Как правильно пишется шампунь хеден шолдерс

1
head and shoulders

The Americanisms. English-Russian dictionary. > head and shoulders
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head and shoulders

1) намного, на голову выше, лучше (кого-л. или чего-л.)

Geoffrey says his speech on the Poor Law was head and shoulders the best made. (J. Galsworthy, ‘The Patrician’, part II, ch. XXX) — Джефри говорит, что его речь по поводу закона о бедных была несравненно лучше всех других речей.

‘I’ll have better advice than yours,’ he cried. ‘I’ll have my own physician. He’s head and shoulders above you in skill. If sHe’s ill he’ll cure her!’ (A. J. Cronin, ‘Hatter’s Castle’, book II, ch. 11) — — Я обращусь за советом к более знающему человеку, — воскликнул Броуди, — к моему собственному домашнему врачу. Он в своем деле на голову выше вас. Если жена больна, он ее вылечит.

They pushed head and shoulders into he horsecar. (RHD) — Как следует нажав, они все-таки втиснулись в конку.

Large English-Russian phrasebook > head and shoulders
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head and shoulders

Syn:

See:

* * *

«голова и плечи»: фигура движения цен(в техническом анализе), напоминающая силуэт головы и плеч, — стабильный уровень (первое «плечо») цен сменяется подъемом, который выливается в сохранение цены на более высоком уровне в течение некоторого времени («голова»), а затем следует возврат на прежний уровень и новая стабилизация (второе «плечо»); возможна также перевернутая фигура «голова и плечи»; обычная фигура «голова и плечи» (» top»), как правило, предвещает падение, перевернутая (» bottom») — подъем ценовой конъюнктуры.

Англо-русский экономический словарь > head and shoulders
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head and shoulders

The new English-Russian dictionary of financial markets > head and shoulders
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head-and-shoulders

Англо-русский экономический словарь > head-and-shoulders
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head-and-shoulders

The new English-Russian dictionary of financial markets > head-and-shoulders
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Head and Shoulders

English-Russian dictionary of regional studies > Head and Shoulders
8
head and shoulders

Универсальный англо-русский словарь > head and shoulders
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‘Head and Shoulders’

«Хэд энд шолдерс», фирменное

назв.

шампуня от перхоти компании «Проктор энд Гэмбл».

США. Лингвострановедческий англо-русский словарь > ‘Head and Shoulders’
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head and shoulders

Англо-русский словарь по инвестициям > head and shoulders
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head and shoulders above

на голову выше

Catherine is a highly gifted child. She seems to be head and shoulders above most of the others in the class.

This book is head and shoulders above her first one.

Англо-русский словарь идиом и фразовых глаголов > head and shoulders above
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head and shoulders above smb.

нa гoлoву вышe, нaмнoгo лучшe кoгo-л. (или чeгo-л.)

Til have better advice than yours,’ he cried. ‘I’ll have my own physician. He’s head and shoulders above you in skill. If she’s ill he’ll cure her!’ (A. J. Cronin)

Concise English-Russian phrasebook > head and shoulders above smb.
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head and shoulders above

Универсальный англо-русский словарь > head and shoulders above
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head and shoulders above the rest

Универсальный англо-русский словарь > head and shoulders above the rest
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head and shoulders photograph

Универсальный англо-русский словарь > head and shoulders photograph
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head and shoulders slumped down

Универсальный англо-русский словарь > head and shoulders slumped down
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head-and-shoulders pattern

Универсальный англо-русский словарь > head-and-shoulders pattern
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head and shoulders configuration

фр.
configuration tête-épaules

исп.
configuración «tricornio»

в форме человеческого силуэта; «голова и плечи»

Форма графика, отражающего результаты анализа рынка ценных бумаг и демонстрирующего восходящую и нисходящую динамику (курса.

Перев.) ценной бумаги с тремя последовательными взлетами, причем средний по величине превосходит соседние (придавая, таким образом, диаграмме форму силуэта человеческой головы и плеч).

Англо-русский словарь Финансы и долги > head and shoulders configuration
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head and shoulders slumped down

English-Russian sports dictionary > head and shoulders slumped down
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be head and shoulders above smb.

или stand head and shoulders above smb.

быть нa гoлoву вышe, лучшe кoгo-л. (или чeгo-л.)

‘I’ll have better advice than yours,’ he cried. ‘I’ll have my own physician. He’s head and shoulders above you in skill. If she’s ill he’ll cure her!’ (A J. Cronin). Life was more than head and shoulders above the other news magazines (Punch)

Concise English-Russian phrasebook > be head and shoulders above smb.

Страницы

См. также в других словарях:

Head and shoulders — Head Head (h[e^]d), n. [OE. hed, heved, heaved, AS. he[ a]fod; akin to D. hoofd, OHG. houbit, G. haupt, Icel. h[ o]fu[eth], Sw. hufvud, Dan. hoved, Goth. haubi[thorn]. The word does not correspond regularly to L. caput head (cf. E. {Chief},… … The Collaborative International Dictionary of English
Head and Shoulders — may refer to:*Head and Shoulders, a short story by F. Scott Fitzgerald first published in 1920 *Head Shoulders, a shampoo brand *Head and shoulders, a chart pattern employed in technical analysis, which is a method of stock market prediction … Wikipedia
Head and Shoulders™ — [Head and Shoulders] noun [U] a make of ↑shampoo (= liquid soap for washing the hair) advertised as a treatment for ↑dandruff ( … Useful english dictionary
head and shoulders — In technical analysis, a pattern that results where a stock price reaches a peak and declines; rises above its former peak and again declines; and rises a third time but not to the second peak, and then again declines. The first and third peaks… … Financial and business terms
head and shoulders — adverb 1. archaic : without good reason or excuse : by force : violently 2. : beyond comparison : by far : outstandingly stood head and shoulders above the rest in character and abil … Useful english dictionary
head and shoulders — {adv. phr.} 1. By the measure of the head and shoulders. * /The basketball player is head and shoulders taller than the other boys./ 2. By far; by a great deal; very much. * /She is head and shoulders above the rest of the class in singing./ See … Dictionary of American idioms
head and shoulders — {adv. phr.} 1. By the measure of the head and shoulders. * /The basketball player is head and shoulders taller than the other boys./ 2. By far; by a great deal; very much. * /She is head and shoulders above the rest of the class in singing./ See … Dictionary of American idioms
head and shoulders — adv. phr. 1. By the measure of the head and shoulders. The basketball player is head and shoulders taller than the other boys. 2. By far; by a great deal; very much. She is head and shoulders above the rest of the class in singing. See: far and… … Словарь американских идиом
head and shoulders — /ˌhed ən ʃəυldəz/ noun a term used by chartists showing a share price which rises to a peak, then falls slightly, then rises to a much higher peak, then falls sharply and rises to a lower peak before falling again, looking similar to a person’s… … Dictionary of banking and finance
head and shoulders — adverb Date: circa 1864 beyond comparison ; by far < head and shoulders above the competition > … New Collegiate Dictionary
head and shoulders — adjective To a considerable degree; better; outstanding , She was head and shoulders better than any of her rivals … Wiktionary

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Источник

From Wikipedia, the free encyclopedia

This article is about a brand of shampoo. For the body parts of the same name, see Head and Shoulder. For other uses, see Head and shoulders.

Head & Shoulders


Product type	Anti-dandruff, non-dandruff shampoo
Owner	Procter & Gamble
Produced by	Procter & Gamble
Country	United States and Canada
Introduced	1 January 1961; 62 years ago^[1]
Markets	Worldwide
Previous owners	Richardson Vicks
Website	Official Website (USA)

Head & Shoulders (H&S) is an American brand of anti-dandruff and non-dandruff shampoo produced by parent company Procter & Gamble. It was introduced in the United States on 1 January 1961 based in Manhattan and used the slogan THE AMERICA AND WORLD’s NO. 1 SHAMPOO.^[2] The active anti-fungal ingredient in Head & Shoulders is piroctone olamine, with some «clinical strength» varieties also containing selenium disulfide.^[3]

It was «The America and World’s Number One Anti-Dandruff and Non-Dandruff Shampoo Brand» of shampoo, and it was noted that «[n]o one hair care brand gets so many ad dollars as Head & Shoulders, a twenty year old brand, and no other brand matches its sales», despite it being a «medicated» shampoo.^[4] The brand has long been marketed under the tagline, «You Never Get a Second Chance to Make a First Impression», which has been identified as an example of «anxiety marketing» commonly used by Procter & Gamble to drive sales by inducing fears of social consequences associated with the condition that the product claims to address.^[5] However, sales of the product dropped off, a phenomenon blamed on overextension of the brand into too many varieties, with over thirty kinds of Head & Shoulders being sold.^[6]

Ambassadors[edit]

Halsey & Katy Perry (Head & Shoulders North America and Worldwide)
Olivia Rodrigo and Lana Del Rey (Head & Shoulders Asia and New Zealand)
Taylor Swift & Billie Eilish (Head & Shoulders Middle East and Africa)
Julia Michaels and Demi Lovato (Head & Shoulders Europe)
Ariana Grande and Lady Gaga (Head & Shoulders Latin America)
Sandara Park & Mario Maurer (Head & Shoulders Asia)
Alden Richards & Bea Alonzo (Head & Shoulders Philippines)

References[edit]

^ Davis, Dyer; et al. (May 1, 2004). Rising Tide: Lessons from 165 Years of Brand Building at Procter and Gamble. Harvard Business Press. p. 423. Retrieved 2013-05-07.
^ Davis, Dyer; et al. (May 1, 2004). Rising Tide: Lessons from 165 Years of Brand Building at Procter and Gamble. Harvard Business Press. p. 423. Retrieved 2013-05-07.
^ «OUR ACTIVE INGREDIENTS». Retrieved 16 November 2019.
^ Marketing & Decisions (1982), Volume 17, Issues 8-13, page 186.
^ Thomas O’Guinn, Chris Allen, Richard J. Semenik, Advertising and Integrated Brand Promotion (2014), p. 210: «When Head & Shoulders dandruff shampoo is advertised with the theme «You Never Get a Second Chance to Make a First Impression», the audience realizes that Head & Shoulders could spare them the embarrassment of having dandruff».
^ Matt Haig, Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time (2005), p. 73: «Procter & Gamble had seen the same thing happen with its Head & Shoulders brand. Did consumers really need 31 varieties of anti-dandruff shampoo?»