Как пишется красти краб

From Wikipedia, the free encyclopedia

The Krusty Krab
Series	SpongeBob SquarePants
First appearance	«Help Wanted» (1999)
Created by	Stephen Hillenburg
In-universe information
Type	Fast food restaurant
Location	Bikini Bottom
Owner	Eugene Krabs
Employees	Eugene Krabs (manager) SpongeBob SquarePants (fry cook) Squidward Tentacles (cashier)
Products	Krabby Patties
Slogan	«Come Spend Your Money Here!»[1]

The Krusty Krab is a fictional fast food restaurant in the American animated television series SpongeBob SquarePants. It is famous for its signature burger, the Krabby Patty, the formula to which is a closely guarded trade secret.

The restaurant was founded by Eugene H. Krabs (often referred to as Mr. Krabs), who is also the owner and manager. According to The SpongeBob Musical, Mr. Krabs’ daughter Pearl will inherit the Krusty Krab when she grows older.^[2] SpongeBob SquarePants (who works as the fry cook) and Squidward Tentacles (the cashier) are the only full-time employees. The restaurant is deemed «the finest eating establishment ever established for eating» in Bikini Bottom, and it is constantly challenged by its primary competitor, the Chum Bucket, which is operated by Plankton, a plankton and Karen, a waterproof supercomputer and Plankton’s wife.

One of the main settings of the series, the Krusty Krab was introduced in the pilot episode, «Help Wanted», where SpongeBob applies for the fry cook job at the restaurant. The Krusty Krab has also been featured in other media, including a theatrical film series, a Broadway musical, video games, and toys. The restaurant has been referenced or parodied throughout popular culture. It has also inspired real-life establishments.

Role in SpongeBob SquarePants

The Krusty Krab is a prominent fast food restaurant in the underwater city of Bikini Bottom. It is owned and operated by Eugene H. Krabs (Mr. Krabs), who invented its famous Krabby Patty sandwich.^[3] Krabs plans to transfer ownership of the restaurant to his daughter, Pearl, when she is older.^[2] Squidward Tentacles and SpongeBob SquarePants work at the Krusty Krab as the cashier and fry cook, respectively. The other main characters of the series have also held temporary, single-episode positions at the Krusty Krab.

Located across the street from the Krusty Krab is the Chum Bucket, another fast food restaurant owned and operated by Plankton and Karen.^[3] Plankton, Mr. Krabs’ former best friend,^[3] later became his arch-competitor;^[4] Plankton’s futile attempts at stealing the secret Krabby Patty recipe to replicate the burgers and put the Krusty Krab out of business is a major plot point throughout the series.

The Krusty Krab usually attracts customers from Bikini Bottom because of the Krabby Patty’s renowned taste and the fact that Plankton’s restaurant has a menu consisting of chum (bait consisting of fish parts), which is considered mostly inedible by the other characters.^[5] As a result, the Krusty Krab has become one of the most successful restaurants in the city.^[6] In the show, SpongeBob calls it «the finest eating establishment ever established for eating».^[7] Mr. Krabs frequently exploits his restaurant’s popularity, such as engaging in price gouging^[8] and charging his own employees for use of the building’s services.^[9]

In the season 3 episode «Krusty Krab Training Video», the Krusty Krab building is shown to have originally been a run-down retirement home called the Rusty Krab, which Mr. Krabs acquired and converted into a restaurant.^[6] In another episode, the restaurant was also the name of a pirate ship owned by Mr. Krabs before he started the business.^[10] The restaurant has seen a lot of temporary changes throughout the show, such as operating 24/7 and being transformed into a hotel, which have been the focus of many episodes. Other episodes have depicted the Krusty Krab being damaged or destroyed.

Krabby Patty

The Krusty Krab’s menu, the Galley Grub, consists mostly of ordinary fast food items, such as french fries and sodas. Its signature sandwich, the Krabby Patty, is celebrated, to a comic degree, by the citizens of Bikini Bottom. In The SpongeBob Movie: Sponge Out of Water, Mr. Krabs states: «The Krabby Patty is what ties us all together! Without it, there will be a complete breakdown of social order!»^[11] The sandwich comprises two buns, with the patty, lettuce, cheese, onions, tomatoes, ketchup, mustard, and pickles between them (in that order).^[12] The recipe of the patty is a closely guarded trade secret, which have led viewers to speculate about its contents.^[13][14] Several fan theories have been formed to guess the secret ingredient.^[15][16]

According to animator Vincent Waller, «there is absolutely no meat in the Krabby Patty. There’s no animal product in there», something which was always planned by series creator Stephen Hillenburg.^[17] Mr. Lawrence, a show writer and Plankton’s voice actor, explained that the show’s writers are not allowed to depict fish as food; he stated that there is no meat served in Bikini Bottom except at the Chum Bucket.^[18] Tom Kenny, the voice actor for SpongeBob, joked: «Krabby Patties are hummus!»^[18] Some commentators suggest that there is actually no secret ingredient, pointing to Mr. Krabs’ miserliness. A writer for Hollywood.com believes that it is «all a ruse that crafty Mr. Krabs came up with in order to stop Plankton from focusing on [t]he Chum Bucket. It’s legitimately brilliant marketing!»^[19] On the possibility that the secret Krabby Patty formula will be revealed in future episodes, Waller said in 2017 that he «would not count on it».^[20] In 2019, Waller stated that Hillenburg, who died in 2018, is the only person to have seen it.^[21]

Development

Along with SpongeBob’s pineapple house, the Krusty Krab was originally intended to be where «the show would return to again and again, and in which most of the action would take place».^[22] It debuted in «Help Wanted», the series premiere, and has since appeared in more than 80% of episodes as of 2018.^[23]

The Krusty Krab was inspired by series creator Stephen Hillenburg’s time as a fry cook and lobster boiler^[24] at a fast-food seafood restaurant^[25] during several summers after finishing high school.^[25] SpongeBob’s occupation was directly based on this experience,^[24] while Mr. Krabs was inspired by Hillenburg’s manager at the restaurant.^[26][27] However, the restaurant owner was not greedy; Hillenburg added this detail to «give him more personality».^[26]

When Hillenburg first created Mr. Krabs, his surname was spelled Crabs, and the name of the restaurant was the Crusty Crab. Hillenburg changed the spelling shortly before production began on the show’s pilot episode, deciding that K’s were funnier and more memorable.^[28] He based the building’s design on a lobster trap.^[29]

Appearances in other media

The restaurant was featured in the 2004 theatrical film The SpongeBob SquarePants Movie and its 2015 follow-up (where the secret Krabby Patty formula was a major plot device). It has been adapted to Broadway. The Krusty Krab and the Krabby Patty have been referenced or parodied throughout popular culture. In «Major League of Extraordinary Gentlemen», an episode of the sketch comedy Robot Chicken, a segment features Mr. Krabs using crab legs as the secret ingredient for Krabby Patties.^[30] Online, the Krusty Krab–Chum Bucket rivalry has been turned into memes.^[31][32]

The Krusty Krab has been included in many SpongeBob SquarePants toys, publications, and other merchandise. The Lego Group has released two Lego construction sets modeled after the Krusty Krab building.^[33][34] The Krusty Krab has also appeared in SpongeBob-related video games, such as SpongeBob SquarePants: Creature from the Krusty Krab, the title of which alludes to the restaurant. Viacom, which owns Nickelodeon, has earned millions of dollars on licensed products bearing the Krusty Krab name, mainly aquarium figurines and children’s play sets.^[23]

Cultural impact

Reception

The Krusty Krab has been recognized by numerous publications—including BuzzFeed,^[35] the New York Daily News,^[36] Screen Rant,^[37] and food website The Daily Meal^[38]—as a restaurant they wished were real. Similarly, as stated in Boston.com, «Sure, we can get crab cakes, but we wish we could try the Krusty Krab’s signature sandwich, the Krabby Patties. If only we could get a suit like Sandy’s and journey to Bikini Bottom».^[39] In another list published by The Daily Meal, the Krusty Krab was voted number one of «all the fictional spots currently on TV that our readers wished they could dine at».^[40] In 2016, Time magazine listed the Krusty Krab as one of the 18 most influential fictional companies.^[41]

Real-life versions

Imitations

External images
View of the exterior of Salta Burgers’ real-life Krusty Krab replica in Ramallah
Scene inside the building with tables, chairs, cash register booth, and other detailing similar to those of the television series.

The Krusty Krab has inspired several real-life establishments unaffiliated with Nickelodeon or its parent company, Viacom. In Santa Elena, Costa Rica, a restaurant called the Krusty Krab opened in 2012 but closed a year later.^[42] In Ramallah, West Bank, a company called Salta Burgers constructed a real-life Krusty Krab,^[43][44] which received online attention.^[45] It opened on July 24, 2014,^[46] serving seafood and its own version of the Krabby Patty;^[42][44][47] The restaurant was in operation as of 2017,^[48] but was shut down by 2019.^[49] Some commentators, like in the Houston Press noted of these foreign imitations that «The long arm of U.S. trademark law doesn’t reach across international waters. Every country has its own filing process that must be followed».^[50] In Moscow, a Krusty Krab-themed restaurant called The Krusty Krab Cafe opened in 2016 and also makes unofficial Krabby Patties.^[51] In Davao City, Philippines, a coffee shop opened in 2017 and sells Krabby Patty-inspired sandwiches; it was named KrustyKrub Cafe because the son of its husband-and-wife owners is a fan of the show.^[52]

In January 2016, Viacom sued IJR Capital Investments after learning that it had applied to trademark the Krusty Krab name at the U.S. Patent and Trademark Office (USPTO) in December 2014.^[53] The latter was planning to open two restaurants adopting the moniker in Houston and Los Angeles.^[23] In the lawsuit, Viacom claimed that the proposed restaurants would be an infringement, even though Viacom had not filed a formal trademark for the Krusty Krab name.^[54] IJR owner, Javier Ramos Jr. claimed he thought of the name, referring to «the crust that sticks to the top of crabs when they are put in a seafood boil».^[23] He claimed not to have heard of the Krusty Krab in SpongeBob SquarePants, and that he chose it after checking Google and finding no restaurants using that name.^[55] While the USPTO approved IJR’s trademark application,^[53][23] a Texas federal judge ruled in January 2017 that IJR violated Viacom’s rights to the SpongeBob property,^[53][56][57] citing «ownership of a trademark is established by use, not by registration».^[53] The U.S. Court of Appeals for the Fifth Circuit decided in May 2018 that Viacom deserves trademark protection for the Krusty Krab, and that IJR cannot use it.^[23][55]

San Diego Comic-Con 2019

In celebration of the 20th anniversary of SpongeBob, Nickelodeon recreated the Krusty Krab building at the 2019 San Diego Comic-Con.^[58][59] Inside, attendees could play an interactive game in which they must complete food orders before running out of time.^[60][61] It was part of Nickelodeon’s 1,800-square-foot (170 m²) booth^[60] at the event, which was dedicated to the show.^[58] It featured real-life replicas of Mrs. Puff’s Boating School and the Chum Bucket, which stood 22 feet (6.7 m) tall and allowed attendees to buy collectibles and have autographs from the show’s cast members.^[60][61] The Los Angeles Times reported that the Bikini Bottom setup «drew hundreds of nostalgic fans» on the first day of the convention.^[62] Adweek named it among its ten «Favorite TV-Themed Activations at Comic-Con 2019».^[63]

References

Bibliography

• Beck, Jerry (2013). The SpongeBob SquarePants Experience: A Deep Dive Into the World of Bikini Bottom. Insight Editions. ISBN 978-1-60887-184-1.

External links

• The Krusty Krab’s official profile on Facebook

From Wikipedia, the free encyclopedia

The Krusty Krab
Series	SpongeBob SquarePants
First appearance	«Help Wanted» (1999)
Created by	Stephen Hillenburg
In-universe information
Type	Fast food restaurant
Location	Bikini Bottom
Owner	Eugene Krabs
Employees	Eugene Krabs (manager) SpongeBob SquarePants (fry cook) Squidward Tentacles (cashier)
Products	Krabby Patties
Slogan	«Come Spend Your Money Here!»[1]

The Krusty Krab is a fictional fast food restaurant in the American animated television series SpongeBob SquarePants. It is famous for its signature burger, the Krabby Patty, the formula to which is a closely guarded trade secret.

The restaurant was founded by Eugene H. Krabs (often referred to as Mr. Krabs), who is also the owner and manager. According to The SpongeBob Musical, Mr. Krabs’ daughter Pearl will inherit the Krusty Krab when she grows older.^[2] SpongeBob SquarePants (who works as the fry cook) and Squidward Tentacles (the cashier) are the only full-time employees. The restaurant is deemed «the finest eating establishment ever established for eating» in Bikini Bottom, and it is constantly challenged by its primary competitor, the Chum Bucket, which is operated by Plankton, a plankton and Karen, a waterproof supercomputer and Plankton’s wife.

One of the main settings of the series, the Krusty Krab was introduced in the pilot episode, «Help Wanted», where SpongeBob applies for the fry cook job at the restaurant. The Krusty Krab has also been featured in other media, including a theatrical film series, a Broadway musical, video games, and toys. The restaurant has been referenced or parodied throughout popular culture. It has also inspired real-life establishments.

Role in SpongeBob SquarePants

The Krusty Krab is a prominent fast food restaurant in the underwater city of Bikini Bottom. It is owned and operated by Eugene H. Krabs (Mr. Krabs), who invented its famous Krabby Patty sandwich.^[3] Krabs plans to transfer ownership of the restaurant to his daughter, Pearl, when she is older.^[2] Squidward Tentacles and SpongeBob SquarePants work at the Krusty Krab as the cashier and fry cook, respectively. The other main characters of the series have also held temporary, single-episode positions at the Krusty Krab.

Located across the street from the Krusty Krab is the Chum Bucket, another fast food restaurant owned and operated by Plankton and Karen.^[3] Plankton, Mr. Krabs’ former best friend,^[3] later became his arch-competitor;^[4] Plankton’s futile attempts at stealing the secret Krabby Patty recipe to replicate the burgers and put the Krusty Krab out of business is a major plot point throughout the series.

The Krusty Krab usually attracts customers from Bikini Bottom because of the Krabby Patty’s renowned taste and the fact that Plankton’s restaurant has a menu consisting of chum (bait consisting of fish parts), which is considered mostly inedible by the other characters.^[5] As a result, the Krusty Krab has become one of the most successful restaurants in the city.^[6] In the show, SpongeBob calls it «the finest eating establishment ever established for eating».^[7] Mr. Krabs frequently exploits his restaurant’s popularity, such as engaging in price gouging^[8] and charging his own employees for use of the building’s services.^[9]

In the season 3 episode «Krusty Krab Training Video», the Krusty Krab building is shown to have originally been a run-down retirement home called the Rusty Krab, which Mr. Krabs acquired and converted into a restaurant.^[6] In another episode, the restaurant was also the name of a pirate ship owned by Mr. Krabs before he started the business.^[10] The restaurant has seen a lot of temporary changes throughout the show, such as operating 24/7 and being transformed into a hotel, which have been the focus of many episodes. Other episodes have depicted the Krusty Krab being damaged or destroyed.

Krabby Patty

The Krusty Krab’s menu, the Galley Grub, consists mostly of ordinary fast food items, such as french fries and sodas. Its signature sandwich, the Krabby Patty, is celebrated, to a comic degree, by the citizens of Bikini Bottom. In The SpongeBob Movie: Sponge Out of Water, Mr. Krabs states: «The Krabby Patty is what ties us all together! Without it, there will be a complete breakdown of social order!»^[11] The sandwich comprises two buns, with the patty, lettuce, cheese, onions, tomatoes, ketchup, mustard, and pickles between them (in that order).^[12] The recipe of the patty is a closely guarded trade secret, which have led viewers to speculate about its contents.^[13][14] Several fan theories have been formed to guess the secret ingredient.^[15][16]

According to animator Vincent Waller, «there is absolutely no meat in the Krabby Patty. There’s no animal product in there», something which was always planned by series creator Stephen Hillenburg.^[17] Mr. Lawrence, a show writer and Plankton’s voice actor, explained that the show’s writers are not allowed to depict fish as food; he stated that there is no meat served in Bikini Bottom except at the Chum Bucket.^[18] Tom Kenny, the voice actor for SpongeBob, joked: «Krabby Patties are hummus!»^[18] Some commentators suggest that there is actually no secret ingredient, pointing to Mr. Krabs’ miserliness. A writer for Hollywood.com believes that it is «all a ruse that crafty Mr. Krabs came up with in order to stop Plankton from focusing on [t]he Chum Bucket. It’s legitimately brilliant marketing!»^[19] On the possibility that the secret Krabby Patty formula will be revealed in future episodes, Waller said in 2017 that he «would not count on it».^[20] In 2019, Waller stated that Hillenburg, who died in 2018, is the only person to have seen it.^[21]

Development

Along with SpongeBob’s pineapple house, the Krusty Krab was originally intended to be where «the show would return to again and again, and in which most of the action would take place».^[22] It debuted in «Help Wanted», the series premiere, and has since appeared in more than 80% of episodes as of 2018.^[23]

The Krusty Krab was inspired by series creator Stephen Hillenburg’s time as a fry cook and lobster boiler^[24] at a fast-food seafood restaurant^[25] during several summers after finishing high school.^[25] SpongeBob’s occupation was directly based on this experience,^[24] while Mr. Krabs was inspired by Hillenburg’s manager at the restaurant.^[26][27] However, the restaurant owner was not greedy; Hillenburg added this detail to «give him more personality».^[26]

When Hillenburg first created Mr. Krabs, his surname was spelled Crabs, and the name of the restaurant was the Crusty Crab. Hillenburg changed the spelling shortly before production began on the show’s pilot episode, deciding that K’s were funnier and more memorable.^[28] He based the building’s design on a lobster trap.^[29]

Appearances in other media

The restaurant was featured in the 2004 theatrical film The SpongeBob SquarePants Movie and its 2015 follow-up (where the secret Krabby Patty formula was a major plot device). It has been adapted to Broadway. The Krusty Krab and the Krabby Patty have been referenced or parodied throughout popular culture. In «Major League of Extraordinary Gentlemen», an episode of the sketch comedy Robot Chicken, a segment features Mr. Krabs using crab legs as the secret ingredient for Krabby Patties.^[30] Online, the Krusty Krab–Chum Bucket rivalry has been turned into memes.^[31][32]

The Krusty Krab has been included in many SpongeBob SquarePants toys, publications, and other merchandise. The Lego Group has released two Lego construction sets modeled after the Krusty Krab building.^[33][34] The Krusty Krab has also appeared in SpongeBob-related video games, such as SpongeBob SquarePants: Creature from the Krusty Krab, the title of which alludes to the restaurant. Viacom, which owns Nickelodeon, has earned millions of dollars on licensed products bearing the Krusty Krab name, mainly aquarium figurines and children’s play sets.^[23]

Cultural impact

Reception

The Krusty Krab has been recognized by numerous publications—including BuzzFeed,^[35] the New York Daily News,^[36] Screen Rant,^[37] and food website The Daily Meal^[38]—as a restaurant they wished were real. Similarly, as stated in Boston.com, «Sure, we can get crab cakes, but we wish we could try the Krusty Krab’s signature sandwich, the Krabby Patties. If only we could get a suit like Sandy’s and journey to Bikini Bottom».^[39] In another list published by The Daily Meal, the Krusty Krab was voted number one of «all the fictional spots currently on TV that our readers wished they could dine at».^[40] In 2016, Time magazine listed the Krusty Krab as one of the 18 most influential fictional companies.^[41]

Real-life versions

Imitations

External images
View of the exterior of Salta Burgers’ real-life Krusty Krab replica in Ramallah
Scene inside the building with tables, chairs, cash register booth, and other detailing similar to those of the television series.

The Krusty Krab has inspired several real-life establishments unaffiliated with Nickelodeon or its parent company, Viacom. In Santa Elena, Costa Rica, a restaurant called the Krusty Krab opened in 2012 but closed a year later.^[42] In Ramallah, West Bank, a company called Salta Burgers constructed a real-life Krusty Krab,^[43][44] which received online attention.^[45] It opened on July 24, 2014,^[46] serving seafood and its own version of the Krabby Patty;^[42][44][47] The restaurant was in operation as of 2017,^[48] but was shut down by 2019.^[49] Some commentators, like in the Houston Press noted of these foreign imitations that «The long arm of U.S. trademark law doesn’t reach across international waters. Every country has its own filing process that must be followed».^[50] In Moscow, a Krusty Krab-themed restaurant called The Krusty Krab Cafe opened in 2016 and also makes unofficial Krabby Patties.^[51] In Davao City, Philippines, a coffee shop opened in 2017 and sells Krabby Patty-inspired sandwiches; it was named KrustyKrub Cafe because the son of its husband-and-wife owners is a fan of the show.^[52]

In January 2016, Viacom sued IJR Capital Investments after learning that it had applied to trademark the Krusty Krab name at the U.S. Patent and Trademark Office (USPTO) in December 2014.^[53] The latter was planning to open two restaurants adopting the moniker in Houston and Los Angeles.^[23] In the lawsuit, Viacom claimed that the proposed restaurants would be an infringement, even though Viacom had not filed a formal trademark for the Krusty Krab name.^[54] IJR owner, Javier Ramos Jr. claimed he thought of the name, referring to «the crust that sticks to the top of crabs when they are put in a seafood boil».^[23] He claimed not to have heard of the Krusty Krab in SpongeBob SquarePants, and that he chose it after checking Google and finding no restaurants using that name.^[55] While the USPTO approved IJR’s trademark application,^[53][23] a Texas federal judge ruled in January 2017 that IJR violated Viacom’s rights to the SpongeBob property,^[53][56][57] citing «ownership of a trademark is established by use, not by registration».^[53] The U.S. Court of Appeals for the Fifth Circuit decided in May 2018 that Viacom deserves trademark protection for the Krusty Krab, and that IJR cannot use it.^[23][55]

San Diego Comic-Con 2019

In celebration of the 20th anniversary of SpongeBob, Nickelodeon recreated the Krusty Krab building at the 2019 San Diego Comic-Con.^[58][59] Inside, attendees could play an interactive game in which they must complete food orders before running out of time.^[60][61] It was part of Nickelodeon’s 1,800-square-foot (170 m²) booth^[60] at the event, which was dedicated to the show.^[58] It featured real-life replicas of Mrs. Puff’s Boating School and the Chum Bucket, which stood 22 feet (6.7 m) tall and allowed attendees to buy collectibles and have autographs from the show’s cast members.^[60][61] The Los Angeles Times reported that the Bikini Bottom setup «drew hundreds of nostalgic fans» on the first day of the convention.^[62] Adweek named it among its ten «Favorite TV-Themed Activations at Comic-Con 2019».^[63]

References

Bibliography

• Beck, Jerry (2013). The SpongeBob SquarePants Experience: A Deep Dive Into the World of Bikini Bottom. Insight Editions. ISBN 978-1-60887-184-1.

External links

• The Krusty Krab’s official profile on Facebook

Как переводится Krusty Krab?

Crust – это хруст и все что хрустит, например хрустящая корочка у пиццы которую обычно не едят будет pizza crust. Это созвучно с Christ, то есть Христос, а имя Иисус – Jesus – можно переделать как Cheesus – от слова сыр. В итоге получается Cheesus Crust, и именно в такой вот пиццерии с религиозной атмосферой сидели герои фильма “Девушка моего лучшего друга”. Итак, получается что написанный с другой буквы Krusty Crab переводится как Краб с корочкой. Ну а клоун Krusty из Симпсонов скорее всего назван так из-за сухого хруста который он издает когда смеется.

Красти Краб (англ. The Krusty Krab) — вымышленный ресторан быстрого питания из американского мультсериала «Губка Боб Квадратные Штаны». Он славится своим фирменным крабсбургером, рецепт которого является строго охраняемой коммерческой тайной.

Роль в мультсериале «Губка Боб Квадратные Штаны»

Красти Краб — известный ресторан быстрого питания в подводном городе Бикини Боттом. Он принадлежит Юджину Крабсу и управляется им; также Юджин Крабс изобрёл знаменитый крабсбургер. У мистера Крабса два сотрудника: Сквидвард Тентаклс и Губка Боб Квадратные Штаны, которые работают кассиром и поваром соответственно. Патрик Стар также несколько раз работал в Красти Краб на различных должностях.

Через дорогу от Красти Краб находится Чам Баккет — ещё один ресторан быстрого питания, которым владеют и управляют Планктон и Карен. Планктон — это бывший лучший друг мистера Крабса, который позже стал его главным конкурентом. Бесплодные попытки Планктона украсть секретную формулу крабсбургера, чтобы воспроизвести гамбургеры и вывести Красти Краб из бизнеса, являются основным сюжетом на протяжении всех серий.

Красти Краб обычно привлекает клиентов из Бикини Боттом из-за известного вкуса крабсбургера и того факта, что в ресторане Планктона есть меню, состоящее из чама (приманки, состоящей из частей рыбы), которую другие персонажи считают в основном несъедобной^[2]. В результате Красти Краб стал одним из самых успешных ресторанов города^[3]. В мультсериале Губка Боб называет его «лучшим рестораном, когда-либо созданным для еды»^[4]. Мистер Крабс часто использует популярность своего ресторана: например, завышает цены^[5] и взимает плату со своих сотрудников за использование услуг здания^[6].

В серии «Видеокурс для сотрудников Красти Краба» показано, что ресторан Красти Краб изначально был домом для престарелых под названием Расти Краб, который мистер Крабс приобрёл и превратил в ресторан. В другом эпизоде ресторан также был пиратским кораблём, принадлежавшим мистеру Крабсу до того, как он начал свой бизнес^[7]. В течение всего шоу ресторан претерпел множество временных изменений: например, он работал круглосуточно без выходных и был преобразован в отель, что было в центре внимания многих эпизодов. В других эпизодах Красти Краб был повреждён или разрушен.

Развитие

Наряду с домом Губки Боба, Красти Краб изначально задумывался как место, «где шоу будет возвращаться снова и снова и в котором будет происходить большая часть действия»^[8]. Он дебютировал в серии «Требуется помощник», премьере сериала, и с тех пор появлялся в более чем 80 % эпизодов по состоянию на 2018 год.

Красти Краб был вдохновлён создателем сериала Стивеном Хилленбергом, когда он в течение нескольких лет после окончания средней школы работал поваром и бойлером для лобстеров в рыбном ресторане быстрого питания. Занятие Губки Боба было напрямую основано на этом опыте, в то время как мистер Крабс был вдохновлён менеджером Хилленберга в ресторане. Однако хозяин ресторана не был жадным; Хилленберг добавил эту деталь, чтобы «придать ему больше индивидуальности».

Появления в других СМИ

Ресторан был показан в полнометражном фильме 2004 года «Губка Боб Квадратные Штаны» и его продолжении 2015 года (где секретная формула крабсбургера была основным сюжетным ходом). Он был адаптирован для Бродвея. Красти Краб и крабсбургер упоминались или пародировались в массовой культуре. В эпизоде из комедии «Робоцып», в одном из сегментов, мистер Крабс использует крабовые ноги в качестве секретного ингредиента для крабсбургеров. В сети соперничество Красти Краб и Чам Баккет превратилось в мемы.

Красти Краб был включён во многие игрушки, публикации и другие товары Губки Боба. Lego Group выпустила два конструктора Lego по образцу здания Красти Краб^[9]. Красти Краб также появлялся в видеоиграх, связанных с Губкой Бобом, таких как «SpongeBob SquarePants: Creature from the Krusty Krab», название которого отсылает к ресторану. Viacom, которой принадлежит Nickelodeon, заработала миллионы долларов на лицензионных продуктах, носящих имя Красти Краб, в основном на фигурках для аквариумов и детских игровых наборах.

Культурное влияние

Приём

Красти Краб был признан многочисленными публикациями (включая BuzzFeed, New York Daily News и Screen Rant) как ресторан, для которого они хотели, чтобы он был настоящим. Точно так же, как сказано на сайте Boston.com: «Конечно, мы можем заказать крабовые пирожные, но мы хотели бы попробовать фирменный крабсбургер. Если бы только мы могли получить костюм, как у Сэнди, и отправиться в Бикини Боттом»^[10]. В другом списке, опубликованном The Daily Meal, Красти Краб был назван номером один из «всех вымышленных роликов, показываемых в настоящее время на телевидении, в которых наши читатели хотели бы пообедать». В 2016 году журнал Time включил Красти Краб в число 18 самых влиятельных вымышленных компаний^[11].

Реальные версии

Имитации

Красти Краб послужил источником вдохновения для создания нескольких реальных заведений, не связанных с Nickelodeon или его материнской компанией Viacom. В Санта-Елене, Коста-Рика, ресторан под названием «Krusty Krab» открылся в 2012 году, но закрылся годом позже. В Рамаллахе, Палестина, компания Salta Burgers сконструировала настоящий Красти Краб^[12][13], который привлёк внимание в сети. Он открылся 24 июля 2014 года, в нём подают морепродукты и собственный вариант крабсбургера; но он был закрыт к 2019 году^[14]. Некоторые комментаторы, например в Houston Press, отметили эти иностранные имитации: «Длинная рука закона США о товарных знаках не распространяется через международные воды. В каждой стране существует свой собственный процесс подачи документов, которому необходимо следовать». В Москве в 2016 году открылся тематический ресторан Красти Краб под названием «The Krusty Krab Cafe», который также готовит неофициальные крабсбургеры. В городе Давао в 2017 году открылась кофейня, в которой продаются крабсбургеры; она была названа «KrustyKrab Cafe», потому что сын её хозяев — фанат мультсериала.

В январе 2016 года Viacom подала в суд на IJR Capital Investments, узнав, что в декабре 2014 года компания подала заявку на регистрацию товарного знака Krusty Krab в Бюро патентов и товарных знаков США (USPTO). Последний планировал открыть два ресторана под этим названием в Хьюстоне и Лос-Анджелесе^[15]. В иске Viacom утверждала, что предложенные рестораны будут нарушением, даже несмотря на то, что Viacom не зарегистрировал официальный товарный знак на имя Красти Краб^[16]. Владелец IJR Хавьер Рамос-младший заявил, что придумал это название, имея в виду «корку, которая прилипает к крабам, когда их помещают в кипячение морепродуктов». Он утверждал, что не слышал о Красти Крабе из мультсериала «SpongeBob SquarePants» и что он выбрал его после проверки Google, не найдя ресторанов с таким названием. Хотя ВПТЗ США одобрило заявку IJR на товарный знак, федеральный судья Техаса постановил в январе 2017 года, что IJR нарушил права Viacom на собственность Губки Боба, со ссылкой на то, что право собственности на товарный знак установлено использовать, а не по регистрации. В мае 2018 года Апелляционный суд США пятого округа постановил, что Viacom заслуживает защиты товарного знака Krusty Krab и что IJR не может его использовать.

В честь 20-летия «Губки Боба» Nickelodeon воссоздал здание «Красти Краба» на San Diego Comic-Con International в 2019 году^[17][18]. Внутри посетители могли сыграть в интерактивную игру, в которой они должны были выполнять заказы на еду, пока не закончилось время^[19][20].

Примечания

Ссылки

• Официальная страница Красти Краб в социальной сети Facebook

Эта страница в последний раз была отредактирована 10 ноября 2022 в 23:37.

Как только страница обновилась в Википедии она обновляется в Вики 2.
Обычно почти сразу, изредка в течении часа.

Красти Краб (англ. Krusty Krab) — это ресторан быстрого питания в Бикини Боттом, основанный и принадлежащий Юджину Крабсу. Является конкурентом ресторана «Чам Баккет».

История

Мистер Крабс любит деньги, и он открыто заботится о своей прибыли прежде всего. Из-за этого он платит своим сотрудникам очень дешево, но Губка Боб не заботится и продает свою еду по дорогим ценам.

Причина, по которой ресторан так популярен, заключается в крабсбургере, бургере с очень секретным рецептом, который почти всегда был фирменным блюдом Красти Краб. Другие продукты питания включают в себя различные напитки, а также подводные продукты, такие как кусочки кораллов и кольца ламинарии.

Сотрудники «Красти Краба» — это Губка Боб Квадратные Штаны — повар и Сквидвард Тэнтеклс — кассир.

Губка Боб любит свою работу и отлично справляется с ней, в то время как Сквидвард — полная противоположность, ненавидит свою работу и ужасен в ней. Эти два сотрудника прекрасно работают вместе (по словам Губки Боба) и ужасно (по словам Сквидварда); Сквидвард раздражен Губкой Бобом, в то время как Губка Боб считает его одним из своих лучших друзей и коллег.

Главный конкурент Красти Краба по бизнесу — это Чам Баккет, принадлежащее Планктону, злейшему врагу мистера Крабса и бывшему лучшему другу.

Первоначально Стивен Хилленберг называл Красти Краб «Crusty Crab», но он решил, что намеренное неправильное написание буквы «С» вместо «К» было более забавным.

Само здание, возможно, когда-то было старой ловушкой для омаров в Новой Англии, так как оно очень похоже на нее. Возможно, первоначальные владельцы нашли ловушку, лежащую на дне океана, и починили ее, превратив в здание. Другая теория заключается в том, что здание могло быть специально спроектировано так, чтобы походить на ловушку для омаров, чтобы оно выглядело более морским, чем обычное здание.

По одной из версий происхождения, Красти Краб родился, когда мистер Крабс, который был изолирован в глубокой депрессии после службы в армии, которая казалась бесконечной, приобрел обанкротившийся дом престарелых под названием «Ржавый Краб».

Однако в другой версии происхождения, изображающей, что мистер Крабс когда-то был моряком-пиратом и что Красти Краб изначально был его кораблем.

Однако говорят, что, отойдя от пиратства, мистер Крабс продал свой корабль. После этого он мог бы купить дом престарелых, и вполне возможно, что это было совпадение, что он назывался «Ржавый Краб» и имел тот же дизайн корпуса, что и корабль мистера Крабса.

В серии «Друг или враг», раскрывающей происхождение соперничества мистера Крабса и Планктона, показано, что мистер Крабс впервые занялся фастфудом в детстве. Секретная формула крабсбургера была создана, когда во время борьбы Крабса и Планктона; была сломана полка, заставляя различные ингредиенты скользить в булочки. Однако в других эпизодах, особенно в «Породниться с врагом», говорится, что крабсбургер и его формула являются семейным рецептом, например, в «Недотёпы и драконы», который показывает, что крабсбургер впервые был подан в средневековые времена королем Крабсом, предком мистера Крабса. Что касается зарплаты, то Сквидвард и Губка Боб, единственные два сотрудника, кроме своего босса мистера Крабса, имеют различную зарплату в зависимости от эпизода, который в основном предназначен для шутки. В некоторых случаях им платят реальную (если не минимальную) зарплату, в то время как некоторые другие случаи показывают, что они действительно должны платить мистеру Крабсу (это наиболее заметно в эпизоде «Забастовка Сквидварда», где Сквидвард вынужден платить за свои услуги). «Обед из одного блюда» показывает, что мистер Крабс платит Губке Бобу дурацкими баксами, фальшивой валютой, которая, очевидно, не имеет никакой ценности, только для кляпа.

О ресторане

Описание

Этот ресторан служит центром всех учреждений Красти Краб. Также это самый популярный ресторан в Бикини Боттом. Мистер Крабс любит деньги, и, как оказалось, этот ресторан приносит большие деньги, но его любовь к деньгам не дает нормально заплатить своим сотрудникам, которых всего-то два.

Причина популярности ресторана кроется в так называемом секретном рецепте крабсбургера, про который мы и не узнаем. Другие блюда и напитки — это типичные продукты быстрого питания, такие как картофель-фри и газированные напитки, а также другие подводные продукты. Все эти элементы составляют меню в Красти Краб.

В ресторане Губка Боб Квадратные Штаны — повар, а Сквидвард — кассир. Губка Боб любит свою работу и отлично подходит для нее, в то время как Сквидвард ненавидит свою работу и всячески пытается увильнуть от неё.

Основным конкурентом бизнеса Красти Краб является Помойное ведро, принадлежащее Шелдону Планктону, злейшему врагу Крабса. В основном Чам Бакет не составляет никакой конкуренции Красти Крабу, но бывают поистине дьявольские планы Планктона, которые способны на то, чтобы парализовать работу ресторана. Так, когда-то Планктону удалось подписать петицию о строительстве шоссе, проходящего прямо по Медузьим полям, по самому Красти Крабу и ведущее прямо в Чам Бакет. Но, Губка Боб со своими друзьями побеждают, разрушив шоссе.

Само здание, возможно, когда-то было старой ловушкой для лобстеров в Новой Англии, так как оно очень похоже на нее. Первоначальные владельцы, возможно, нашли ловушку, лежащую на дне океана, отремонтировали ее и превратили в здание. Другая теория заключается в том, что здание могло быть специально спроектировано так, чтобы оно напоминало ловушку для омаров, дабы оно могло выглядеть более морским, чем обычное здание.

Дизайн

Внешний вид

Здание Красти Краба имеет деревянную форму и стеклянные окна и выглядит снаружи как старая лобстерская ловушка. Перед зданием есть большой моллюск, похожий на тот, который используется в ресторанах быстрого питания в реальной жизни, и пять международных морских сигнальных флагов над входной дверью.

Лодко-стоянка

У Красти Краба нет парковки, хотя лодки всегда припарковывают снаружи на дороге, окружающей ресторан.

Обслуживание «Не выходя из лодки»

Такой вид обслуживания наблюдается в течение первых четырех сезонов, но его наиболее заметный вид — в эпизоде «Довозить до слёз», когда Мистер Краб представляет его Губке Бобу. Он исчезает до эпизода «Не выходя из лодки», когда неправильно отрегулированное отверстие ошибочно принимается за окно обслуживания, вызывая хаос в Красти Краб. Его целью было служить путешественникам и туристам, которые не успели поесть в Красти Крабе. В «Довозить до слёз» он похож на современное окно. Также такой вид обслуживания появился в полнометражном мультфильме «Губка Боб в 3D».

Интерьер

Как и другие здания в серии, интерьер Красти Краба иногда сильно противоречит другим эпизодам. Основной план Красти Краба состоит из одной основной зоны питания, кухни, офиса Мистера Краба и туалета в отдельных комнатах в задней части здания. Существует также воронье гнездо, расположенное в одном из столбов.

Столовая

Стенд для заказов состоит из небольшой лодки прямо перед окном, ведущим на кухню.

Столы сделаны в виде штурвала парусного судна, с бочками в качестве стульев. Рядом с кухонной дверью находится стенд для заказов, где расположен кассовый аппарат и работает Сквидвард. Он принимает заказы клиентов и отдаёт их Губке Бобу через окно заказа.

Офис

В крайнем левом углу находится офис мистера Крабса, где он работает в качестве директора, с денежным сейфом, столом, выполненным из старого морского сундука, стульями, сделанными из старых бочек, картинками, деньгами на стене и.т.д. Существует также дверь на кухню. В сейфе лежит секретная формула крабсбургера.

Кухня

На кухне Губка Боб делает крабсбургеры и хранит моющие средства. На кухне есть гриль для приготовления котлет, есть шкафы для хранения ингредиентов.

Гриль стоит над окном заказа, чтобы Губка Боб мог легко дать крабсбургеры Сквидварду. Справа от гриля находится фритюрница. На задней стенке — шкаф и несколько деревянных бочек. Возле одной из стен постоянно есть бутылка кетчупа, горчицы и майонеза на кухонной полке, а также много кастрюль, висящих на стене.

Туалет

Справа от кухни находится туалет, в нём есть писсуары, унитазы и раковины.

Меню

Меню часто отображается по-разному. Меню обычно содержит блюда, гарниры и напитки. Крабсбургер присутствует в каждом меню в когда либо показанным в мультсериале. В серии «Пикули» в самом низу меню очень мелким шрифтом написано о том, что возврат денег гарантирован, однако в других эпизодах возврат отсутствует. Самое большое меню было показано в серии «Морской Супермен и Очкарик 5».

Меню:

• Взрослый крабсбургер
• Мотобургер
• Совет художнику
• Плачущий Джонни
• Дюжина плачущих коров на ферме
• Двойной бифбургер
• Картофель фри
• Красти-дог
• Хлюпик
• Королевский ультра замечательный крабовый пудинг на палочке (с майонезом)
• Шампунь
• Крабьи котлеты Делюкс
• Двойной крабсбургер Делюкс
• Пицца
• Пескучий тост
• Тошнотный крабсбургер
• Салат

Интересные факты

• В некоторых эпизодах клиенты едят крабсбургеры ещё до прихода Губки Боба на работу. Возможно они их получают из склада крабсбургеров, который засветился в серии «Только один кусочек», либо мистер Крабс и Сквидвард знают как их готовить.
• В короткометражке «The Endless Summer» двери Красти Краба синие, а не жёлтые.
• В эпизоде «Сквидвард приходит в гости» в дубляже от творческой группы студии «Арт-Дубляж» название ресторана было переведено как «Сварливый Краб».

The Krusty Krab

Series	SpongeBob SquarePants
Type	Fast food restaurant
First appearance	«Help Wanted» (1999)
Location	Bikini Bottom
Owner	Eugene Krabs
Employees	SpongeBob SquarePants (fry cook) Squidward Tentacles (cashier)
Products	Krabby Patties
Slogan	«Come Spend Your Money Here!»[1]

The Krusty Krab is a fictional fast food restaurant in the American animated television series SpongeBob SquarePants. It is famous for its signature burger, the Krabby Patty, the formula to which is a closely guarded trade secret.

The restaurant was founded by Eugene H. Krabs (Mr. Krabs), who is also the owner and manager. It has two full-time employees: SpongeBob SquarePants, who works as the fry cook; and Squidward Tentacles, who works as the cashier. The Krusty Krab is deemed «the finest eating establishment ever established for eating» in Bikini Bottom, and it is constantly challenged by its primary competitor, the Chum Bucket, which is operated by Mr. Krabs’ nemesis and former best friend, Plankton.

One of the main settings of the series, the Krusty Krab was introduced in the pilot episode, «Help Wanted«, where SpongeBob applies for the fry cook job at the restaurant. The Krusty Krab has also been featured in other media, including a theatrical film series, a Broadway musical, video games, and toys. The restaurant has been referenced or parodied throughout popular culture. It has also inspired real-life establishments.

Role in SpongeBob SquarePants

The Krusty Krab is a prominent fast food restaurant in the underwater city of Bikini Bottom. It is owned and operated by Eugene H. Krabs (Mr. Krabs), who invented its famous Krabby Patty sandwich.^[2] Mr. Krabs has two employees: Squidward Tentacles and SpongeBob SquarePants, who work as the cashier and fry cook, respectively. Patrick Star has also worked at the Krusty Krab for several brief stints in a variety of positions.

Located across the street from the Krusty Krab is the Chum Bucket, another fast food restaurant owned and operated by Plankton and Karen.^[2] Plankton, Mr. Krabs’ former best friend,^[2] later became his arch-competitor;^[3] Plankton’s futile attempts at stealing the secret Krabby Patty recipe to replicate the burgers and put the Krusty Krab out of business is a major plot point throughout the series.

The Krusty Krab usually attracts customers from Bikini Bottom because of the Krabby Patty’s renowned taste and the fact that Plankton’s restaurant has a menu consisting of chum (bait consisting of fish parts), which is considered mostly inedible by the other characters.^[4] As a result, the Krusty Krab has become one of the most successful restaurants in the city.^[5] In the show, SpongeBob calls it «the finest eating establishment ever established for eating».^[6] Mr. Krabs frequently exploits his restaurant’s popularity, such as engaging in price gouging^[7] and charging his own employees for use of the building’s services.^[8]

In one episode, the Krusty Krab building is shown to have originally been a run-down retirement home called the Rusty Krab, which Mr. Krabs acquired and converted into a restaurant.^[5] In another episode, the restaurant was also the name of a pirate ship owned by Mr. Krabs before he started the business.^[9] The restaurant has seen a lot of temporary changes throughout the show, such as operating 24/7 and being transformed into a hotel, which have been the focus of many episodes. Other episodes have depicted the Krusty Krab being damaged or destroyed.

Krabby Patty

The Krusty Krab’s menu, the Galley Grub, consists mostly of ordinary fast food items, such as french fries and sodas. Its signature sandwich, the Krabby Patty, is celebrated, to a comic degree, by the citizens of Bikini Bottom. In The SpongeBob Movie: Sponge Out of Water, Mr. Krabs states: «The Krabby Patty is what ties us all together! Without it, there will be a complete breakdown of social order!»^[10] The sandwich comprises two buns, with the patty, lettuce, cheese, onions, tomatoes, ketchup, mustard, and pickles between them, (in that order).^[11] The recipe of the patty is a closely guarded trade secret, which have led viewers to speculate about its contents.^[12][13] Several fan theories have been formed to guess the secret ingredient.^[14][15]

According to animator Vincent Waller, «there is absolutely no meat in the Krabby Patty. There’s no animal product in there», something which was always planned by series creator Stephen Hillenburg.^[16] Mr. Lawrence, a show writer and Plankton’s voice actor, explained that the show’s writers are not allowed to depict fish as food; he stated that there is no meat served in Bikini Bottom except at the Chum Bucket.^[17] Tom Kenny, the voice actor for SpongeBob, joked: «Krabby Patties are hummus!»^[17] Some commentators suggest that there is actually no secret ingredient, pointing to Mr. Krabs’ miserliness. A writer for Hollywood.com believes that it is «all a ruse that crafty Mr. Krabs came up with in order to stop Plankton from focusing on [t]he Chum Bucket. It’s legitimately brilliant marketing!»^[18] On the possibility that the secret Krabby Patty formula will be revealed in future episodes, Waller said in 2017 that he «would not count on it».^[19] In 2019, Waller stated that Hillenburg^{[lower-alpha 1]} is the only person to have seen it.^[20]

Development

Along with SpongeBob’s pineapple house, the Krusty Krab was originally intended to be where «the show would return to again and again, and in which most of the action would take place».^[21] It debuted in «Help Wanted«, the series premiere, and has since appeared in more than 80% of episodes as of 2018
.^[22]

The Krusty Krab was inspired by series creator Stephen Hillenburg’s time as a fry cook and lobster boiler^[23] at a fast-food seafood restaurant^[24] during several summers after finishing high school.^[24] SpongeBob’s occupation was directly based on this experience,^[23] while Mr. Krabs was inspired by Hillenburg’s manager at the restaurant.^[25][26] However, the restaurant owner was not greedy; Hillenburg added this detail to «give him more personality».^[25]

When Hillenburg first created Mr. Krabs, his surname was spelled Crabs, and the name of the restaurant was the Crusty Crab. Hillenburg changed the spelling shortly before production began on the show’s pilot episode, deciding that K’s were funnier and more memorable.^[27] He based the building’s design on a lobster trap.^[28]

Appearances in other media

The restaurant was featured in the 2004 theatrical film The SpongeBob SquarePants Movie and its 2015 follow-up (where the secret Krabby Patty formula was a major plot device). It has been adapted to Broadway. The Krusty Krab and the Krabby Patty have been referenced or parodied throughout popular culture. In «Major League of Extraordinary Gentlemen», an episode of the sketch comedy Robot Chicken, a segment features Mr. Krabs using crab legs as the secret ingredient for Krabby Patties.^[29] Online, the Krusty Krab–Chum Bucket rivalry has been turned into memes.^[30][31]

The Krusty Krab has been included in many SpongeBob SquarePants toys, publications, and other merchandise. The Lego Group has released two Lego construction sets modeled after the Krusty Krab building.^[32][33] The Krusty Krab has also appeared in SpongeBob-related video games, such as SpongeBob SquarePants: Creature from the Krusty Krab, the title of which alludes to the restaurant. Viacom, which owns Nickelodeon, has earned millions of dollars on licensed products bearing the Krusty Krab name, mainly aquarium figurines and children’s play sets.^[22]

Cultural impact

Reception

The Krusty Krab has been recognized by numerous publications—including BuzzFeed,^[34] the New York Daily News,^[35] Screen Rant,^[36] and food website The Daily Meal^[37]—as a restaurant they wished were real. Similarly, as stated in Boston.com, «Sure, we can get crab cakes, but we wish we could try the Krusty Krab’s signature sandwich, the Krabby Patties. If only we could get a suit like Sandy’s and journey to Bikini Bottom».^[38] In another list published by The Daily Meal, the Krusty Krab was voted number one of «all the fictional spots currently on TV that our readers wished they could dine at».^[39] In 2016, Time magazine listed the Krusty Krab as one of the 18 most influential fictional companies.^[40]

Real-life versions

Imitations

External images

View of the exterior of Salta Burgers’ real-life Krusty Krab replica in Ramallah

Scene inside the building with tables, chairs, cash register booth, and other detailing similar to those of the television series.

The Krusty Krab has inspired several real-life establishments unaffiliated with Nickelodeon or its parent company, Viacom. In Santa Elena, Costa Rica, a restaurant called the Krusty Krab opened in 2012 but closed a year later.^[41] In Ramallah, Palestine, a company called Salta Burgers constructed a real-life Krusty Krab,^[42][43] which received online attention.^[44] It opened on July 24, 2014,^[45] serving seafood and its own version of the Krabby Patty;^[41][43][46] as of 2017
, the restaurant is still in operation.^[47] Some commentators, like in the Houston Press noted of these foreign imitations that «The long arm of U.S. trademark law doesn’t reach across international waters. Every country has its own filing process that must be followed».^[48] In Moscow, a Krusty Krab-themed restaurant called The Krusty Krab Café opened in 2016 and also makes unofficial Krabby Patties.^[49] In Davao City, Philippines, a coffee shop opened in 2017 and sells Krabby Patty-inspired sandwiches; it was named KrustyKrub Cafe because the son of its husband-and-wife owners is a fan of the show.^[50]

In January 2016, Viacom sued IJR Capital Investments after learning that it had applied to trademark the Krusty Krab name at the U.S. Patent and Trademark Office (USPTO) in December 2014.^[51] The latter was planning to open two restaurants adopting the moniker in Houston and Los Angeles.^[22] In the lawsuit, Viacom claimed that the proposed restaurants would be an infringement, even though Viacom had not filed a formal trademark for the Krusty Krab name.^[52] IJR owner, Javier Ramos Jr. claimed he thought of the name, referring to «the crust that sticks to the top of crabs when they are put in a seafood boil».^[22] He claimed not to have heard of the Krusty Krab in SpongeBob SquarePants, and that he chose it after checking Google and finding no restaurants using that name.^[53] While the USPTO approved IJR’s trademark application,^[51][22] a Texas federal judge ruled in January 2017 that IJR violated Viacom’s rights to the SpongeBob property,^[51][54][55] citing «ownership of a trademark is established by use, not by registration».^[51] The U.S. Court of Appeals for the Fifth Circuit decided in May 2018 that Viacom deserves trademark protection for the Krusty Krab, and that IJR cannot use it.^[22][53]

San Diego Comic-Con 2019

In celebration of the 20th anniversary of SpongeBob, Nickelodeon recreated the Krusty Krab building at the 2019 San Diego Comic-Con.^[56][57] Inside, attendees could play an interactive game in which they must complete food orders before running out of time.^[58][59] It was part of Nickelodeon’s 1,800-square-foot (170 m²) booth^[58] at the event, which was dedicated to the show.^[56] It featured real-life replicas of Mrs. Puff‘s Boating School and the Chum Bucket, which stood 22 feet (6.7 m) tall and allowed attendees to buy collectibles and have autographs from the show’s cast members.^[58][59] The Los Angeles Times reported that the Bikini Bottom setup «drew hundreds of nostalgic fans» on the first day of the convention.^[60] Adweek named it among its ten «Favourite TV-Themed Activations at Comic-Con 2019».^[61]

Footnotes

References

Bibliography

• Beck, Jerry (2013). The SpongeBob SquarePants Experience: A Deep Dive Into the World of Bikini Bottom. Insight Editions. ISBN 978-1-60887-184-1. https://books.google.com/books?id=aPRymAEACAAJ.

External links

• Krusty Krab on Facebook

SpongeBob SquarePants
Characters	SpongeBob SquarePants • Patrick Star • Sandy Cheeks • Squidward Tentacles • Mr. Krabs • Plankton • Mrs. Puff • Mermaid Man and Barnacle Boy
Production	Cast members • Guest stars • Awards and nominations
Media releases	Episodes (Legends of Bikini Bottom) • Films (The SpongeBob SquarePants Movie • The SpongeBob Movie: Sponge Out of Water) • Square Roots: The Story of SpongeBob SquarePants
Seasons	1 • 2 • 3 • 4 • 5 • 6 • 7 • 8 • 9
Episodes	«Help Wanted» • «Pizza Delivery» • «Rock Bottom» • «Christmas Who?» • «Band Geeks» • «Graveyard Shift» • «Sailor Mouth» • «Chocolate with Nuts» • «The Sponge Who Could Fly» • «Have You Seen This Snail?» • «Dunces and Dragons» • «Best Day Ever» • «Friend or Foe» • «Atlantis SquarePantis» • «Pest of the West» • «What Ever Happened to SpongeBob?» • «SpongeBob SquarePants vs. The Big One» • «To SquarePants or Not to SquarePants» • «Truth or Square» • «The Clash of Triton» • «SpongeBob’s Last Stand» • «The Great Patty Caper» • «It’s a SpongeBob Christmas!» • «Extreme Spots» • «SpongeBob, You’re Fired»
Locations	Bikini Bottom • Krusty Krab
Miscellaneous	Merchandise • SpongeBob Comics • Attractions (Jimmy Neutron’s Nicktoon Blast • SpongeBob SquarePants 4-D • SpongeBob SquarePants Rock Bottom Plunge • SpongeBob SquarePants 4D: The Great Jelly Rescue • Universal’s Superstar Parade • The SpongeBob Musical
Related articles	Stephen Hillenburg • Nickelodeon Animation Studio • Rocko’s Modern Life • Rough Draft Studios • Spongiforma squarepantsii • United Plankton Pictures

The Krusty Krab

Series	SpongeBob SquarePants
Type	Fast food restaurant
First appearance	«Help Wanted» (1999)
Location	Bikini Bottom
Owner	Eugene Krabs
Employees	SpongeBob SquarePants (fry cook) Squidward Tentacles (cashier)
Products	Krabby Patties
Slogan	«Come Spend Your Money Here!»[1]

The Krusty Krab is a fictional fast food restaurant in the American animated television series SpongeBob SquarePants. It is famous for its signature burger, the Krabby Patty, the formula to which is a closely guarded trade secret.

The restaurant was founded by Eugene H. Krabs (Mr. Krabs), who is also the owner and manager. It has two full-time employees: SpongeBob SquarePants, who works as the fry cook; and Squidward Tentacles, who works as the cashier. The Krusty Krab is deemed «the finest eating establishment ever established for eating» in Bikini Bottom, and it is constantly challenged by its primary competitor, the Chum Bucket, which is operated by Mr. Krabs’ nemesis and former best friend, Plankton.

One of the main settings of the series, the Krusty Krab was introduced in the pilot episode, «Help Wanted«, where SpongeBob applies for the fry cook job at the restaurant. The Krusty Krab has also been featured in other media, including a theatrical film series, a Broadway musical, video games, and toys. The restaurant has been referenced or parodied throughout popular culture. It has also inspired real-life establishments.

Role in SpongeBob SquarePants

The Krusty Krab is a prominent fast food restaurant in the underwater city of Bikini Bottom. It is owned and operated by Eugene H. Krabs (Mr. Krabs), who invented its famous Krabby Patty sandwich.^[2] Mr. Krabs has two employees: Squidward Tentacles and SpongeBob SquarePants, who work as the cashier and fry cook, respectively. Patrick Star has also worked at the Krusty Krab for several brief stints in a variety of positions.

Located across the street from the Krusty Krab is the Chum Bucket, another fast food restaurant owned and operated by Plankton and Karen.^[2] Plankton, Mr. Krabs’ former best friend,^[2] later became his arch-competitor;^[3] Plankton’s futile attempts at stealing the secret Krabby Patty recipe to replicate the burgers and put the Krusty Krab out of business is a major plot point throughout the series.

The Krusty Krab usually attracts customers from Bikini Bottom because of the Krabby Patty’s renowned taste and the fact that Plankton’s restaurant has a menu consisting of chum (bait consisting of fish parts), which is considered mostly inedible by the other characters.^[4] As a result, the Krusty Krab has become one of the most successful restaurants in the city.^[5] In the show, SpongeBob calls it «the finest eating establishment ever established for eating».^[6] Mr. Krabs frequently exploits his restaurant’s popularity, such as engaging in price gouging^[7] and charging his own employees for use of the building’s services.^[8]

In one episode, the Krusty Krab building is shown to have originally been a run-down retirement home called the Rusty Krab, which Mr. Krabs acquired and converted into a restaurant.^[5] In another episode, the restaurant was also the name of a pirate ship owned by Mr. Krabs before he started the business.^[9] The restaurant has seen a lot of temporary changes throughout the show, such as operating 24/7 and being transformed into a hotel, which have been the focus of many episodes. Other episodes have depicted the Krusty Krab being damaged or destroyed.

Krabby Patty

The Krusty Krab’s menu, the Galley Grub, consists mostly of ordinary fast food items, such as french fries and sodas. Its signature sandwich, the Krabby Patty, is celebrated, to a comic degree, by the citizens of Bikini Bottom. In The SpongeBob Movie: Sponge Out of Water, Mr. Krabs states: «The Krabby Patty is what ties us all together! Without it, there will be a complete breakdown of social order!»^[10] The sandwich comprises two buns, with the patty, lettuce, cheese, onions, tomatoes, ketchup, mustard, and pickles between them, (in that order).^[11] The recipe of the patty is a closely guarded trade secret, which have led viewers to speculate about its contents.^[12][13] Several fan theories have been formed to guess the secret ingredient.^[14][15]

According to animator Vincent Waller, «there is absolutely no meat in the Krabby Patty. There’s no animal product in there», something which was always planned by series creator Stephen Hillenburg.^[16] Mr. Lawrence, a show writer and Plankton’s voice actor, explained that the show’s writers are not allowed to depict fish as food; he stated that there is no meat served in Bikini Bottom except at the Chum Bucket.^[17] Tom Kenny, the voice actor for SpongeBob, joked: «Krabby Patties are hummus!»^[17] Some commentators suggest that there is actually no secret ingredient, pointing to Mr. Krabs’ miserliness. A writer for Hollywood.com believes that it is «all a ruse that crafty Mr. Krabs came up with in order to stop Plankton from focusing on [t]he Chum Bucket. It’s legitimately brilliant marketing!»^[18] On the possibility that the secret Krabby Patty formula will be revealed in future episodes, Waller said in 2017 that he «would not count on it».^[19] In 2019, Waller stated that Hillenburg^{[lower-alpha 1]} is the only person to have seen it.^[20]

Development

Along with SpongeBob’s pineapple house, the Krusty Krab was originally intended to be where «the show would return to again and again, and in which most of the action would take place».^[21] It debuted in «Help Wanted«, the series premiere, and has since appeared in more than 80% of episodes as of 2018
.^[22]

The Krusty Krab was inspired by series creator Stephen Hillenburg’s time as a fry cook and lobster boiler^[23] at a fast-food seafood restaurant^[24] during several summers after finishing high school.^[24] SpongeBob’s occupation was directly based on this experience,^[23] while Mr. Krabs was inspired by Hillenburg’s manager at the restaurant.^[25][26] However, the restaurant owner was not greedy; Hillenburg added this detail to «give him more personality».^[25]

When Hillenburg first created Mr. Krabs, his surname was spelled Crabs, and the name of the restaurant was the Crusty Crab. Hillenburg changed the spelling shortly before production began on the show’s pilot episode, deciding that K’s were funnier and more memorable.^[27] He based the building’s design on a lobster trap.^[28]

Appearances in other media

The restaurant was featured in the 2004 theatrical film The SpongeBob SquarePants Movie and its 2015 follow-up (where the secret Krabby Patty formula was a major plot device). It has been adapted to Broadway. The Krusty Krab and the Krabby Patty have been referenced or parodied throughout popular culture. In «Major League of Extraordinary Gentlemen», an episode of the sketch comedy Robot Chicken, a segment features Mr. Krabs using crab legs as the secret ingredient for Krabby Patties.^[29] Online, the Krusty Krab–Chum Bucket rivalry has been turned into memes.^[30][31]

The Krusty Krab has been included in many SpongeBob SquarePants toys, publications, and other merchandise. The Lego Group has released two Lego construction sets modeled after the Krusty Krab building.^[32][33] The Krusty Krab has also appeared in SpongeBob-related video games, such as SpongeBob SquarePants: Creature from the Krusty Krab, the title of which alludes to the restaurant. Viacom, which owns Nickelodeon, has earned millions of dollars on licensed products bearing the Krusty Krab name, mainly aquarium figurines and children’s play sets.^[22]

Cultural impact

Reception

The Krusty Krab has been recognized by numerous publications—including BuzzFeed,^[34] the New York Daily News,^[35] Screen Rant,^[36] and food website The Daily Meal^[37]—as a restaurant they wished were real. Similarly, as stated in Boston.com, «Sure, we can get crab cakes, but we wish we could try the Krusty Krab’s signature sandwich, the Krabby Patties. If only we could get a suit like Sandy’s and journey to Bikini Bottom».^[38] In another list published by The Daily Meal, the Krusty Krab was voted number one of «all the fictional spots currently on TV that our readers wished they could dine at».^[39] In 2016, Time magazine listed the Krusty Krab as one of the 18 most influential fictional companies.^[40]

Real-life versions

Imitations

External images

View of the exterior of Salta Burgers’ real-life Krusty Krab replica in Ramallah

Scene inside the building with tables, chairs, cash register booth, and other detailing similar to those of the television series.

The Krusty Krab has inspired several real-life establishments unaffiliated with Nickelodeon or its parent company, Viacom. In Santa Elena, Costa Rica, a restaurant called the Krusty Krab opened in 2012 but closed a year later.^[41] In Ramallah, Palestine, a company called Salta Burgers constructed a real-life Krusty Krab,^[42][43] which received online attention.^[44] It opened on July 24, 2014,^[45] serving seafood and its own version of the Krabby Patty;^[41][43][46] as of 2017
, the restaurant is still in operation.^[47] Some commentators, like in the Houston Press noted of these foreign imitations that «The long arm of U.S. trademark law doesn’t reach across international waters. Every country has its own filing process that must be followed».^[48] In Moscow, a Krusty Krab-themed restaurant called The Krusty Krab Café opened in 2016 and also makes unofficial Krabby Patties.^[49] In Davao City, Philippines, a coffee shop opened in 2017 and sells Krabby Patty-inspired sandwiches; it was named KrustyKrub Cafe because the son of its husband-and-wife owners is a fan of the show.^[50]

In January 2016, Viacom sued IJR Capital Investments after learning that it had applied to trademark the Krusty Krab name at the U.S. Patent and Trademark Office (USPTO) in December 2014.^[51] The latter was planning to open two restaurants adopting the moniker in Houston and Los Angeles.^[22] In the lawsuit, Viacom claimed that the proposed restaurants would be an infringement, even though Viacom had not filed a formal trademark for the Krusty Krab name.^[52] IJR owner, Javier Ramos Jr. claimed he thought of the name, referring to «the crust that sticks to the top of crabs when they are put in a seafood boil».^[22] He claimed not to have heard of the Krusty Krab in SpongeBob SquarePants, and that he chose it after checking Google and finding no restaurants using that name.^[53] While the USPTO approved IJR’s trademark application,^[51][22] a Texas federal judge ruled in January 2017 that IJR violated Viacom’s rights to the SpongeBob property,^[51][54][55] citing «ownership of a trademark is established by use, not by registration».^[51] The U.S. Court of Appeals for the Fifth Circuit decided in May 2018 that Viacom deserves trademark protection for the Krusty Krab, and that IJR cannot use it.^[22][53]

San Diego Comic-Con 2019

In celebration of the 20th anniversary of SpongeBob, Nickelodeon recreated the Krusty Krab building at the 2019 San Diego Comic-Con.^[56][57] Inside, attendees could play an interactive game in which they must complete food orders before running out of time.^[58][59] It was part of Nickelodeon’s 1,800-square-foot (170 m²) booth^[58] at the event, which was dedicated to the show.^[56] It featured real-life replicas of Mrs. Puff‘s Boating School and the Chum Bucket, which stood 22 feet (6.7 m) tall and allowed attendees to buy collectibles and have autographs from the show’s cast members.^[58][59] The Los Angeles Times reported that the Bikini Bottom setup «drew hundreds of nostalgic fans» on the first day of the convention.^[60] Adweek named it among its ten «Favourite TV-Themed Activations at Comic-Con 2019».^[61]

Footnotes

References

Bibliography

• Beck, Jerry (2013). The SpongeBob SquarePants Experience: A Deep Dive Into the World of Bikini Bottom. Insight Editions. ISBN 978-1-60887-184-1. https://books.google.com/books?id=aPRymAEACAAJ.

External links

• Krusty Krab on Facebook

SpongeBob SquarePants
Characters	SpongeBob SquarePants • Patrick Star • Sandy Cheeks • Squidward Tentacles • Mr. Krabs • Plankton • Mrs. Puff • Mermaid Man and Barnacle Boy
Production	Cast members • Guest stars • Awards and nominations
Media releases	Episodes (Legends of Bikini Bottom) • Films (The SpongeBob SquarePants Movie • The SpongeBob Movie: Sponge Out of Water) • Square Roots: The Story of SpongeBob SquarePants
Seasons	1 • 2 • 3 • 4 • 5 • 6 • 7 • 8 • 9
Episodes	«Help Wanted» • «Pizza Delivery» • «Rock Bottom» • «Christmas Who?» • «Band Geeks» • «Graveyard Shift» • «Sailor Mouth» • «Chocolate with Nuts» • «The Sponge Who Could Fly» • «Have You Seen This Snail?» • «Dunces and Dragons» • «Best Day Ever» • «Friend or Foe» • «Atlantis SquarePantis» • «Pest of the West» • «What Ever Happened to SpongeBob?» • «SpongeBob SquarePants vs. The Big One» • «To SquarePants or Not to SquarePants» • «Truth or Square» • «The Clash of Triton» • «SpongeBob’s Last Stand» • «The Great Patty Caper» • «It’s a SpongeBob Christmas!» • «Extreme Spots» • «SpongeBob, You’re Fired»
Locations	Bikini Bottom • Krusty Krab
Miscellaneous	Merchandise • SpongeBob Comics • Attractions (Jimmy Neutron’s Nicktoon Blast • SpongeBob SquarePants 4-D • SpongeBob SquarePants Rock Bottom Plunge • SpongeBob SquarePants 4D: The Great Jelly Rescue • Universal’s Superstar Parade • The SpongeBob Musical
Related articles	Stephen Hillenburg • Nickelodeon Animation Studio • Rocko’s Modern Life • Rough Draft Studios • Spongiforma squarepantsii • United Plankton Pictures