woman modeling in Calvin Klein sports bra and underwear
The most visible brand names in the Calvin Klein portfolio include:
- Calvin Klein 205W39NYC (black label, upscale[19] top-end designer line)
- ck Calvin Klein (grey label, recently repositioned as bridge collection line; licensed to Warnaco Group, Inc. through at least 2044.[19][23] PVH acquired Warnaco Group in Feb 2013[20])
- Calvin Klein (white label, basic fashion[19] better sportswear line)
- Calvin Klein Sport (sports version of the white label line for Macy’s)
- Calvin Klein Jeans (denimwear line; licensed to Warnaco Group through at least 2044.[23] PVH acquired Warnaco Group in Feb 2013[20])
- Calvin Klein Home (high end bedding, towel, bath rug and accessory collections)
- The Khaki Collection (youthful medium to high end bedding, towel, bath rug and accessories) discontinued in 2008
- Calvin Klein Golf (launched in late 2007)
- Calvin Klein Underwear (underwear collections; licensed to Warnaco Group through at least 2044.[23] PVH acquired Warnaco Group in Feb 2013[20])
- CK one Lifestyle brand (fragrance, underwear, jeans -launched 2011)[24][25]
- Calvin Klein Watches + Jewelry (watches launched in 1997, jewelry in 2004)
For details, see Current brands and licenses.
Fragrances[edit]
Calvin Klein has various lines of perfumes and colognes, including Obsession, CK Be, and Eternity. Until May 2005, their perfumes and the corresponding fragrance lines were maintained by Calvin Klein Cosmetics Company (CKCC), a Unilever company. Cosmetics giant Coty, Inc. of New York bought the fragrance licensing agreements from Unilever.
Advertising[edit]
The early ads were shot by Bruce Weber and Richard Avedon. One of his male underwear models, Mark Wahlberg, went on to fame as hip hop star «Marky Mark», launching himself into the Hollywood scene to become a current actor. Another Hollywood star first appearing in Calvin Klein advertisements is Antonio Sabàto Jr. Calvin Klein employed Kate Moss at the start of her career in the early 1990s and in 2002 after allegations of cocaine use. Other models who have appeared in advertisements early in their careers are Natalia Vodianova, and Toni Garrn. Currently Calvin Klein uses Shawn Mendes,[26] Tyson Ballou, Jennie and Lara Stone, and in the past has also used Christy Turlington, Jerry Hall, Patti Hansen, Tom Hintnaus, Travis Fimmel, Doutzen Kroes, Mini Andén, Garrett Neff, Sean O’Pry, Edita Vilkevičiūtė, Jamie Dornan, Liu Wen and Edward Furlong.[citation needed]
Actors such as Eva Mendes, Mehcad Brooks, Scarlett Johansson, Kellan Lutz, Andie MacDowell, Alexander Skarsgård, Zoe Saldana, Rita Ora, Rooney Mara, Lupita Nyong’o, Margot Robbie, Saoirse Ronan, Jake Gyllenhaal and Diane Kruger have also been chosen to model for the brand.[citation needed] Swedish footballer Freddie Ljungberg starred in a series of adverts for the company.[27] Recently,[when?] pop star Justin Bieber appeared in advertising for Calvin Klein’s underwear range,[28] as did fashion model Kendall Jenner. In 2017, Solange Knowles became the face of the campaign Our Music, #MYCALVINS.[29] On July 16, 2018, Saoirse Ronan and Lupita Nyong’o were announced as the faces of Raf Simons first fragrance for the brand, named Women.[30]
During summer 2020, the famous actor Ji Chang-wook was the first Korean mondial ambassador of the brand.[31]
They also have experimented with emerging technologies. When advertising cKOne perfume in 1999, they placed e-mail addresses in print advertisements, targeted at teenagers. When these teens mailed these addresses, they would be placed on a mailing list that sent them mails with vague details about the models’ lives, with fake details meant to make them more relatable. These mails came at unpredictable intervals and were supposed to give readers the feeling that they had some connection with these characters. Though the mailing lists were discontinued in 2002, the campaign has inspired similar marketing tactics for movies and other retail products. In 2019, Calvin Klein featured an ad by Sarah Rae Vargas for plus-sized women.[citation needed] In 2020, Calvin Klein invited black trans model Jari Jones and other eight LGBTQ models featured its pride campaign #PROUDINMYCALVINS.[32]
Branding[edit]
Like other fashion brands, Calvin Klein established a monogram: the «ck» emblem.[33]
Licensees[edit]
As of 2012, the top three licensees were:
- Warnaco Group – 40% of license royalties, which is «around $100 million»[19]
- Coty – 12% of license royalties[19]
- G-III Apparel Group – 14% of license royalties[19]
Internet[edit]
In 2004, the company bought the domain name CK.com. Calvin Klein is one of the few corporations worldwide to own a two letter domain name.[citation needed]
Designers[edit]
When Calvin Klein was acquired by PVH Corp. in 2003, Francisco Costa was appointed the Women’s Creative Director of Calvin Klein Collection. Costa had already worked with Klein directly before the founder’s departure from the company, and had taken the director position in 2003.[34]
Italo Zucchelli, a former Jil Sander and Romeo Gigli designer, had collaborated with Calvin Klein for six seasons before he became head designer and Men’s Creative Director of the Calvin Klein Collection menswear line in spring 2004.[35]
Kevin Carrigan, an Englishman, was named the global creative director of the ck Calvin Klein, Calvin Klein (white label), Calvin Klein Jeans and Calvin Klein Underwear brands and their related licensed products. Carrigan had been with Calvin Klein since 1998.
In April 2016, it was announced that Francisco Costa and Italo Zucchelli would be leaving the company.[35]
In August 2016, Calvin Klein, Inc. announced the appointment of Raf Simons as Chief Creative Officer of the brand, overseeing all aspects of design, global market and communications, and visual creative services. Simons assumed the creative strategy of the Calvin Klein brand globally across the company’s ready to wear, bridge, sportswear, jeans, underwear and home lines. Pieter Mulier was also announced as Creative Director, reporting directly to Simons and responsible for executing his creative and design vision for men’s and women’s ready to wear, bridge and better apparel and accessories. It was also announced that Kevin Carrigan resigned from the company for a creative role at Ralph Lauren.[36] Simons’s first collections debuted for the Fall 2017 season.[37]
In December 2016, it was announced that Amy Mellen would leave the company.[38]
In January 2017, it was announced that Clémande Burgevin Blachman would assume the role of Vice President of Design for Calvin Klein Home.[39]
In December 2018, it was announced that Raf Simons had parted from Calvin Klein after only two years at the company.[40]
In November 2020, Jessica Lomax was appointed Global Head of Design, leading Calvin Klein’s global design strategy and providing creative direction across all areas of the business.[41]
Corporate[edit]
Stores[edit]
- Calvin Klein Collection
In the late 1990s, the company opened elegant Calvin Klein Collection stores in Paris, Seoul, and Taipei and ultra high-end cK Calvin Klein stores in Hong Kong, Milan, and Kuwait City. As of today, all stores are closed. Out of the two Calvin Klein Collection stores that existed in the US, the Dallas location in Highland Park Village which had been open for 20 years was closed in mid-2005. The only international location, in Paris, was closed by PVH in March 2006. The New York store, which serves as the company’s flagship store at 654 Madison Ave., permanently closed in spring 2019.[42] Partners maintain Calvin Klein Collection stores in Hong Kong, Shanghai, Mumbai, Seoul, Singapore, Kuala Lumpur, Bangkok, Dubai, and Qatar.
- Calvin Klein (white label)
Specialty retail Calvin Klein stores, designed by New York architecture firm Lynch/Eisinger/Design have been opened at Lenox Square in Atlanta, Beverly Center in Los Angeles; now closed down, Cherry Creek Mall in Denver; now closed down, Natick Collection in Natick, MA; closing down on July 25, 2010, The Mall at Partridge Creek in Michigan; now closed down, Aventura Mall in Aventura, Florida, South Coast Plaza in Costa Mesa California. An additional eight stores also designed by Lynch/Eisinger/Design are set to open in 2008. There are also several Calvin Klein Outlet stores, mostly located within factory outlet malls in the US, that sell the white label sportswear and sometimes the Calvin Klein white label at reduced prices but do not carry the Collection lines.
- Calvin Klein Jeans
Calvin Klein Jeans stores exist around the globe. Among many other countries in the UK, Germany, Greece, Russia, Brazil, México, Croatia, Egypt, Chile, Argentina, India, the Philippines, Australia and New Zealand. They also offer franchisee and opened in Cali last year.[citation needed]
- Calvin Klein Underwear
Signature Calvin Klein Underwear boutiques can be found in Ljubljana, Buenos Aires, Cardiff (as of April 2011), Mexico City, Edinburgh, Glasgow, Melbourne, Hong Kong, London, Manchester, Manila, New York City, Shanghai, Singapore, Frankfurt am Main, Munich, Toronto, Hatfield, and Burnaby, B.C. (Metro Vancouver).
- Department Stores
The major department stores in the US, including Macy’s, Lord & Taylor, Dillard’s, and Nordstrom, as well as many small independent stores carry the ck, white label and/or Jeans collections. Some high-end department stores, such as Bergdorf Goodman, Saks Fifth Avenue and Neiman Marcus also carry the Calvin Klein Collection. Notable retailers in the UK offering Calvin Klein include stores such as John Lewis, Debenhams and KJ Beckett. In Australia, the dominant retailer is Myer. Calvin Klein products are also found online with particular internet focus on selling Calvin Klein underwear and fragrance.
- Europe and Asia
In Europe, Calvin Klein is predominantly known for its underwear, accessories and perhaps the Collection business, rather than for the medium-priced sportswear lines which are available at select high-end retail stores. In Asia, there are also signature ck Calvin Klein stores that carry diffusion line, aka grey label including womenswear, menswear, accessories.
Controversies[edit]
In 1980, Richard Avedon photographed and directed a Calvin Klein Jeans campaign that featured a fifteen-year-old Brooke Shields. Some of those advertisements were banned, including an infamous advert where Brooke asks, «Do you want to know what comes between me and my Calvins? Nothing!,» often misquoted as «Nothing comes between me and my Calvins.»[citation needed]
The 1995 adverts promoting Calvin Klein jeans received criticism for being «kiddie porn».[43][44][45][46]
In August 2012, Lululemon Athletica filed suit against Calvin Klein and supplier G-III Apparel Group for infringement of three Lululemon design patents for yoga pants.[47] The lawsuit was somewhat unusual as it involved a designer seeking to assert intellectual property protection in clothing through patent rights. On November 20, 2012, Lululemon filed a notice of voluntary dismissal in the Delaware courts based upon a private settlement agreement reached between the parties that would dismiss the suit.[48] According to a Lululemon press release, «Lululemon values its products and related IP rights and takes the necessary steps to protect its assets when we see attempts to mirror our products.”[49]
However, according to Chevalier’s brand book Luxury Brand Management, Klein «is seldom involved in the design and the development of products bearing his name»[19] and «all activities are subcontracted to licensees.»[19]
In 2014, Klein was criticized for the designation of Myla Dalbesio in its «Perfectly Fit» which offended many women as it is made for plus sizes.[50]
In 2020, the Australian Strategic Policy Institute accused at least 82 major brands, including Calvin Klein, of being connected to forced Uyghur labor in Xinjiang.[51]
See also[edit]
- Sex in advertising
- Bonds (clothing)
- Gap Inc.
- H&M
- Zara (retailer)
- Desigual
References[edit]
- ^ Lisa Marsh (2003). The House of Klein: Fashion, Controversy, and a Business Obsession. John Wiley & Sons. p. 1. ISBN 978-0-471-45563-9. Retrieved October 27, 2012.
- ^ Smith, Ray A. (July 22, 2018). «Calvin Klein Tests Its Luxury Line’s Staying Power». Wall Street Journal. ISSN 0099-9660. Retrieved July 22, 2018.
- ^ «Calvin Klein unaccessorizes its desk jockeys». The Toronto Star. August 12, 2004.
- ^ «Calvin Klein Fashion — Designer Profile». Fashiondesign.org. Retrieved August 2, 2022.
- ^ «Calvin j». Citylife.com. Archived from the original on September 1, 2009. Retrieved January 28, 2010.
- ^ a b Grant, Linda (February 23, 1992). «Can Calvin Klein Escape? : He Built an Empire on Raunch and Elegance. Then, Overpriced Jeans and Junk-Bond Debt Pushed It to the Edge. But Look Out, Here Comes His Spring Collection». Los Angeles Times. Retrieved September 12, 2012.
- ^ MobileReference (2007). 100 Most Influential Jews of All Times (Mobi History). MobileReference. pp. 77–. ISBN 978-1-60501-125-7. Retrieved November 24, 2012.
- ^ a b c Valerie Steele (2010). The Berg Companion to Fashion. Berg. pp. 463–65. ISBN 978-1-84788-563-0. Retrieved November 24, 2012.
- ^ a b Manlow, Veronica (2009). Designing clothes : culture and organization of the fashion industry (1st pbk. ed.). New Brunswick, [N.J.]: Transaction Pub. p. 99. ISBN 9781412810555.
- ^ Lisa Marsh (2004). The House of Klein: Fashion, Controversy, and a Business Obsession. John Wiley & Sons. pp. 47–52. ISBN 978-0-471-47895-9. Retrieved October 27, 2012.
- ^ a b c Gell, Aaron (September 1, 2010). «Rock Steady». Hemispheres. Archived from the original on April 4, 2016. Retrieved June 29, 2014.
- ^ Wilson, Eric (May 12, 2010). «Stretching a Six-Pack». The New York Times. Retrieved June 29, 2014.
- ^ Rozhon, Tracie (December 18, 2002). «Calvin Klein Selling His Company To Biggest Shirtmaker in the U.S.» New York Times. Retrieved January 13, 2009.
- ^ «Bruce J Klatsky, Gazal Corp Ltd: Profile and Biography». Bloomberg.com. Retrieved September 25, 2020.
- ^ Marsh, Lisa (December 18, 2002). «Phillips-Van Heusen Snags Calvin for $400M in Cash». New York Post. Retrieved September 12, 2012.
- ^ «Warnaco Group Emerges from Bankruptcy». New York Times. February 5, 2003. Retrieved September 12, 2012.
- ^ «Phillips-Van Heusen buttons up purchase of Calvin Klein». Agence France Presse. December 17, 2002.
- ^ Rozhon, Tracie (December 18, 2002). «Calvin Klein Selling His Company To Biggest Shirtmaker in the U.S.» The New York Times. ISSN 0362-4331. Retrieved October 2, 2017.
- ^ a b c d e f g h i Chevalier, Michel (2012). Luxury Brand Management. Singapore: John Wiley & Sons. ISBN 978-1-118-17176-9.
- ^ a b c d «PVH unites Calvin Klein lines in $2.8 billion deal». Reuters.com. Thomson Reuters. Archived from the original on September 24, 2015. Retrieved October 31, 2012.
- ^ «PVH Corp». www.pvh.com.
- ^ Rosemary Feitelberg,»PVH Corp. Said to Agree to Stop Using Exotic Skins, After Appeals by PETA,» WWD, 10 September 2020.
- ^ a b c «WARNACO GROUP INC/ DE/ CIK#: 0000801351». United States Securities and Exchange Commission. Retrieved August 24, 2010.
- ^ Ella, Alexander (September 27, 2012). «Ck One Lifestyle». Vogue. Retrieved September 12, 2012.
- ^ «Calvin Klein fragrances». Household & Personal Products Industry. September 1, 2011.
- ^ Caulfield, Keith (February 18, 2019). «Shawn Mendes’ Calvin Klein Campaign Announcement Becomes His Most-Liked Instagram Post Ever». Billboard. Retrieved February 28, 2019.
- ^ «Between Them and Their Calvins». New York Times. May 13, 2010. Retrieved September 12, 2012.
- ^ «Justin Bieber bags Calvin Klein endorsement deal». news.biharprabha.com. IANS. July 25, 2014. Retrieved July 27, 2014.
- ^ «Solange Basically Casts Her Own Calvin Klein Campaign».
- ^ «Lupita Nyong’o and Saoirse Ronan Are the (Bare!) New Faces of Calvin Klein». Elle. Retrieved July 17, 2018.
- ^ «Ji Chang Wook Is 1st Korean Actor To Be Announced As Global Model For CK Calvin Klein». Soompi. January 22, 2020. Retrieved February 9, 2021.
- ^ Palumbo, Jacqui. «Black trans model Jari Jones fronts Calvin Klein’s Pride campaign». CNN. Retrieved August 11, 2020.
- ^ Johnson, Marylin (September 7, 2003). «Monograms: Initially Rated». The Atlanta Journal-Constitution.
- ^ Rubin, Sylvia (May 12, 2011). «Calvin Klein successor Francisco Costa». The San Francisco Chronicle.
- ^ a b Yotka, Steff (April 19, 2016). «Francisco Costa and Italo Zucchelli Are Leaving Calvin Klein». Vogue.
- ^ Lockwood, Lisa (August 4, 2016). «Kevin Carrigan Resigns at Calvin Klein». WWD. Retrieved February 14, 2019.
- ^ «Raf Simons Takes Over Calvin Klein». August 2, 2016. Retrieved August 2, 2016.
- ^ Schneier, Matthew (February 9, 2017). «Can Raf Simons Reinvent Calvin Klein?». The New York Times. ISSN 0362-4331. Retrieved October 1, 2017.
- ^ Lockwood, Lisa (January 18, 2017). «Calvin Klein Home Names VP of Design». WWD. Retrieved October 1, 2017.
- ^ «Raf Simons Departs Calvin Klein». December 22, 2018.
- ^ «Calvin Klein, Inc. Appoints Jessica Lomax as Global Head of Design». Bloomberg.com. November 18, 2020.
- ^ «Calvin klein to close new york flagship featuring raf simons & sterling ruby makeover». January 11, 2019.
- ^ James Kaplan (1995). «The Triumph of Calvinism». New York Magazine. pp. 46–. ISSN 0028-7369. Retrieved October 27, 2012.
- ^ Catherine Grant; Lori Waxman (2011). Girls! Girls! Girls! In Contemporary Art. Intellect Books. pp. 25–. ISBN 978-1-84150-348-6. Retrieved October 27, 2012.
- ^ Paul Rutherford (2007). A World Made Sexy: Freud to Madonna. University of Toronto Press. pp. 204–. ISBN 978-0-8020-9466-7. Retrieved October 27, 2012.
- ^ John Corvino (1999). Same Sex: Debating the Ethics, Science, and Culture of Homosexuality. Rowman & Littlefield. pp. 339–. ISBN 978-0-8476-8483-0. Retrieved October 27, 2012.
- ^ Weller, Susan Neuberger (September 21, 2012). «S. 3523: Louboutin, Lululemon, and Fashion Design: Finally Getting Some Respect?». The National Law Review. Retrieved January 15, 2013.
- ^ Weller, Susan Neuberger; Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C. (November 27, 2012). «Lululemon and Calvin Klein Settle Yoga Pants Design Litigation». The National Law Review. Retrieved January 14, 2013.
{{cite news}}
: CS1 maint: multiple names: authors list (link) - ^ «lululemon athletica canada inc., calvin klein, inc. and g-iii apparel group, ltd. reached a settlement agreement in design patent litigation». November 20, 2012.
- ^ Swash, Rosie (November 10, 2014). «Calvin Klein ads featuring ‘plus size’ model Myla Dalbesio ignite online debate». The Guardian. Retrieved January 24, 2015.
- ^ Xu, Vicky Xiuzhong; Cave, Danielle; Leibold, James; Munro, Kelsey; Ruser, Nathan (March 1, 2020). «Uyghurs for sale». Australian Strategic Policy Institute.
External links[edit]
This audio file was created from a revision of this article dated 3 March 2020, and does not reflect subsequent edits.
- Official website
Type | Subsidiary |
---|---|
Industry | Apparel, perfume, fashion |
Founded | 1968; 55 years ago |
Founders |
|
Headquarters |
New York City , U.S. |
Area served |
Worldwide |
Key people |
|
Products | Apparel, perfume, undergarments, watches, etc. |
Services | Retailing |
Number of employees |
1001–5000 (2015)[citation needed] |
Parent | PVH (2002–present) |
Website | calvinklein.com |
Calvin Klein Inc. () is an internationally operating, American fashion house. The company, which became famous for its designer underwear and denim lines in the 1980s, specializes in mass-market ready-to-wear clothing for all genders and age groups as well as leather products, lifestyle accessories and shoes, home furnishings, perfume/cosmetics, eyewear, jewellery and watches in the mid-price segment. Its high-end runway fashion division, which represented the top level of the various Calvin Klein sub-brands, was discontinued in 2019.
The company was founded by designer Calvin Klein and his childhood friend, Barry K. Schwartz, in 1968[1][2] and was acquired by PVH Corp. for a total of $700 million in 2003. It is headquartered in Midtown Manhattan, New York City,[3] and has substantial market share in retail and commercial lines around the globe. In 2013, PVH bought Warnaco Group, one of the largest Calvin Klein licensees, for around $3 billion. Global retail sales under the Calvin Klein brand, including sales by the label’s 40 licensees, amounted to $8.5 billion in 2021.
History[edit]
The early years[edit]
Calvin Klein was one of several design leaders raised in the Jewish community in the Bronx, along with Robert Denning and Ralph Lauren.[4] He became a protégé of Baron de Gunzburg,[5] through whose introductions he became the toast of the New York elite fashion scene even before he had his first mainstream success with the launch of his first jeans line. He was immediately recognized for his talent after his first major showing at New York Fashion Week.
In 1968, Klein founded Calvin Klein Limited, a coat shop in the York Hotel in New York City, with $10,000.[6][7] The first Calvin Klein collection was a line of «youthful, understated coats and dresses» featured at the New York City store Bonwit Teller.[6]
In September 1969, Klein appeared on the cover of Vogue magazine.[8]
1970s[edit]
By 1971, Klein had added sportswear, classic blazers, and lingerie to his women’s collection.[citation needed]
In 1973, he received his first Coty American Fashion Critics’ Award for his 74-piece womenswear collection – the youngest recipient at that time.[8] Klein won the award again in 1974 and 1975.[8] By 1977, annual revenues had increased to $30 million (equivalent to $134 million in 2023), and Klein had licenses for scarves, shoes, belts, furs, sunglasses, and bedsheets. Klein and Schwartz were making $4 million each. After the company signed licenses for cosmetics, jeans, and menswear, Klein’s annual retail volume was estimated[by whom?] at $100 million (equivalent to $447 million in 2023). In 1978, Klein claimed sales of 200,000 pairs of his famous jeans the first week they were on the market. By 1981, Fortune figured Klein’s annual income at $8.5 million. In the mid-1970s, he had created a designer-jeans craze by putting his name on the back pocket. Klein’s design assistant at the time, Jeffrey Banks, has claimed credit for the logo garments, stating that he had the logo from a press folder silkscreened onto the sleeve of a brown T-shirt as a present for Klein.[9] The gift was assumed by Schwartz to be part of the upcoming line, and similar logo shirts formed the uniform for the front-of-house staff at Klein’s next catwalk show, leading to buyer demand.[9]
In the late 1970s, the company also made attempts to set up its own fragrance and cosmetics lines, but soon withdrew from the market with big financial losses.[citation needed]
1980s[edit]
In the 1980s, as the designer-jeans frenzy reached its all-time high, Calvin Klein introduced a highly successful line of boxer shorts for women and a men’s underwear collection which would later gross $70 million in a single year.[citation needed] The American market of men’s underwear was changed – from one where most men’s underwear was white, purchased in packs of three by a «wife, mother or girlfriend when they needed to be» to one where «the American male [cares] about the brand of something few ever see».[10]
Growth continued through the early eighties. The licensing program, which brought in $24,000 when it was initiated in 1974 (equivalent to $131,870 in 2021), had royalty income of $7.3 million ten years later (equivalent to $19.04 million in 2023). That year, worldwide retail sales were estimated at more than $60 million (equivalent to $1564.96 million in 2023). Klein’s clothes were sold through 12,000 stores in the United States and were available in six other countries through licensing deals, namely Canada, the United Kingdom, Ireland, Australia, New Zealand, and Japan. His annual income passed $12 million (equivalent to $31.3 million in 2023).
Financial problems increased pressure from all sides, disagreements with the licensee of the menswear line and its disappointing sales as well as an enormous employee turnover both within Calvin Klein and its licensing partners led to the first rumors that Calvin Klein Industries, as the company had been known by then, was up for sale. And indeed, in late 1987, it was said[who?] that the sale of the company to Triangle Industries, a container manufacturer, had only failed because of the crashing stock market.
1990s[edit]
Although the company almost faced bankruptcy in 1992, Calvin Klein managed to regain and increase the profitability of his empire throughout the later 1990s, mainly through the success of its highly popular underwear and fragrance lines, as well as the ck sportswear line. During his 1990–1995 stint as Calvin Klein’s head of menswear design, John Varvatos pioneered a type of men’s underwear called boxer briefs, a hybrid of boxer shorts and briefs.[11] Made famous by a series of 1992 print ads featuring Mark «Marky Mark» Wahlberg,[11][12] they have been called «one of the greatest apparel revolutions of the century.»[11]
Klein was named «America’s Best Designer» for his minimalist all-American designs in 1993, and it came as a surprise in 1999 when it was announced that CKI was again up for sale. Planning to expand its business, the company had been approached by two luxury goods companies, LVMH and Pinault Printemps Redoute, to join Calvin Klein, but nothing resulted. Other potentials like Tommy Hilfiger Corp. and Italy’s Holding di Partecipazioni proved to be similar disappointments because of CKI’s steep price tag of supposedly $1 billion. After seven months and no potential buyer, Klein announced that his empire was not on the market anymore. The company would never manage to go public, which had supposedly been Klein’s plan once.
Former logo from 1975 to 2017
2002–present: Acquisition by Phillips van Heusen[edit]
In mid-December 2002, Calvin Klein Inc. (CKI) was sold to Phillips Van Heusen Corp (PVH),[13] whose then CEO Bruce Klatsky[14] was the driving force behind the deal, for about $400 million in cash, $30 million in stock as well as licensing rights and royalties linked to revenues over the following 15 years that were estimated at $200 to $300 million.[15] The sale also included an ongoing personal financial incentive for Klein based on future sales of the Calvin Klein brand.
PVH outbid VF Corp., the maker of Lee and Wrangler jeans, which had also been interested in the jeans, underwear and swimwear business of CK that had been controlled by Warnaco Group, maker of Speedo swimwear in the US, since 1997. The deal with PVH did not include these businesses, and they remained with Warnaco. Unable to pay debts from acquisitions and licensing agreements and due to bad publicity by a later dismissed lawsuit with Calvin Klein over selling license products to retailers other than agreed upon with Calvin Klein, Warnaco had filed for chapter 11 protection in mid-2001 but eventually emerged from bankruptcy in February 2003.[16]
The transaction between Calvin Klein and PVH was financially supported by Apax Partners Inc., a New York private equity firm, which is said to have made a $250 million equity investment in PVH convertible preferred stock, as well as a $125 million, two-year secured note, all in exchange for seats on the board of PVH.[17]
CKI thus became a wholly owned subsidiary of PVH. In the beginning, Klein himself, who was included as a person in the 15-year contract he had signed with PVH, remained creative head of the collections but then continued as an advisor (consulting creative director) to the new company from 2003 on and has since been more withdrawn from the business. Barry K. Schwartz was said to concentrate on his role as chairman of the New York Racing Association, a horse-racing club. The current President and COO of the CKI division within PVH are Tom Murry, who had filled this position already before the acquisition.[citation needed]
Upon the acquisition of Calvin Klein, Phillips-Van Heusen announced plans of launching a new men’s sportswear collection that rivals Ralph Lauren’s collection. This line is produced by Van Heusen.[18]
With the fall 2006 Collection runway presentations in New York City, CKI inaugurated an 8,600 sq ft (800 m2) showroom space that can seat up to 600 people on the ground floor of 205 West 39th Street, in Times Square South where Calvin Klein has been headquartered since 1978.[citation needed]
In a 2010 report, PVH, who manages the ready-to-wear activities, had estimated sales of €4.6 billion of Calvin Klein products.[19]
In February 2013, Warnaco Group was acquired by PVH which united Calvin Klein formal, underwear, jeans and sportswear lines.[20][21]
In 2020, PVH announced that as part of their animal welfare policy, the company does not use exotic skins and would be banning their use in Calvin Klein collections when «our annual update of that policy is released.»[22]
Product and brand history[edit]
A woman modeling in Calvin Klein sports bra and underwear
The most visible brand names in the Calvin Klein portfolio include:
- Calvin Klein 205W39NYC (black label, upscale[19] top-end designer line)
- ck Calvin Klein (grey label, recently repositioned as bridge collection line; licensed to Warnaco Group, Inc. through at least 2044.[19][23] PVH acquired Warnaco Group in Feb 2013[20])
- Calvin Klein (white label, basic fashion[19] better sportswear line)
- Calvin Klein Sport (sports version of the white label line for Macy’s)
- Calvin Klein Jeans (denimwear line; licensed to Warnaco Group through at least 2044.[23] PVH acquired Warnaco Group in Feb 2013[20])
- Calvin Klein Home (high end bedding, towel, bath rug and accessory collections)
- The Khaki Collection (youthful medium to high end bedding, towel, bath rug and accessories) discontinued in 2008
- Calvin Klein Golf (launched in late 2007)
- Calvin Klein Underwear (underwear collections; licensed to Warnaco Group through at least 2044.[23] PVH acquired Warnaco Group in Feb 2013[20])
- CK one Lifestyle brand (fragrance, underwear, jeans -launched 2011)[24][25]
- Calvin Klein Watches + Jewelry (watches launched in 1997, jewelry in 2004)
For details, see Current brands and licenses.
Fragrances[edit]
Calvin Klein has various lines of perfumes and colognes, including Obsession, CK Be, and Eternity. Until May 2005, their perfumes and the corresponding fragrance lines were maintained by Calvin Klein Cosmetics Company (CKCC), a Unilever company. Cosmetics giant Coty, Inc. of New York bought the fragrance licensing agreements from Unilever.
Advertising[edit]
The early ads were shot by Bruce Weber and Richard Avedon. One of his male underwear models, Mark Wahlberg, went on to fame as hip hop star «Marky Mark», launching himself into the Hollywood scene to become a current actor. Another Hollywood star first appearing in Calvin Klein advertisements is Antonio Sabàto Jr. Calvin Klein employed Kate Moss at the start of her career in the early 1990s and in 2002 after allegations of cocaine use. Other models who have appeared in advertisements early in their careers are Natalia Vodianova, and Toni Garrn. Currently Calvin Klein uses Shawn Mendes,[26] Tyson Ballou, Jennie and Lara Stone, and in the past has also used Christy Turlington, Jerry Hall, Patti Hansen, Tom Hintnaus, Travis Fimmel, Doutzen Kroes, Mini Andén, Garrett Neff, Sean O’Pry, Edita Vilkevičiūtė, Jamie Dornan, Liu Wen and Edward Furlong.[citation needed]
Actors such as Eva Mendes, Mehcad Brooks, Scarlett Johansson, Kellan Lutz, Andie MacDowell, Alexander Skarsgård, Zoe Saldana, Rita Ora, Rooney Mara, Lupita Nyong’o, Margot Robbie, Saoirse Ronan, Jake Gyllenhaal and Diane Kruger have also been chosen to model for the brand.[citation needed] Swedish footballer Freddie Ljungberg starred in a series of adverts for the company.[27] Recently,[when?] pop star Justin Bieber appeared in advertising for Calvin Klein’s underwear range,[28] as did fashion model Kendall Jenner. In 2017, Solange Knowles became the face of the campaign Our Music, #MYCALVINS.[29] On July 16, 2018, Saoirse Ronan and Lupita Nyong’o were announced as the faces of Raf Simons first fragrance for the brand, named Women.[30]
During summer 2020, the famous actor Ji Chang-wook was the first Korean mondial ambassador of the brand.[31]
They also have experimented with emerging technologies. When advertising cKOne perfume in 1999, they placed e-mail addresses in print advertisements, targeted at teenagers. When these teens mailed these addresses, they would be placed on a mailing list that sent them mails with vague details about the models’ lives, with fake details meant to make them more relatable. These mails came at unpredictable intervals and were supposed to give readers the feeling that they had some connection with these characters. Though the mailing lists were discontinued in 2002, the campaign has inspired similar marketing tactics for movies and other retail products. In 2019, Calvin Klein featured an ad by Sarah Rae Vargas for plus-sized women.[citation needed] In 2020, Calvin Klein invited black trans model Jari Jones and other eight LGBTQ models featured its pride campaign #PROUDINMYCALVINS.[32]
Branding[edit]
Like other fashion brands, Calvin Klein established a monogram: the «ck» emblem.[33]
Licensees[edit]
As of 2012, the top three licensees were:
- Warnaco Group – 40% of license royalties, which is «around $100 million»[19]
- Coty – 12% of license royalties[19]
- G-III Apparel Group – 14% of license royalties[19]
Internet[edit]
In 2004, the company bought the domain name CK.com. Calvin Klein is one of the few corporations worldwide to own a two letter domain name.[citation needed]
Designers[edit]
When Calvin Klein was acquired by PVH Corp. in 2003, Francisco Costa was appointed the Women’s Creative Director of Calvin Klein Collection. Costa had already worked with Klein directly before the founder’s departure from the company, and had taken the director position in 2003.[34]
Italo Zucchelli, a former Jil Sander and Romeo Gigli designer, had collaborated with Calvin Klein for six seasons before he became head designer and Men’s Creative Director of the Calvin Klein Collection menswear line in spring 2004.[35]
Kevin Carrigan, an Englishman, was named the global creative director of the ck Calvin Klein, Calvin Klein (white label), Calvin Klein Jeans and Calvin Klein Underwear brands and their related licensed products. Carrigan had been with Calvin Klein since 1998.
In April 2016, it was announced that Francisco Costa and Italo Zucchelli would be leaving the company.[35]
In August 2016, Calvin Klein, Inc. announced the appointment of Raf Simons as Chief Creative Officer of the brand, overseeing all aspects of design, global market and communications, and visual creative services. Simons assumed the creative strategy of the Calvin Klein brand globally across the company’s ready to wear, bridge, sportswear, jeans, underwear and home lines. Pieter Mulier was also announced as Creative Director, reporting directly to Simons and responsible for executing his creative and design vision for men’s and women’s ready to wear, bridge and better apparel and accessories. It was also announced that Kevin Carrigan resigned from the company for a creative role at Ralph Lauren.[36] Simons’s first collections debuted for the Fall 2017 season.[37]
In December 2016, it was announced that Amy Mellen would leave the company.[38]
In January 2017, it was announced that Clémande Burgevin Blachman would assume the role of Vice President of Design for Calvin Klein Home.[39]
In December 2018, it was announced that Raf Simons had parted from Calvin Klein after only two years at the company.[40]
In November 2020, Jessica Lomax was appointed Global Head of Design, leading Calvin Klein’s global design strategy and providing creative direction across all areas of the business.[41]
Corporate[edit]
Stores[edit]
- Calvin Klein Collection
In the late 1990s, the company opened elegant Calvin Klein Collection stores in Paris, Seoul, and Taipei and ultra high-end cK Calvin Klein stores in Hong Kong, Milan, and Kuwait City. As of today, all stores are closed. Out of the two Calvin Klein Collection stores that existed in the US, the Dallas location in Highland Park Village which had been open for 20 years was closed in mid-2005. The only international location, in Paris, was closed by PVH in March 2006. The New York store, which serves as the company’s flagship store at 654 Madison Ave., permanently closed in spring 2019.[42] Partners maintain Calvin Klein Collection stores in Hong Kong, Shanghai, Mumbai, Seoul, Singapore, Kuala Lumpur, Bangkok, Dubai, and Qatar.
- Calvin Klein (white label)
Specialty retail Calvin Klein stores, designed by New York architecture firm Lynch/Eisinger/Design have been opened at Lenox Square in Atlanta, Beverly Center in Los Angeles; now closed down, Cherry Creek Mall in Denver; now closed down, Natick Collection in Natick, MA; closing down on July 25, 2010, The Mall at Partridge Creek in Michigan; now closed down, Aventura Mall in Aventura, Florida, South Coast Plaza in Costa Mesa California. An additional eight stores also designed by Lynch/Eisinger/Design are set to open in 2008. There are also several Calvin Klein Outlet stores, mostly located within factory outlet malls in the US, that sell the white label sportswear and sometimes the Calvin Klein white label at reduced prices but do not carry the Collection lines.
- Calvin Klein Jeans
Calvin Klein Jeans stores exist around the globe. Among many other countries in the UK, Germany, Greece, Russia, Brazil, México, Croatia, Egypt, Chile, Argentina, India, the Philippines, Australia and New Zealand. They also offer franchisee and opened in Cali last year.[citation needed]
- Calvin Klein Underwear
Signature Calvin Klein Underwear boutiques can be found in Ljubljana, Buenos Aires, Cardiff (as of April 2011), Mexico City, Edinburgh, Glasgow, Melbourne, Hong Kong, London, Manchester, Manila, New York City, Shanghai, Singapore, Frankfurt am Main, Munich, Toronto, Hatfield, and Burnaby, B.C. (Metro Vancouver).
- Department Stores
The major department stores in the US, including Macy’s, Lord & Taylor, Dillard’s, and Nordstrom, as well as many small independent stores carry the ck, white label and/or Jeans collections. Some high-end department stores, such as Bergdorf Goodman, Saks Fifth Avenue and Neiman Marcus also carry the Calvin Klein Collection. Notable retailers in the UK offering Calvin Klein include stores such as John Lewis, Debenhams and KJ Beckett. In Australia, the dominant retailer is Myer. Calvin Klein products are also found online with particular internet focus on selling Calvin Klein underwear and fragrance.
- Europe and Asia
In Europe, Calvin Klein is predominantly known for its underwear, accessories and perhaps the Collection business, rather than for the medium-priced sportswear lines which are available at select high-end retail stores. In Asia, there are also signature ck Calvin Klein stores that carry diffusion line, aka grey label including womenswear, menswear, accessories.
Controversies[edit]
In 1980, Richard Avedon photographed and directed a Calvin Klein Jeans campaign that featured a fifteen-year-old Brooke Shields. Some of those advertisements were banned, including an infamous advert where Brooke asks, «Do you want to know what comes between me and my Calvins? Nothing!,» often misquoted as «Nothing comes between me and my Calvins.»[citation needed]
The 1995 adverts promoting Calvin Klein jeans received criticism for being «kiddie porn».[43][44][45][46]
In August 2012, Lululemon Athletica filed suit against Calvin Klein and supplier G-III Apparel Group for infringement of three Lululemon design patents for yoga pants.[47] The lawsuit was somewhat unusual as it involved a designer seeking to assert intellectual property protection in clothing through patent rights. On November 20, 2012, Lululemon filed a notice of voluntary dismissal in the Delaware courts based upon a private settlement agreement reached between the parties that would dismiss the suit.[48] According to a Lululemon press release, «Lululemon values its products and related IP rights and takes the necessary steps to protect its assets when we see attempts to mirror our products.”[49]
However, according to Chevalier’s brand book Luxury Brand Management, Klein «is seldom involved in the design and the development of products bearing his name»[19] and «all activities are subcontracted to licensees.»[19]
In 2014, Klein was criticized for the designation of Myla Dalbesio in its «Perfectly Fit» which offended many women as it is made for plus sizes.[50]
In 2020, the Australian Strategic Policy Institute accused at least 82 major brands, including Calvin Klein, of being connected to forced Uyghur labor in Xinjiang.[51]
See also[edit]
- Sex in advertising
- Bonds (clothing)
- Gap Inc.
- H&M
- Zara (retailer)
- Desigual
References[edit]
- ^ Lisa Marsh (2003). The House of Klein: Fashion, Controversy, and a Business Obsession. John Wiley & Sons. p. 1. ISBN 978-0-471-45563-9. Retrieved October 27, 2012.
- ^ Smith, Ray A. (July 22, 2018). «Calvin Klein Tests Its Luxury Line’s Staying Power». Wall Street Journal. ISSN 0099-9660. Retrieved July 22, 2018.
- ^ «Calvin Klein unaccessorizes its desk jockeys». The Toronto Star. August 12, 2004.
- ^ «Calvin Klein Fashion — Designer Profile». Fashiondesign.org. Retrieved August 2, 2022.
- ^ «Calvin j». Citylife.com. Archived from the original on September 1, 2009. Retrieved January 28, 2010.
- ^ a b Grant, Linda (February 23, 1992). «Can Calvin Klein Escape? : He Built an Empire on Raunch and Elegance. Then, Overpriced Jeans and Junk-Bond Debt Pushed It to the Edge. But Look Out, Here Comes His Spring Collection». Los Angeles Times. Retrieved September 12, 2012.
- ^ MobileReference (2007). 100 Most Influential Jews of All Times (Mobi History). MobileReference. pp. 77–. ISBN 978-1-60501-125-7. Retrieved November 24, 2012.
- ^ a b c Valerie Steele (2010). The Berg Companion to Fashion. Berg. pp. 463–65. ISBN 978-1-84788-563-0. Retrieved November 24, 2012.
- ^ a b Manlow, Veronica (2009). Designing clothes : culture and organization of the fashion industry (1st pbk. ed.). New Brunswick, [N.J.]: Transaction Pub. p. 99. ISBN 9781412810555.
- ^ Lisa Marsh (2004). The House of Klein: Fashion, Controversy, and a Business Obsession. John Wiley & Sons. pp. 47–52. ISBN 978-0-471-47895-9. Retrieved October 27, 2012.
- ^ a b c Gell, Aaron (September 1, 2010). «Rock Steady». Hemispheres. Archived from the original on April 4, 2016. Retrieved June 29, 2014.
- ^ Wilson, Eric (May 12, 2010). «Stretching a Six-Pack». The New York Times. Retrieved June 29, 2014.
- ^ Rozhon, Tracie (December 18, 2002). «Calvin Klein Selling His Company To Biggest Shirtmaker in the U.S.» New York Times. Retrieved January 13, 2009.
- ^ «Bruce J Klatsky, Gazal Corp Ltd: Profile and Biography». Bloomberg.com. Retrieved September 25, 2020.
- ^ Marsh, Lisa (December 18, 2002). «Phillips-Van Heusen Snags Calvin for $400M in Cash». New York Post. Retrieved September 12, 2012.
- ^ «Warnaco Group Emerges from Bankruptcy». New York Times. February 5, 2003. Retrieved September 12, 2012.
- ^ «Phillips-Van Heusen buttons up purchase of Calvin Klein». Agence France Presse. December 17, 2002.
- ^ Rozhon, Tracie (December 18, 2002). «Calvin Klein Selling His Company To Biggest Shirtmaker in the U.S.» The New York Times. ISSN 0362-4331. Retrieved October 2, 2017.
- ^ a b c d e f g h i Chevalier, Michel (2012). Luxury Brand Management. Singapore: John Wiley & Sons. ISBN 978-1-118-17176-9.
- ^ a b c d «PVH unites Calvin Klein lines in $2.8 billion deal». Reuters.com. Thomson Reuters. Archived from the original on September 24, 2015. Retrieved October 31, 2012.
- ^ «PVH Corp». www.pvh.com.
- ^ Rosemary Feitelberg,»PVH Corp. Said to Agree to Stop Using Exotic Skins, After Appeals by PETA,» WWD, 10 September 2020.
- ^ a b c «WARNACO GROUP INC/ DE/ CIK#: 0000801351». United States Securities and Exchange Commission. Retrieved August 24, 2010.
- ^ Ella, Alexander (September 27, 2012). «Ck One Lifestyle». Vogue. Retrieved September 12, 2012.
- ^ «Calvin Klein fragrances». Household & Personal Products Industry. September 1, 2011.
- ^ Caulfield, Keith (February 18, 2019). «Shawn Mendes’ Calvin Klein Campaign Announcement Becomes His Most-Liked Instagram Post Ever». Billboard. Retrieved February 28, 2019.
- ^ «Between Them and Their Calvins». New York Times. May 13, 2010. Retrieved September 12, 2012.
- ^ «Justin Bieber bags Calvin Klein endorsement deal». news.biharprabha.com. IANS. July 25, 2014. Retrieved July 27, 2014.
- ^ «Solange Basically Casts Her Own Calvin Klein Campaign».
- ^ «Lupita Nyong’o and Saoirse Ronan Are the (Bare!) New Faces of Calvin Klein». Elle. Retrieved July 17, 2018.
- ^ «Ji Chang Wook Is 1st Korean Actor To Be Announced As Global Model For CK Calvin Klein». Soompi. January 22, 2020. Retrieved February 9, 2021.
- ^ Palumbo, Jacqui. «Black trans model Jari Jones fronts Calvin Klein’s Pride campaign». CNN. Retrieved August 11, 2020.
- ^ Johnson, Marylin (September 7, 2003). «Monograms: Initially Rated». The Atlanta Journal-Constitution.
- ^ Rubin, Sylvia (May 12, 2011). «Calvin Klein successor Francisco Costa». The San Francisco Chronicle.
- ^ a b Yotka, Steff (April 19, 2016). «Francisco Costa and Italo Zucchelli Are Leaving Calvin Klein». Vogue.
- ^ Lockwood, Lisa (August 4, 2016). «Kevin Carrigan Resigns at Calvin Klein». WWD. Retrieved February 14, 2019.
- ^ «Raf Simons Takes Over Calvin Klein». August 2, 2016. Retrieved August 2, 2016.
- ^ Schneier, Matthew (February 9, 2017). «Can Raf Simons Reinvent Calvin Klein?». The New York Times. ISSN 0362-4331. Retrieved October 1, 2017.
- ^ Lockwood, Lisa (January 18, 2017). «Calvin Klein Home Names VP of Design». WWD. Retrieved October 1, 2017.
- ^ «Raf Simons Departs Calvin Klein». December 22, 2018.
- ^ «Calvin Klein, Inc. Appoints Jessica Lomax as Global Head of Design». Bloomberg.com. November 18, 2020.
- ^ «Calvin klein to close new york flagship featuring raf simons & sterling ruby makeover». January 11, 2019.
- ^ James Kaplan (1995). «The Triumph of Calvinism». New York Magazine. pp. 46–. ISSN 0028-7369. Retrieved October 27, 2012.
- ^ Catherine Grant; Lori Waxman (2011). Girls! Girls! Girls! In Contemporary Art. Intellect Books. pp. 25–. ISBN 978-1-84150-348-6. Retrieved October 27, 2012.
- ^ Paul Rutherford (2007). A World Made Sexy: Freud to Madonna. University of Toronto Press. pp. 204–. ISBN 978-0-8020-9466-7. Retrieved October 27, 2012.
- ^ John Corvino (1999). Same Sex: Debating the Ethics, Science, and Culture of Homosexuality. Rowman & Littlefield. pp. 339–. ISBN 978-0-8476-8483-0. Retrieved October 27, 2012.
- ^ Weller, Susan Neuberger (September 21, 2012). «S. 3523: Louboutin, Lululemon, and Fashion Design: Finally Getting Some Respect?». The National Law Review. Retrieved January 15, 2013.
- ^ Weller, Susan Neuberger; Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C. (November 27, 2012). «Lululemon and Calvin Klein Settle Yoga Pants Design Litigation». The National Law Review. Retrieved January 14, 2013.
{{cite news}}
: CS1 maint: multiple names: authors list (link) - ^ «lululemon athletica canada inc., calvin klein, inc. and g-iii apparel group, ltd. reached a settlement agreement in design patent litigation». November 20, 2012.
- ^ Swash, Rosie (November 10, 2014). «Calvin Klein ads featuring ‘plus size’ model Myla Dalbesio ignite online debate». The Guardian. Retrieved January 24, 2015.
- ^ Xu, Vicky Xiuzhong; Cave, Danielle; Leibold, James; Munro, Kelsey; Ruser, Nathan (March 1, 2020). «Uyghurs for sale». Australian Strategic Policy Institute.
External links[edit]
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